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Auto blog
USPS releases hot rod stamps to speed up your delivery
Sun, 08 Jun 2014After one of the worst winters in recent memory for much of the country, summer is finally here. It's time to drop the top, open the sunroof or at least put down the windows and take a long drive. The United States Postal Service is celebrating the season's sun in automotive style with two new hot rod Forever stamps.
Both stamps depict classic '32 Ford hot rods. One shows the car from the front at a low angle in red (pictured above), while the other depicts the car from the back in black with flames running down the side.
To introduce the new stamps on their first day of availability, the USPS went straight to the source at the National Street Rod Association Street Rod Nationals in York, PA. They were unveiled by Postmaster General Patrick Donahoe, Car Crazy host Barry Meguiar and NSRA Special Events Director Jerry Kennedy.
Autocar pits Formula Ford against Germany's finest
Wed, 25 Sep 2013Ford has quite the racing pedigree, but usually, its racers are relegated to the track. Not the new Formula Ford EcoBoost, though. It's a turbocharged, open-wheeled racer complete with a 200-horsepower, 1.0-liter, three-cylinder engine... and it's legal on the roads of the UK.
That's stressed in this video from Autocar, with the mag going so far as to show the car's tax disc and license plates. Being a road-legal offering, it's tempting to see just how well an open-wheeler that delivers racecar-like performance while also netting over 100 miles per gallon (assume this is on the British cycle, for obvious reasons) stacks up against modern performance cars.
Autocar lined up the Formula Ford against an Audi R8 V10, a BMW M6 Gran Coupe and a Mercedes-Benz A45 AMG in a number of situations to see which would come out on top. Take a look below for the full video.
Ford C-Max spot aimed squarely at Cadillac ELR 'Poolside' hubris [UPDATE]
Thu, Mar 27 2014If we had tried to predict the first video response to the controversial Poolside video for the Cadillac ELR, we would not have thought it would center on compost. But, hey, it's always nice to be reminded that the real world is sometimes better than fiction. Instead of the chic swagger of 'Poolside,' 'Anything Is Possible' is all about getting dirty. The new short in question is called Upside: Anything Is Possible and it promotes two things: Detroit Dirt and the Ford C-Max Energi. As in the ELR ad, Ford's plug-in C-Max only makes an appearance at the tail end of the spot, but instead of the chic swagger of Poolside, Anything Is Possible is all about getting dirty. The ad stars Pashon Murray, co-founder of Detroit Dirt, which takes natural waste from around Detroit, composts it into soil and then spreads that around "forgotten parcels" of Detroit to create urban farms. Detroit Dirt gets its bio-waste from a lot of sources, including the Detroit Zoological Society (all that herbivore manure has to go somewhere), Ford and General Motors, but this particular ad was the idea of Ford's PR agency, Team Detroit. It was a frenetic shoot, filmed with an LA-based director right after a big winter storm blew through Detroit, and Murray couldn't be happier with the result. "This was Ford Motor Company pushing my story, letting me tell the story that I believe in," Murray tells AutoblogGreen. "I get to help push this car and I get to tell my story." She says that the Team Detroit and Ford had to agree on the message, "from my understanding, [YouTube] is where they wanted to start, not where they wanted to finish." The ad is already getting a positive response on Twitter, so we won't be surprised if it shows up in more places soon. "It's not saying Ford is better than GM. It's telling the story of a black woman who's working hard in Detroit." As Detroit Dirt has off-screen support from both GM and Ford, it's unsurprising to hear Murray say that the video "is not a rivalry thing." She notes that the ad agency Team Detroit came to her and offered to tell the Detroit Dirt story using the framework of the GM ad. "It's a parody on this commercial, but it's not saying Ford is better than GM," she said. "It's telling the story of a black woman who's working hard in Detroit." What is that story? It's about urban farming, recovery and recycling. Murray tells us that for the last seven or eight years, she's been dedicated to sustainability.