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GM seeks national mandate for zero-emissions cars

DETROIT — General Motors says it will ask the federal government for one national gas mileage standard, including a requirement that a percentage of auto companies' sales be zero-emissions vehicles. Mark Reuss, GM's executive vice president of product development, said the company will propose that a certain percentage of nationwide sales be made up of vehicles that run on electricity or hydrogen fuel cells. GM says a nationwide program modeled on such a requirement in California could result in 7 million electric vehicles, or EVs, on U.S. roads by 2030. California wants 15.4 percent of vehicle sales by 2025 to be EVs or other zero emission vehicles. Nine other states, including Maryland, Massachusetts, New Jersey and New York, have adopted those requirements. In January, California Governor Jerry Brown set a target of 5 million zero-emission vehicles in California by 2030. The Trump administration criticizes California's ZEV mandate, saying it requires automakers to spend tens of billions of dollars developing vehicles that most consumers do not want, only to sell them at a loss. Reuss told reporters that governments and industries in Asia and Europe "are working together to enact policies now to hasten the shift to an all-electric future. It's very simple: America has the opportunity to lead in the technologies of the future." A national mandate also would create jobs and reduce fuel consumption, CO2 emissions and "make EVs more affordable," Reuss added. GM, the nation's largest automaker, will spell out the request Friday in written comments on a Trump administration proposal to roll back Obama-era fuel economy and emissions standards, freezing them at 2020 levels instead of gradually making them tougher. Under a regulation finalized by the Environmental Protection Agency at the end of the Obama administration, the fleet of new automobiles would have to get 36 miles per gallon by 2025, 10 mpg higher than the current requirement. But the Trump administration's preferred plan is to freeze the standards starting in 2021. Administration officials say waiving the tougher fuel efficiency requirements would make vehicles more affordable, which would get safer cars into consumer hands more quickly. GM on Thursday said it doesn't support the freeze, but wants flexibility to deal with consumers' shift from cars to less-efficient SUVs and trucks.

Despite strong profits, GM still fighting flat market share

Looking at the progress General Motors has made since it entered bankruptcy, it's easy to forget that the company still has a long way to go before it's the juggernaut it once was. A recent report from Reuters points out that, while GM is making money, it isn't making any gains in terms of US market share. Quite the opposite, really. Consider this factoid: In 1963, nearly half of the cars sold in the United States were from Chevrolet, Cadillac, Buick, GMC or Pontiac. Now, the company's US market share is stagnant at 17.9 percent. That same number is half of just Chevy's 1963 market share. This is all despite GM going on a binge replacing or updating its models. "Market share increases are not instantaneous," Mark Reuss told Reuters at the 2014 Detroit Auto Show. "We've got a lot of baggage. Don't underestimate what people though of us, or these brands, through these hardships and 30 years." The reasons for the stagnant market share are numerous. Reuters points out that retooling of factories and a focus on limiting incentives are both good things for profit, but not necessarily for market share. There's also the troubling turnover of the brand's marketing department. These issues don't change the fact that Chevrolet has lost 1.4 percent of its market share in two years, and that Cadillac - arguably GM's most improved brand overall - has lost 1.2 percent in the same period. Part of that can be blamed on GM's avoidance of fleet sales in favor of more profitable customer sales. "Our focus has really been on retail and that's where we've got the growth," said Alan Batey, GM's interim global marketing boss. "We want to grow GM and that means growing market share and profits, but it's not at all costs," Reuss said. News Source: ReutersImage Credit: paul bica - Flickr CC 2.0 Earnings/Financials Buick Cadillac GM GMC sales profits

GMC introduces Canyon Nightfall Edition for the steathly and stylish

It may be just now arriving at dealers, but the 2015 GMC Canyon has just received its very first special edition trim, although the stealthy Nightfall Edition is, in the greater scheme of aesthetic upgrades, pretty basic. GMC has blacked out the truck's grille and side steps, added a spray-in bedliner as standard, fitted new 18-inch "Dark Argent" wheels with black inserts, a polished exhaust tip, remote start and automatic climate control. Naturally, the Nightfall Edition is only available with Onyx Black paint. Customers interested in the blacked-out pickup will need to choose between two-wheel drive and four-wheel drive, although they'll be freed the burden of picking a trim level or body style, as the Nightfall is limited to the mid-grade SLE with the four-door crew cab arrangement. "The new Canyon Nightfall Edition expands the Canyon lineup and gives style-conscious customers another choice," GMC's vice president of sales and marketing, Duncan Aldred, said in a statement. "Importantly, customers get the great looks of the Canyon Nightfall Edition and its unique content at a greater value than ordering the features separately." GMC has not released any information about the price of the Nightfall Edition, or when it will arrive in dealerships. Scroll down for the full press release announcing the newest member of the Canyon family. GMC Introduces 2015 Canyon Nightfall Edition Special edition model offers sleek, shadowy appearance 2015-01-08 DETROIT – GMC today introduced the 2015 Canyon Nightfall Edition – a stylized, blacked-out edition of the brand's all-new premium midsize truck that blends a dramatic appearance with popular features and accessories. The Canyon Nightfall Edition is offered on SLE crew cab models, either 2WD or 4WD, in Onyx Black and will be available in the first quarter of 2015. In addition to standard equipment on the SLE, the Canyon Nightfall Edition includes: Unique black grille Black assist steps Factory spray-in bedliner 18-inch multi-spoke aluminum wheels with Dark Argent painted inserts Polished exhaust tip Automatic climate control Remote start "The new Canyon Nightfall Edition expands the Canyon lineup and gives style-conscious customers another choice," said Duncan Aldred, vice president of GMC Sales and Marketing.