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GM renders new Chevy Colorado, GMC Canyon pickups

At a series of industry seminars in Traverse City, MI today, General Motors executive vice president Dan Ammann gifted us with our first glimpse of the upcoming midsize pickup range from Chevrolet and GMC.
Just two slivers of nose are all we can see of the soon-to-be announced Chevy Colorado and GMC Canyon, though the teaser image does make plain that the pair will follow the styling cues (at least up front) found on big brothers Silverado and Sierra.
GM hasn't given us much in the way of detail in its ultra-brief press release that accompanied the teaser image, which is to be expected. We're told only that the pair of trucks are designed to be "capable, versatile and fuel-efficient alternatives to full-size pickups" and that production will start sometime in 2014, at the Wentzville, MO assembly center.

General Motors shaking up its marketing... again

One of the things that dogs the full comeback of General Motors is the instability of its marketing. That part of the automaker got yet another big shakeup today when GM confirmed what I have been tweeting for a few days - strong rumors that the Chevrolet and Cadillac ad accounts are walking to new ad agencies.
Cadillac, GM's luxury brand, is going into review from Fallon Worldwide, Minneapolis and the indications are that Campbell-Ewald, Chevy's old ad shop, will end up with most or all of it. C-E just announced that it was moving from its long-time home in Warren, MI to a new downtown Detroit office next to Ford Field, just blocks from GM.
The other shoe to drop shortly will be the shift of GM's most important brand, Chevy, from Goodby, Silverstein & Partners of San Francisco to McCann-Erickson of Troy, MI. McCann used to be the agency for Buick and GMC, as well as GM's corporate advertising, and has retained some pieces of business over the last few years. Sources have even told us that it was McCann that did a lot of the creative work on Chevy's new ad platform, Find New Roads. (Not to be confused with a former McCann tagline for Saab, "Find Your Own Road.")

GMC Syclone pickup returns via Special Vehicle Engineering

The original GMC Syclone was a 1991 mid-size Sonoma pickup turned muscle truck. Its heavily modified 4.3-liter V6 sported a turbocharger, intercooler, and modified internals, raising output to a Corvette-baiting 280 horsepower and 350 pound-feet of torque. The engine was paired with a four-speed automatic, rear-biased all-wheel drive, and four-wheel antilock brakes (the coming thing). With an all-black livery and a lowered ride height, the Syclone looked the business, and backed up those looks with a 0-to-60 time of 4.3 seconds and a 13.4-second quarter-mile, according to contemporary magazine testing. Given all the recent interest in high-performance pickups, it's amazing that GMC hasn't revived the Syclone. But where manufacturers leave an opening, the aftermarket steps in — in this case that's Specialty Vehicle Engineering, which as CNET reports is resurrecting the nameplate for a build of 100 new Syclones, based on the GMC Canyon, which will update the idea a lot more horsepower. The 2019 Syclone takes as its starting point the extended-cab version of the Canyon. The engine is again a V6, this time a 3.6-liter fitted with a supercharger and a custom cat-back exhaust system, upping output to 455 ponies from the stock 306. SVE's Syclone can be had with rear- or all-wheel drive, and it, too, features upgrades to the brakes and chassis. Six-piston front calipers are fitted in place of the standard four-piston units, and the slotted front rotors are upsized from 12.2 inches to 13.6. The suspension is lowered by two inches up front and five inches at the rear, with stiffer traction bars, bushings, dampers, and a heftier rear anti-roll bar. Unlike the original, the modern Syclone can be had in colors other than black — any of the standard Canyon hues are available — but the appearance is customized with rocker-panel extensions, body-color grille and rear bumper, and a composite hood insert. The interior gets embroidered logos and badges, including a numbered plaque on the dash. The price for the Syclone is $39,995 — that's for the package, on top of the cost of the truck. But at least ordering is easy: The Syclone package can be ordered through select GMC dealers.