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Former Honda CEOs chide current boss about quality

Thu, 13 Nov 2014

Taking charge of a major corporation will never be without its challenges, and one of those - as Honda CEO Takanobu Ito is finding out - is filling the big shoes of those that came before. Ito's predecessors are apparently not pleased with what he's doing to the company, and are wasting no time in telling him so.
According to Reuters, two former Honda chiefs have recently visited Ito (pictured above with his predecessor Takeo Fukui) to talk to him about the Japanese automaker's quality issues, which they apparently regard as eroding the company's image. Nobuhiko Kawamoto, who served as CEO from 1990-98, reportedly came to Honda headquarters in Tokyo to deliver "stern words" to Ito last month. Kawamoto's immediate successor, Hiroyuki Yoshino, reportedly met with Ito under similar circumstances earlier this year.
Kawamoto and Yoshino are part of a larger group of former Honda executives who are concerned with the declining quality of the company's products under Ito's leadership. Where Honda once focused more on quality, collaborating more closely with parts suppliers,more recently the company has, in the eyes of those former executives at least, shifted its focus to quantity and to new technologies. That's what, the report alleges, has led to Honda recalling so many of its vehicles in recent years.

2016 April Fools' Day: Morgan digs at Tesla, Mini's scissor doors, more

Fri, Apr 1 2016

Every year automakers go out of their way to come up with gags for April Fools' Day. Sometimes the jokes fall flat, but occasionally a company really nails it with an idea that we'd actually love to see. Rather than scouring the Web for all of these stunts, you can find some of our favorites right here. Morgan MOGrod The Morgan Motor Company's MOGrod is one of our favorite April Fools' jokes so far this year because it's a car we wish could be real. The company says on Twitter that the retro hot rod uses a 3.7-liter Ford V6, and there are already 250,000 preorders, which is a play on the huge number of reservations for the Tesla Model 3. Morgan took the joke even further by sketching a landspeed record version for the Bonneville Salt Flats. Mini Scissor Doors The people at Mini apparently have a lot of free time because the company has two gags this year. The first is the scissor door option. The idea cleverly plays on the myriad ways customers can customize their Mini, but this solution doesn't look like anyone could easily enter the car due to the way these doors open. Mini Hipster Hatch There's also the Hipster Mini, which is a much funnier idea. This fictional hatchback would be perfect for fashionable Millennials thanks to features like Instagram-filter windows and a fixed-gear drivetrain, which limits the top speed to 25 miles per hour. The interior uses stonewash denim upholstery and packs a twin-deck cassette player. Skoda Dog Umbrella People love dogs, and owners know that a wet canine can be a mess. Skoda is ready to tackle this problem with an umbrella for your mutt. Made from unobtainium, the gadget hides in the door when not in use, but when raindrops start falling, people can keep their pup dry. Skoda Snowman Skoda's Facebook page also teases us with a very cool vehicle. The Snowman is a 396-horsepower plug-in hybrid snow machine. With its tracks, the company's newest model would never have to worry about getting stuck in the winter. Opel Adam C Sure, electricity and hydrogen are cleaner forms of fuel than gasoline or diesel, but Opel has a way to make your car even more environmentally friendly – muscle power. Wind up the crank at the rear for 15 minutes, and the Opel Adam C is good for 125 miles. GM's European division also claims that owners get a great workout because a full winding session burns 400 calories. You wouldn't feel guilty about picking up that pizza after cranking up this hatchback.

Sonic-themed Honda Civic spin-dashes into Comic-Con

Fri, Jul 22 2016

Prepare to feel old video gamers – Sonic the Hedgehog, the speedy, spiky avatar of early 1990s Sega enthusiasts turns 25 this year. And in celebration of Sonic being old enough to rent a car, Honda put together a celebratory Civic in time for the awesome nerd fest that is San Diego Comic-Con. The Sonic Civic, as Honda's taken to calling it, features a vinyl wrap over parts of the Sonic Blue body, while the Sonic Yellow accents add some pleasant contrast. Honda went with two different wheel colors for the Civic – the rears honor Sonic's iconic red-and-white sneakers and the fronts are reminiscent of the long-running series' gold rings. It's pretty obvious Honda aggressively lowered the Sonic Civic's ride height, too. We don't have interior images, but Honda claims the blue theme carried over to the Katzkin leather seats. In the trunk is a pair of ten-inch, 500-watt Rockford Fosgate subwoofers, a pair of 400-watt amps, and a flip-up, 32-inch TV for play throughs of Sonic's classic adventures. Cool upgrades, but where's the performance stuff? Speed is Sonic's defining characteristic, so it seems a little strange that a car built in his honor is rocking a base 1.5-liter, turbocharged four-cylinder. Related Video: Featured Gallery Honda Sonic Civic for Comic-Con 2016 News Source: HondaImage Credit: Honda Auto News Toys/Games Honda Economy Cars Sedan sega