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GMC rules out subcompact crossover to go premium, focus on trucks

Don't wait for GMC's on-again, off-again baby crossover any longer. The company confirmed it has no plans to enter the growing car-based subcompact crossover segment in the near future because the expansion wouldn't fit its image. "I'm going to give you a definitive no on that one," answered Mark Alger, a regional marketing manager for GMC's Canadian division, when asked about the entry-level segment by GM Authority. "We want to position GMC as a premium brand, focus on our trucks, and capitalize on the AT4 name," he added. Positioning GMC as a premium brand wouldn't prevent officials from giving an entry-level the green light; Audi, BMW, and Mercedes-Benz all sell cars priced in the vicinity of $30,000. Focusing on trucks like the Sierra and the Canyon makes sense, however, because they compete in a bigger segment of the market where profit margins are much wider. It helps that GMC doesn't have to worry about markets outside of North America; it's not concerned about its sales and image in, say, Spain. We've heard speculation about GMC's entry-level model since the Granite concept (pictured above) made its debut during the 2010 Detroit auto show. It was approved for production in 2010, approved again the following year (complete with rear suicide doors), and canceled in 2012, but the reports never went away. The segment's popularity added credibility to the recent murmurs describing a born-again Granite aimed at the Honda HR-V and the Toyota C-HR, among others. The Chevy Trax and Buick Encore are both GM vehicles that compete in this segment.  GMC also canceled a body-on-frame, Bronco-taming SUV, according to a recent report. The truck-focused automaker promised every nameplate in its range will receive the rugged AT4 treatment by 2021, however, and it announced plans to show the off-road-ready Canyon in early 2020.

GMC wants to target Jeep with compact crossover

GMC execs might consider adding a Jeep competitor to the range, but rather than new rumors of a Wrangler-fighter, this time the Professional Grade brand could go after the Renegade. Division boss Duncan Aldred would like to broaden the brand's lineup with a subcompact crossover. "I keep telling everyone, 'How can General Motors' truck brand not be in the fastest-growing segment in the industry, an SUV segment," he said to Automotive News but wouldn't confirm whether the model was under development. General Motors already offers small crossovers like the Chevrolet Trax and Buick Encore, but the CUV segment in general continues to drive auto sales in the US. Adding a similarly sized GMC to the mix might increase the automaker's volume by appealing to different customers. "A GMC buyer is very different from a Buick buyer. This is like comparing the Fiat 500X to the Jeep Renegade. They are very similar but appeal to different people," Dave Sullivan, Product Analysis Manager at AutoPacific, told Autoblog. Aldred started the speculation about a Wrangler-fighting model in an interview in late 2014, and the company reportedly even raised the idea of an offroad-focused vehicle to dealers to see how they reacted. The development process was only in the very early planning stages, but the brand considered using Hummer for a little of the new product's inspiration. Aldred later suggested to journalists the possibility of adding a compact or midsize SUV to the GMC range in the next 10 years to appeal to more buyers. He didn't comment directly on the possibility of the Wrangler-challenger at the time beyond saying: "I can't confirm that ... everything's on the table." Related Video:

2020 Chevrolet Tahoe, Suburban and GMC Yukon all spied with production lights

One of our spy photographers just caught a smattering of full-size GM SUVs out testing, including the Chevrolet Tahoe, Suburban and GMC Yukon. Previous spy photos of the next-generation of these big GM SUVs have revealed that GM is going with an independent rear suspension design, and these shots confirm the news once again with our best look at the hardware yet. Check them out from the rear, lined up like ducks in a row to see the beefy control arms down there. This will undoubtedly give the big SUVs a more compliant ride, and should bring it back into touch with the refinement from the Ford Expedition and Lincoln Navigator. The new bits we get to see with these shots are production headlights and taillights that are shaping up to look pretty neat. Most distinguishable are the GMC Yukon's LED DRLs. These look a lot like the C-shaped LEDs outlining the headlights on the Sierra, but they have an extra LED strip on top of the C. The parts of the taillights that we can see look significantly different than that found on the Sierra, showing GM is planning on having a great deal of differentiation there. We can sort of see through the mesh covering the grille to what appears to be a classic horizontal bar style front opening. Chevy is predictably dialing the crazy LED strip design back for the Tahoe and Suburban. The parts that are lit up look a whole lot like the headlight fixtures on the 2019 Silverado. That truck uses a stack of lights with the actual headlights separated from the DRLs. We can see the same thing going on here, with the headlight up top and curved LED DRL strip sitting below. It's tough to say if the designs are exactly alike, but we expect to see an extremely Silverado-esque look once all the camouflage comes off. Chevrolet's taillight design differs from its donor truck like the GMC, showing off a curved, vertical series of LEDs out back. Once production lights start popping up like this, we know the vehicle is moving closer to its end game. A reveal sometime later this year could be in the cards for GM's next batch of full-size SUVs. It certainly needs them quick, as Ford rockets ahead with increased Expedition production announced earlier this week.