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5 reasons why GM is cutting jobs, closing plants in a healthy economy

DETROIT — Even though unemployment is low, the economy is growing and U.S. auto sales are near historic highs, General Motors is cutting thousands of jobs in a major restructuring aimed at generating cash to spend on innovation. It's the new reality for automakers that are faced with the present cost of designing gas-powered cars and trucks that appeal to buyers now while at the same time preparing for a future world of electric and autonomous vehicles. GM announced Monday that it will cut as many as 14,000 workers in North America and put five plants up for possible closure as it abandons many of its car models and restructures to focus more on autonomous and electric vehicles. The reductions could amount to as much as 8 percent of GM's global workforce of 180,000 employees. The cuts mark GM's first major downsizing since shedding thousands of jobs in the Great Recession. The company also said it will stop operating two additional factories outside North America by the end of next year. The move to make GM get leaner before the next downturn likely will be followed by Ford Motor Co., which also has struggled to keep one foot in the present and another in an ambiguous future of new mobility. Ford has been slower to react, but says it will lay off an unspecified number of white-collar workers as it exits much of the car market in favor of trucks and SUVs, some of them powered by batteries. Here's a rundown of the reasons behind the cuts: Coding, not combustion CEO Mary Barra said as cars and trucks become more complex, GM will need more computer coders but fewer engineers who work on internal combustion engines. "The vehicle has become much more software-oriented" with millions of lines of code, she said. "We still need many technical resources in the company." Shedding sedans The restructuring also reflects changing North American auto markets as manufacturers continue to shift away from cars toward SUVs and trucks. In October, almost 65 percent of new vehicles sold in the U.S. were trucks or SUVs. That figure was about 50 percent cars just five years ago. GM is shedding cars largely because it doesn't make money on them, Citi analyst Itay Michaeli wrote in a note to investors. "We estimate sedans operate at a significant loss, hence the need for classic restructuring," he wrote. The reduction includes about 8,000 white-collar employees, or 15 percent of GM's North American white-collar workforce. Some will take buyouts while others will be laid off.

GM announces four new recalls, 507k vehicles affected

428,211 of these vehicles are located in the United States, 57,706 are in Canada, and 20,956 are in other markets. In its seemingly never-ending string of recalls, General Motors today announced four new campaigns covering some 506,873 vehicles. 428,211 of these vehicles are located in the United States, 57,706 are in Canada, and 20,956 are in other markets. First up is the 2013-14 Chevrolet Cruze, which is being recalled because "the inflator in the driver's front airbag may rupture and/or the airbag may not inflate during airbag deployment," according to GM. This could shoot metal pieces of the inflator into the cabin, injuring occupants during a crash. What's more, GM says that if the airbag does not inflate, this could, obviously, increase the risk of injury to the driver. A total of 29,019 Cruzes are affected in the United States, with an additional 4,066 units being recalled in Canada. The largest of the four recall campaigns involves four-wheel-drive versions of the 2014-15 Chevrolet Silverado and GMC Sierra, as well as the 2015 Chevy Tahoe, Suburban, GMC Yukon and Yukon XL. A grand total of 392,459 vehicles are affected in the US, with 53,607 more found in Canada, and an additional 20,874 in other markets. Here, the transfer case "may electronically switch to neutral without input from the driver," GM states. The automaker adds that if this occurs while the vehicle is moving, power will not be sent to the wheels. On top of that, if the vehicle is parked, it may roll away unexpectedly if the parking brake has not been set. In smaller recall news, 4,794 2013-14 Chevy Caprice police cars and SS sedans are being recalled in the US. According to GM, "If the motor gear teeth become stripped, the wipers may not operate" in these models. Lastly, 1,939 2014 Chevy Corvettes fitted with the FE1 or FE3 suspension are being recalled in the US "to repair a possible insufficient weld in the rear shocks that could lead to a fracture and/or reduce the shocks' service life." In Canada, 33 additional vehicles are affected, as are 82 more 'Vettes that were exported to other markets. General Motors is aware of one injury regarding the Cruze recall, and is not aware of any crashes or injuries in the other three recalls. Scroll down for the automaker's official release. GM Announces Four Vehicle Recalls DETROIT – General Motors (GM: NYSE) today announced four safety recalls covering 428,211 vehicles in the United States.

GM is quietly slashing prices on base models

While General Motors' fourth quarter financial figures haven't yet been released, the automaker seems to be weathering a potentially rocky time well, even beating third-quarter projections last year. To keep the climb going, the company is launching new base trims for several popular models that make them cheaper than ever but with tight dealer margins. The new entry-level trims are the Chevrolet Cruze L, Equinox L, GMC Terrain SL and Buick LaCrosse 1SV. Buyers lose some content by picking them, but the prices are slashed. According to Cars Direct, the biggest savings are on the LaCrosse, where customers pay $31,065, plus $925 destination, $2,570 less than the previous base 1SB trim but must accept things like 17-inch wheels and no cargo net in the back. If you're wondering how Buick can remove only a little equipment but cut the price so much, it's because the company also slashed dealer margins. According to Cars Direct, the difference between the invoice and MSRP for the LaCrosse 1SV is only around $150, compared to around $1,350 before. The disparity is even greater for the Cruze with an $81 difference in the prices, compared to about $600 for the LS version. Showrooms are expected to keep very low stocks of these trims, though. "Dealers use such vehicles to get people in the door, but they do not generally want to do high volumes of these strippers. The margins are next to nothing; they don't make much money off these cars," said Ed Kim, Vice President of Industry Analysis for AutoPacific to Autoblog. Dealers are also expected to advertise that these new base trims undercut major competitors. For example, the Cruze L rings up for about $2,320 less than a Honda Civic LX, according to Cars Direct. One potential drawback for buyers is that these models might not be eligible for incentives. While the attractive prices might get customers into dealers, folks may not actually end up driving home with these entry-level models. Kim indicated base trims also make up a small portion of the sales mix. "Consumers aren't asking for stripped out vehicles, even at the low end of the marketplace," he said. Featured Gallery 2015 Chevrolet Cruze View 9 Photos News Source: Cars DirectImage Credit: Chevrolet Buick Chevrolet GM GMC Car Buying Car Dealers Crossover Sedan gmc terrain cheap cars