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Netflix to feature electric cars from GM and others in programming

LOS ANGELES — Netflix has unveiled a new star for some of its upcoming programming: electric vehicles from General Motors and other automakers. The streaming service announced an agreement on Thursday to feature vehicles including the Chevrolet Bolt, the electric GMC Hummer pickup and the Cadillac Lyriq in TV series and films "where relevant." The companies will highlight the partnership in a commercial featuring Will Ferrell that will air during the Feb. 12 Super Bowl. Netflix and GM called the agreement "part of a commitment to a more sustainable future." Financial terms were not disclosed. Netflix said it will help creators "better understand how EVs can complement and enhance their stories." Shows that will feature GM's electric vehicles include "Love is Blind," "Queer Eye" and "Unstable." Netflix productions also will include electric vehicles made by other automakers, the company said.   Marketing/Advertising TV/Movies Chevrolet GM GMC Hummer

Weekly Recap: Geneva's splendor reflects growing demand for ultra-luxury cars

Geneva is one of the most glittering auto shows in the world, but the list of high-powered and bespoke luxury cars was decadent this year even by the rich standards of the Swiss exhibition. It's great for enthusiasts to revel in the flame-throwing Aston Martin Vulcan, the racing-inspired elegance of the Bentley EXP 10 Speed 6 concept and the insane performance of the Lamborghini Aventador LP 750-4 Superveloce, but there's a reason for all of this opulence: the luxury market is big business. And it's growing. IHS Automotive forecasts that so-called ultra-premium sales will nearly triple this decade from 123,000 to 353,000 units around the world. The estimate includes brands like Aston Martin, Bentley, Ferrari and Rolls-Royce, but doesn't count BMW, Mercedes and Audi, which offer less expensive models in addition to their high-end flagships. Though IHS includes Porsche and its relatively large volume in the study, the ultra-premium segment is still set grow at about the same rate, even without the German automaker's figures. So what is propelling all of this growth in the most expensive segment of the auto industry? Put simply, there's more rich people. IHS Automotive principal analyst Tim Urquhart pointed to economic expansion in China, market recovery in the United States and a surge in the lucrative technology sector as contributing factors. This dovetails with a research report by UK-based Oxfam, an international relief organization, which found the world's richest one-percent owned 48 percent of global wealth in 2014, and it's expected to increase to more than 50 percent by 2016. View 17 Photos Carmakers are moving quickly to capitalize with new products, expanding their portfolios with low-volume speedsters like the 800-hp V12 Vulcan at Geneva, and plans to enter new segments, like Rolls-Royce's strategy to make an SUV. "Ultra-premium carmakers are looking to explore ways of growing their product offerings, and thus their bottom lines, in this most potentially profitable of segments," Urquhart wrote in a report on the Geneva show. In a nutshell, there are more choices for people with more money. It's a good time to have expensive taste. Other News & Notes 2016 Mazda MX-5 Miata production launches It won't be long now. The 2016 Mazda MX-5 Miata arrives later this year, and it's officially in production. Mazda announced this week that the roadster began rolling off the assembly line at its Ujina factory in Hiroshima, Japan.

2020 GMC Sierra Heavy Duty teased, and you better believe there's a huge grille

Chevrolet has shown us a few photos of its redesigned Silverado Heavy Duty, and today we score our first teaser of the GMC Sierra version of this truck. The most controversial feature of the Silverado HD has to be its massive grille, and the Sierra appears to be no different. Just from this photo of the face, we can already tell it's going to be as bold, some might say gaudy, as the Chevy. We'll have to wait awhile to see it all, though, as GM says the Sierra HD will be making its debut in the second half of 2019. It's no Supra teaser campaign, but this one is already starting out pretty early for a work pickup truck. As far as features and technical details go, mum is the word for now. However, we can assume the Sierra will be nearly identical with the Silverado HD powertrain-wise. We know two engines will be offered on that truck, one being a gasoline V8 and the other a Duramax turbodiesel V8 — the former will be mated to a six-speed automatic, while the latter gets the 10-speed auto. Even though it isn't out yet, the torque figure is already less than the Ram and Ford heavy duty trucks at 910 pound-feet from the diesel. The Ram Heavy Duty just revealed at the Detroit Auto Show scores a whopping 1,000 pound-feet of twist in the torque department. We'll know more about the Sierra HD when the Silverado HD presumably gets revealed with full details at the 2019 Chicago Auto Show at the beginning of February. One thing's for sure: If you want chrome and lots of it, you're gonna get it with the 2020 GMC Sierra HD. 2020 Chevy Silverado HD View 5 Photos Related video: This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.