1999 Honda Civic Dx Hatchback Red 3-door 1.6l on 2040-cars

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Sony Honda EV venture's plan for online sales has dealers squirming

TOKYO/DETROIT — A new joint venture formed by Japan's Sony Group Corp and Honda Motor plans to introduce a premium electric vehicle later this decade, and the automaker's U.S. dealers are anxious to be part of the sales process. Sony Honda Mobility said on Thursday it was aiming to deliver the first of the unnamed EV by 2026, starting in the United States, and will sell them online. The success of Tesla at selling EVs without franchised dealers is putting pressure on established automakers to overhaul their retail networks. That leaves dealers across most brands concerned about their place in the changing world and whether profits will be squeezed. The online aspect of the Sony Honda plan, as well as the lack of details around how the vehicle will be sold and serviced, has raised questions with the Honda and Acura brand dealers. Many nonetheless expect Honda to work through the existing retail network. "These issues are certainly a concern," said Brian Benstock, general manager and vice president of Paragon Honda and Paragon Acura in Queens, New York. "The best path forward is with the dealers." "We have a role (automakers) can't replicate," said Benstock, who also is on the Acura national dealer advisory board and has spoken with Honda officials about the new vehicle. "There's no way that Honda wants to hurt their existing dealer body." Some dealers questioned why Honda would even consider trying to work outside the current U.S. sales network given its national reach. Honda has about 1,100 Honda dealers and 270 Acura dealers. A Honda spokesperson referred questions about the joint venture to the new company. Sony Honda spokesperson Mai Nagadome said there are still a lot of details to finalize, but selling through the dealers has not been ruled out and customers would feel uneasy without some kind of after-sales service process. "The cost of continuing to develop (internal combustion engine) products along with EVs and autonomous tech and software for the next generation vehicles is proving to be quite the challenge," said Peter Hennessy, dealer principal of Atlanta-based Hennessy Automobile Companies, which includes a Honda store. "I get teaming up with Sony, but it should be done in conjunction with the dealer network, not outside it," he added.

Honda CEO says we shouldn't expect any new sports cars

It wasn't so long ago that Honda was known for its sporty two-door models, with models ranging from the Civic del Sol to the Prelude and from the Acura Integra and RSX to the Honda S2000. But look at its range today and all you'll see are the Civic and Accord coupes. Honda has essentially let competitors like the Scion FR-S/Subaru BRZ and Nissan 370Z take the place it once claimed as its own. But if you were hoping Honda would fight back with a new coupe or convertible of its own, we're afraid you're going to have to downgrade those hopes to pipe dreams.
While in Japan ahead of the Tokyo Motor Show, Autoblog had a chance to sit down with American Honda CEO Tetsuo Iwamura (pictured at right). When we asked about the potential for a new sports coupe or convertible in the Honda or Acura lineup, he pointed to the current Civic and Accord coupes - not to mention the upcoming new NSX - but said that Honda has no replacement for any of the aforementioned models (or a rival for the FR-S or 370Z) in the pipeline, saying only that the company is monitoring potential demand.
What Iwamura-san did note was that he's a personal fan of the new S660 roadster (pictured above) set to be unveiled tomorrow, and he is pushing (or at least hoping) that it will come to North America. Given that he's head of both Honda's American office and its global automobile operations, one might think that the only person he would have to persuade is himself (well... himself, and potential buyers), but the sporty droptop looks to be about kei-sized, which sadly suggests that it may be too small for American tastes and perhaps not designed with US crash-test standards in mind anyway.

Takata airbags were adopted in late 1990s to save a few dollars per vehicle

According to a new report from The New York Times, General Motors started using airbags supplied by Takata in the late 1990s as a cost-saving measure even after receiving warnings about their safety. Takata's airbag modules were reportedly 30-percent cheaper than its competitors' offerings. GM approached Autoliv, which until that time had been its main airbag supplier, to see if it could offer a competitively priced alternative to Takata. Autoliv tested Takata's airbag inflator and found that it was unsafe, according to scientists who worked for the supplier at the time. Chris Hock, who until recently still worked for Autoliv, said the inflator "turned it into shrapnel" when tested. GM was subsequently warned by Autoliv that Takata's ammonium nitrate inflators were potentially dangerous. Still, "General Motors told us they were going to buy Takata's inflaters unless we could make a cheaper one," said Linda Rink, who served as a senior scientist at Autoliv at the time. A spokesperson for General Motors told The Times that it would be inappropriate to comment on discussions that "occurred two decades ago between Old GM and a supplier." So far, no Takata-supplied airbags have ruptured in an accident, and GM was far from the only automaker to make a switch to Takata airbags in order to save money. A total of 64 million airbags have so far been recalled from nearly every automaker selling vehicles in America. A spokesperson from Honda said in a statement to The Times that "There was no industry understanding in the late 1990s" that ammonium nitrate airbag inflators were risky. The majority of deaths linked to Takata airbags were in vehicles built by Honda. Takata still produces airbag inflators that use an ammonium nitrate compound, despite the devices being blamed for at least 14 deaths. Click here for NHTSA's dedicated site on open Takata recalls. Related Video: News Source: The New York TimesImage Credit: Joe Skipper / Reuters Government/Legal Recalls GM Honda Safety autoliv