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Trademark application points to evolution of new Hummer EV logo

A trademark application has revealed yet another evolution of the logo expected to adorn GMC's new Hummer EV pickup truck, bringing back the big "H" badge utilized on the H2 and H3 model lines of the expanded SUV lineup's heyday.  The image included with the filing depicts a logo that should be familiar to Hummer fans (or really any American who left their house between 2003 and 2010), with "EV" supplanting the old numerical model indicator. The "Hummer" and "EV" typeface appears to be a direct lift from a filing that surfaced back in April.  This should provide some comfort to folks who are fans of the idea of a future-proofed, all-electric pickup, but want something that embodies the charisma and road presence of the models sold in Hummer's now-deceased, not-so-environmentally-spectacular incarnation. While we don't yet know really any details of the new all-electric SUV, we do know it will be sold via GMC dealers, meaning the revived nameplate will not bring the rest of the Hummer brand along with it.  We haven't really seen much of the new truck, save for teasers and hints here and there. Even the "reveal" back in June only gave us a vague, big-picture look at the truck's silhouette, and various companion images and videos have hinted at features such as a removable roof assembly.  The truck’s general shape is off-road oriented with squared-off, sharp lines tracing the entire silhouette. Its big, knobby tires and blocky wheels are clear indicators of what GM was aiming for with this electric pickup. As for the SUV, comparisons to the Ford Bronco four-door will be inevitable. If our eyes are picking up the scale of this photo correctly, though, the Hummer SUV appears to be a slightly larger vehicle than the four-door Bronco is. Although, the wheelbase for the SUV is shorter than that of the Hummer truck. ThatÂ’ll help it off-road. Those small bumpers and short overhangs along with the bumper cutouts should be hugely beneficial to approach and departure angles, as well. GMCÂ’s shots of the Hummer in the studio are equally as revealing. We can see what looks to be an intense front skid plate and two big tow hooks. In addition to the off-road gear, GMC has allowed a look at the frunk. The front “grille” is one piece with the hood of the truck, so the whole assembly pulls up. That makes for what appears to be a very easy-to-load front trunk compared to other EVs that force you to lift items up and over the front of the car.

2017 GMC Acadia comes into focus

The future slate of crossovers from General Motors reportedly ride on the company's new, scalable Chi platform. With short- or long-wheelbase configurations possible, the chassis conceivably allows the automaker to be more adaptable in the configuration of its CUVs. Cadillac already appears to be testing Chi for the luxury brand's future SRX/XT5, and here it is again under heavy camouflage underpinning the next GMC Acadia. Unfortunately, the Acadia is so well concealed here that it's extremely difficult to pick out any of the styling changes, though the squared-off fenders and faint GMC logo peaking through the tape on the front wheels reveal what this vehicle is. Up front, the grille appears to sit somewhat lower than the current model, and the vertical LED running lights are easy to pick out. The orientation of the taillights through the camo suggests wraparound units not too dissimilar from the current Acadia (or is that Saturn Outlook?). The next-gen Acadia is expected to debut in 2016 as a 2017 model year vehicle. The powertrain options may include the current 3.6-liter V6, a four-cylinder and possibly even a turbo V6, and GM's new nine-speed automatic might also be for offer. With a year before the reveal, take a look at these photos for a first look. Featured Gallery GMC Acadia Spy Shots View 12 Photos Image Credit: KGP Photography Design/Style Spy Photos GMC Crossover gmc acadia

2017 GMC Acadia starts at $29,995

The 2017 GMC Acadia has a lower price in addition to its smaller size and 700-pound weight loss. The latest model starts at $29,995 (including $925 destination) when it arrives at dealers this spring, which is $1,905 less than last year's base version. That low price is just for the front-wheel-drive only SL trim, but there are savings throughout the 2017 lineup. The least expensive all-wheel drive version comes on the SLE model for $35,375, versus $37,100 last year (after $925 destination). The top-spec all-wheel drive Denali now costs $47,845, compared to $50,815 for the 2016 version. You can check out the MSRP for each trim in the release below. The new All Terrain model costs $40,040 and gets a more sophisticated all-wheel drive system with an active twin clutch. GMC claims the layout improves performance in wet, snowy and icy conditions. However, the trim is only available in five-passenger configuration, and storage bins in the floor replace the third-row seat. The 2017 Acadia price is also competitive with some challengers in the segment. For example, a base 2016 Honda Pilot is more expensive at $31,045 (after $900 destination), and the top Elite is $47,470, which is barely cheaper than the Denali. A base 2016 Ford Explorer is more costly at $31,995 (after $945 destination), and the Platinum for $53,915 is several thousand more than a Denali. The latest Acadia offers customers a bounty of tech and efficient powertrains. The IntelliLink infotainment system has support for Apple CarPlay and Android Auto, and there're available safety systems like front pedestrian braking and a surround view camera. Most models come with a 2.5-liter four-cylinder, which GMC estimates gets 22 miles per gallon city and 28 mpg highway with front-wheel drive. A 310-horsepower 3.6-liter V6 offers an estimated 25 mpg highway for front-wheel drive models. Both powertrains use a six-speed automatic. Related Video: 2017 GMC Acadia starting at $29,995 Drives to heart of midsize SUV segment with lower starting price, more features DETROIT – GMC announced today pricing for the all-new 2017 Acadia will start at $29,995 when it goes on sale this spring. The base price is $1,905 less than the 2016 base model and the new Acadia offers more standard equipment, including a new IntelliLink system with Apple CarPlay and Android Auto compatibility (User interfaces are products of Apple and Google and their terms and privacy statements apply.