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The electric Hummer gets a new logo

GM submitted three trademark applications to government offices here and in Canada, as discovered by GM Authority. Two applications went to the U.S. Patent and Trademark Office and the Canadian Intellectual Property Office on February 4 this year, seeking to reserve the new Hummer logo, at the top in the image above. Note, the two logos aren't to scale; they're about the same size all things being equal, but we shrunk the old mark. GM sent a second application to the USPTO on February 7 requesting the brand name "Hummer" for application to "motor land vehicles, namely, automobiles, trucks and sport utility vehicles; bicycles." True, we've seen the new Hummer script stretched across the front of the coming electric pickup in a teaser clip, but the paperwork continues the process of getting the entire continent ready for the alternate universe resurrection of one of America's most notorious brands.     In 2010, gas prices were in orbit, GM committed to closing the Hummer brand, vandals were setting fire to the scattered Hummers left on dealer lots, the Chevrolet Corvette ZR1 made 638 horsepower, the eco-minded revered the Toyota Prius and the Tesla Model S was still two years away. In that year, it would have been hard to say something more bonkers than, "Hummer's coming back in ten years as an electric pickup, its top trim making 1,000 horsepower and 11,500 pound-feet of torque." But here we are. The new logo's squareness connects it to the resolute bluntness of the old mark, yet the thinner font and chopped corners both modernize the old logo and lessen its truculence. The brand appears headed the same way, with lurid specs and square-jawed looks just like old times, but having in LeBron James a more modern take on the hardcore male vibe than it once got from (unpaid) association with guys like Arnold Schwarzenegger. To be fair, old Hummer commercials always featured women in the driver's seat, or men and young boys dreaming of big adventures, or Regis Philbin chatting up models, but the marketing department couldn't — or didn't want to — outrun the lineup's reputation on the street. We'll see how the electric version and its “incredible on- and off-road capability" fare. According to the teaser site, the new Hummer's debut is still on track for May 20. If the brand manages to recreate the old H3T pickup but with an electric powertrain, it's got one buyer right here lined up already. Related Video:

GM recalling 316k vehicles due to headlamp faults

General Motors has announced a recall covering 316,357 vehicles globally, due to the possibility of sporadic or permanent failure of the low-beam headlamps. 273,182 of these vehicles are in the United States, while the remaining affected units are in Canada, Mexico, and elsewhere. This recall includes the 2006-09 Buick LaCrosse (pictured above), 2006-07 Chevy TrailBlazer and TrailBlazer EXT, 2006-07 GMC Envoy and 2006 GMC Envoy XL, 2006-07 Buick Rainier, 2006-08 Saab 9-7X, and 2006-08 Isuzu Ascender. In an email sent to Autoblog, General Motors explains that if the headlamp driver modules are not functioning correctly, "the low-beam headlamps and daytime running lamps could intermittently or permanently fail to illuminate." GM states that this problem does not affect things like high-beams, turn signals, marker lamps, or foglamps. As of this writing, GM states it "has not been able to confirm whether the HDMs in these vehicles caused any vehicle accidents." The National Highway Traffic Safety Administration has been notified, but the recall has not yet posted to the government agency's website. Scroll down to read the full details in GM's email. General Motors is recalling 273,182 Buick LaCrosse sedans and Chevrolet, GMC, Buick, Saab and Isuzu midsize SUVs in the U.S. for possible intermittent or permanent loss of low beam headlamps. Affected models are: 2006-2009 Buick LaCrosse sedans; 2006-2007 Chevrolet TrailBlazer and 2006 TrailBlazer EXT; 2006-2007 GMC Envoy and 2006 Envoy XL; 2006-2007 Buick Rainier; 2006-2008 Saab 9-7X and 2006-2008 Isuzu Ascender midsize SUVs. If the headlamp driver modules is not operating correctly, the low-beam headlamps and daytime running lamps could intermittently or permanently fail to illuminate. This condition does not affect the high-beam headlamps, marker lamps, turn signals, or fog lamps. GM has not been able to confirm whether the HDMs in these vehicles caused any vehicle accidents. The total population, including the U.S., Canada, Mexico and exports from North America is 316,357. The NHTSA was sent the Part 573 information for this recall on November 25. It has not yet posted to the NHTSA website. Featured Gallery 2008 Buick LaCrosse CXS News Source: General Motors Recalls Buick Chevrolet GM GMC Isuzu Saab SUV Sedan chevy trailblazer buick rainier isuzu ascender

GMC Terrain Nightfall Edition is murdered-out for the masses

We've lost track of how many special edition Chevrolet Silverado and GMC Sierra pickups there have been over the past few years. But while some special editions can be kitschy, there's nothing overtly bad about the GMC's Nightfall line. We've already seen the blacked-out look on Canyon Nightfall and Sierra All Terrain X pickups, and now, it's being applied to the Terrain. As with the trucks, the Terrain Nightfall's changes are simple: the chrome-heavy finish is replaced with gloss-black accents where applicable. That's what you'll find on the grille surround, the front and rear fascia accents, the license-plate surround, mirror caps, and roof rack. Like Jay Z said, all black everything. Except for the wheels, of course – those have machined faces with black spokes. The grille inserts aren't strictly black either (they're charcoal), and as counterintuitive as it may seem, owners can choose from three body paints in addition to Onyx Black (Summit White, Graphite Gray, and Crimson Red). The Terrain Nightfall Edition will be offered on the SLE-2 and SLT trims, with prices to be announced closer to its fall 2016 on-sale date. GMC Introduces 2017 Terrain Nightfall Edition The News Ahead of its debut at the New York International Auto Show, GMC today introduced the 2017 GMC Terrain Nightfall Edition – a stylized special edition combining blacked-out exterior details and wheels, with popular technologies such as IntelliLink with available 4G LTE connectivity and Wi-Fi hotspot. It joins the Canyon Nightfall Edition and the all-new Sierra All Terrain X as the latest GMC vehicle to offer an exclusive, personalized appearance with the Terrain's premium features and refinement. Product Details The Terrain Nightfall offers an edgy appearance with 18-inch machine-faced aluminum wheels and gloss black spokes, a charcoal grill with a gloss black surround and accents, gloss black front and rear fascia accents, gloss black rear license plate surround trim, gloss black outside mirrors and black luggage rails. Terrain Nightfall Edition will be offered on SLE-2 and SLT models with four exterior color options: Summit White, Onyx Black, Graphite Gray Metallic and Crimson Red Metallic. On Sale Fall 2016 Quotable "Building on its best year ever, Terrain continues to attract new and style-conscious customers to GMC," said Duncan Aldred, vice president of GMC Sales and Marketing.