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Happy 40th birthday, Honda Accord!

The Honda Accord exemplifies the idea that if you make something great, people will flock to it. This is a car that has always offered something for everyone – quality, fuel economy, value, comfort. But why we really love the Accord is because, as former Car and Driver Editor in Chief Csaba Csere says in the video above, "it always drove a little bit better than the competition." Today the Accord turns 40 years old. Over the past four decades Honda sold more than 12.7 million of them, making its iconic sedan the best-selling car in America during that time frame. Honda likes to point out that the Accord is still young at heart, as it's the most popular sedan with the under-35 crowd. View 29 Photos Like most people, the Accord has grown larger and heavier through the years. But the appeal remains strong. The current Accord is one of our favorite family sedans, and a target that the competition rarely hits. It's the car that's synonymous with Honda in America, and in fact the first car built here when the Japanese company started production in Ohio in 1982. Honda has taken a look back at the car with the video above, which chronicles the Accord's history. The video below is a nice (if cheesy) comparison of the original 1976 model and the 2016 Accord Hybrid. And below that there's a neat infographic that compares those two cars as well as what was going on in the world in 1976 versus now. So happy birthday, Accord. We hope we're still going as strong as you when we get to your age.

Acura NSX GT3 non-hybrid racecar on sale soon

Just over a year ago, Acura debuted the NSX GT3, the FIA GT3-spec racecar based on the automaker's latest and greatest. While it took years for the road car to hit the streets, the NSX GT3 was developed in a relatively short amount of time. This year, the car competed in several races under the factory banner, racking up 50,000 miles and two race victories. Today, Honda and Acura announced the NSX GT3 will go on sale for private teams. Think of the NSX GT3 as a stripped out version of the standard NSX sans hybrid system. The 3.5-liter twin-turbo remains, but, since there are no electric motors up front, all the power is sent to the rear wheels through a XTRAC semi-automatic 6-speed sequential transmission. The chassis is built in Ohio right alongside the regular NSX. The same goes for the engines. The block, heads, valve train, crankshaft, pistons, and dry-sump lubrication system are the same specification as the production car. Final assembly is completed in Italy. This past year, the NSX GT3 competed under the Acura banner in the WeatherTech SportsCar Championship GTD class and the Pirelli World Challenge GT category. In addition to those series, the car is built to compete in the Blancpain GT Series and 24 Hours Nurburgring in Europe, the Super GT GT300 class in Japan, as well as other GT3-spec race series. Different divisions of Honda will be handling global sales, with HPD responsible for the North American market. US pricing hasn't been announced, but converting the European models start at about $545,000. Now we just want to see a lightened, non-hybrid version of the NSX on the street. Related Video: Featured Gallery Acura NSX GT3 View 11 Photos Image Credit: Honda Motorsports Acura Honda Coupe Racing Vehicles Performance honda nsx acura nsx gt3

Honda, Hyundai and Kia get best word-of-mouth recommendations in US

Forget advertising, incentives and, yes, even our excellently crafted vehicle reviews, sometimes the best way for automakers to sell cars is still good ol' fashioned word of mouth. In an attempt to measure this "word of mouth" power, The Boston Consulting Group, a management consulting firm, has created a new study called the Brand Advocacy Index (BAI). The index takes a look at how various industries perform from person to person. Those industries include automotive, smartphones, grocery, mobile telecommunications and banking.
The study polled more than 32,000 individuals across Europe and in the US to come up with the top 55 brands in these various industries. On the automotive side of things, the top brands in the US were Honda, Hyundai and Kia, all tied at 63 percent. On a global scale, Volkswagen and Toyota scored the highest with a 65-percent BAI rating (both in France). The average BAI for auto industry players tallied 50 percent.
As for companies in other industries, Apple's iPhone was the index's top-rated smartphone, Trader Joe's was the highest recommended grocery store, Virgin was sat atop the mobile telecom industry and USAA was the top retail bank. Scroll down for the full press release on the new study.