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Honda squeezes in 9 Fit customs at SEMA

Honda is displaying a heap of customized Fit hatchbacks at this week's SEMA in Las Vegas. Nine of the modded little econoboxes are on the floor showing off wildly divergent takes on the Japanese automaker's most affordable offering. The company has reason to celebrate the new vehicle, too, because it's been dubbed this year's "Hottest Sport Compact" award at the event.
Six of the custom Fits come from a contest that Honda ran online challenging various tuners to come up with their own take on the new model. People could then follow along online as Tjin Edition, Bisimoto Engineering, Kontrabrands, MAD Industries, Spoon Sports USA and Kenny Vinces worked on the cars. In the end, the version from Tjin (pictured above) with its subdued green paint, huge fender flares and ground-hugging stance was named the fan favorite.
In addition to those cars, Honda also has three other modded Fits on display. Honda Performance Development is showing off one in full B-spec racer trim, Honda Genuine Accessories has an example displaying all of its dealer-installed parts, and there's another model tuned by Bisimoto, as well.

Recharge Wrap-up: Volkswagen Sustainability Council meets, Zee.Aero flying car spotted?

The Volkswagen Sustainability Council held its inaugural meeting in Berlin. Made up of nine international experts, the council will advise VW and take action on its own as it sees fit. In the meeting, the council decided that in 2017 it will focus on tackling CO2 emissions, planning for post-2025 regulations, and assisting the automaker's "transformation from car manufacturer to mobility services provider," as VW Chairman Matthias Muller puts it. Volkswagen has approved 20 million euros (about $21.75 million) in funding for Sustainability Council projects for its first two years. "We are fully aware of the large transformation that lays ahead Volkswagen Group," says George Kell, Sustainability Council Chair and Founding Director of UN Global Compact. "We were invited to be part of this journey and are very much looking forward on being actively involved in the development of this journey." Read more at Green Car Congress, or from Volkswagen. Honda plans to ramp up its share of hybrids sold in the US. In response to increasingly strict emissions standards, the company wants electrified vehicles (including hybrid, plug-in hybrid, battery electric, and fuel cell vehicles) to make up two-thirds of Honda and Acura sales in US by 2030. Some analysts are skeptical, though. Christopher Richter of CLSA Asia-Pacific Markets says that dealers are telling Honda they don't want hybrids. "Unless there's a change in what dealers want, I don't think they are going to get there that fast," Richter says. Read more at Automotive News. Witnesses report spotting what could possibly be the Zee.Aero electric aircraft at Hollister Airport in California. Zee.Aero, a startup funded by Google cofounder Larry Page, has a hangar at that airport, where a photo was taken of the aircraft in question. The craft is said to be capable of vertical takeoff and landing and can fit in a one-car garage, earning it the "flying car" moniker. Eyewitness Saul Gomez described the aircraft as "quiet" and "hovering 20, 25 feet off the ground." Read more at Electrek, and watch the interview at Mercury News. Related Gallery 2017 Honda Accord Hybrid: First Drive View 26 Photos News Source: Green Car Congress, Volkswagen, Automotive News, Electrek, Mercury NewsImage Credit: Copyright 2016 Sebastian Blanco / AOL Auto News Green Acura Honda Volkswagen Green Automakers Electric Hybrid recharge wrapup

Honda adopts English as its official language in meetings worldwide

Japanese was clearly the language of operation while we visited Honda's global headquarters in Tokyo last week, as well as its newest factory and principal test track. Chief executive Takanobu Ito (pictured above) spoke to us through an interpreter. But according to the latest reports, the Japanese language is being phased out at Honda in favor of English.
This according to Bloomberg, which points out that tire manufacturer Bridgestone and rival automaker Nissan have implemented similar measures, as have Japanese retail giants Fast Retailing Co. and Rakuten Inc. Honda's shift from Japanese to English comes as part of a shift in focus from central decision-making to a more regional model, but while English has clearly emerged as the international language of business, it's no coincidence that it's also the dominant language here in America. Bloomberg points out that over the 12-month period that ended this past March, North America accounted for a massive 47 percent of Honda's revenues worldwide.