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GM files to trademark name Badlands

If you've been hoping for General Motors to come out swinging at the Ford F-150 Raptor, we've had some tantalizing news for you of late. Last month we brought you a report that indicated GM has trademarked the name "Z71 Trail Boss," suggesting a potential hardcore off-roader. Now it seems the General has filed for a potentially even better name. That name, as our friends over at GM Authority have discovered, is "Badlands." The application, filed on February 16, indicates that it's for a truck, but of course it doesn't specify just what form it would take... or for that matter, under which division it would fall. So we could, in theory, be looking at the nameplate for a Raptor rival from Chevy or GMC (like the 2011 Sierra All Terrain HD concept pictured here), or for some other trim level, a concept truck, a special edition... just about anything. Heck, it could be for a Vauxhall, Opel or Holden for all we know at this point. Or GM could choose not to use it on anything at all, but here's hoping it'll emerge as something awesome in US showrooms sometime soon. Featured Gallery 2011 Detroit: GMC Sierra All Terrain Concept News Source: GM AuthorityImage Credit: Copyright 2015 AOL Government/Legal Chevrolet GM GMC Truck Off-Road Vehicles trademark

2018 GMC Sierra Denali 1500 Drivers' Notes | Chrome cowboy

No matter how much automakers want to charge for trucks, it seems there will be a market. Ford, Ram and GM all have trucks that can push well over $60,000, something that would sound unbelievable even 10 years ago. That brings us to the 2018 GMC Sierra Denali, GM's top dog in the pseudo-lux truck segment. It's packed with tons of goodies and features, but it's starting to feel a little long in the tooth. Still, GM trucks are some of the best selling vehicles in America, so it seems customers don't mind the age. Associate Editor Reese Counts: I've said it before, but I'm not a big truck guy. Give me a Colorado or Tacoma over any of the full-sized behemoths rolling off assembly lines today. Still, I do enjoy taking one home on occasion, especially one as comfortable and well appointed as this Sierra Denali. There's leather and wood and contrasted stitching throughout. The problem is that it's all a veneer over what's becoming an extremely dated truck, though a new one is on the horizon. There's one big thing that truly bothers me about this truck: no keyless entry or ignition. Don't get me wrong, I have no problem doing things the old-fashioned way, but when literally every other competitor at this price has keyless as standard equipment, the fact that GMC (and Chevy for that matter) still require you to pull out a fob and stick a key into an ignition is really glaring. It has to have something to do with the platform, as GM makes plenty of vehicles that don't require a key. One thing that doesn't feel dated is the ride and performance. This truck is equipped with GM's Magnetic Ride Control, and it works wonders for the Sierra's comfort. It would be even better if it wasn't wearing some gaudy 22-inch wheels, but it's still better than a lot of trucks out there. The powertrain, too, is a nice bright spot. The eight-speed automatic is smooth and never feels lost in the hunt for better fuel economy. The 6.2-liter V8 feels strong, and power comes on smooth and easy. Ford's EcoBoosts may win on fuel economy, but there's nothing like a big, burly V8. Senior Editor, Green, John Beltz Snyder: Despite the massive amounts of guilt I feel every time I put my foot to the accelerator, big trucks — something of which I used to steer well clear — are beginning to warm up on me. That being said, others have made more of an impression on me than this Sierra.

GMC boss wants a Jeep Wrangler rival

Challengers come and challengers go, but the Jeep Wrangler continues to push forward even after vehicles like the Toyota FJ Cruiser and the entire Hummer brand have been shut down. Now GMC reportedly wants to take a stab at the quintessential Jeep, as well.
The news comes directly from Buick-GMC vice president Duncan Aldred, speaking with our compatriots over at Edmunds. Although Aldred said there are no plans currently on the table to expand GMC's lineup beyond the current range, "there is plenty of room everywhere in the hierarchy."
That could include a rival to the Wrangler, as well as a flagship luxury SUV positioned above the current Yukon Denali (pictured above). Just when (or for that matter, if) such models might come into fruition remains a big question mark, but it's certainly interesting to see what GM's dedicated truck brand has on the drawing board.