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Coronavirus shakes up America's truck market: GM outselling Ford and Ram

FCA, Ford and General Motors joined the rest of the U.S. auto industry in taking heavy volume hits due to coronavirus-related shortages of both cars and customers. The saying goes that a rising tide lifts all boats; it stands to reason, then, that a falling one would have the opposite effect.  However, as we learned Thursday, the automotive market can behave in unpredictable ways. While the F-Series remained the best-selling nameplate in Q1, GM's full-size trucks are now outselling Ford's again for the first time in years, and with this upward thrust from the General, FCA's Ram was unceremoniously booted out of a hard-earned second place.  While late-March sales declines hit just about every major automaker in one way or another, the model-by-model results weren't nearly so uniform. And because the market tends to be a zero-sum game, for every winner, there generally has to be a loser.  In this case, that winner was GM, and its rise had to come at the expense of another automaker, in this case, Ford. F-Series sales dropped 13.1 percent in the first quarter of 2020, while sales of GM's full-sized Silverado and Sierra surged nearly 28% in the same period. FCA's Ram lineup managed a steady-as-she-goes 7% increase. All-in, GM finished the quarter with 197,743 full-size trucks sold to Ford's 186,562. Here's the full breakdown: Ford F-Series: 186,562  Chevrolet Silverado*: 144,734 Ram P/U: 128,805 GMC Sierra: 53,009 *includes 1,036 Medium Duty sales Things are a but murkier in the midsize segment, where the Chevy Colorado slipped 36% to just 21,430 units sold — just a few hundred better than the slow-selling Ford Ranger's Q1 numbers. The GMC Canyon experienced an almost identical slide, finishing the quarter with just 4,483 units sold. For perspective, Jeep sold more than 15,000 Gladiators and Toyota's midsize Tacoma slipped less than 8%, finishing the quarter with nearly 54,000 sales.  We suspect this discrepancy in full- and mid-size truck sales comes from shifting incentives. Ford, GM and FCA would like to keep selling bigger trucks because there's far more profit margin built into their list prices. Even with tens of thousands of dollars in manufacturer money on the hood, big trucks still make money.  Since these automakers report quarterly, we won't get another good look at these numbers until July, but if you thought that 2019 represented the new normal for U.S. auto sales, well, think again.

The 2021 F-150 elevates Ford's bed game

The new 2021 Ford F-150 is ushering in a new era of pickup capability, but there's more to it than the introduction of the PowerBoost hybrid. While that new powertrain is certainly the truck's headlining element, the supporting electrical architecture enables a level of utility that hasn't been offered in past consumer half-tons. The true party trick is Ford's new "Pro Power Onboard" feature, which is essentially a built-in generator that provides juice for the 2021 F-150's rather robust in-bed power station. This system is available even on gasoline-engine models, but its utility is maximized with the electrified powertrain. ICE models equipped with the option max out at 2.0 kilowatts, while the PowerBoost hybrid can be had with either a 2.4- or a whopping 7.2-kilowatt inverter.  The idea here is that the F-150 can essentially stand in for a high-output portable generator. In a worksite example provided by Ford, a PowerBoost model with the 7.2-kW upgrade and a single tank of fuel could provide 32 hours of power for an 1,800-watt compound miter saw, a 1,000W circular saw, a 1,200W battery charger, a 1,200W hammer drill, and a 1,000W air compressor with hundreds of watts to spare for lighting and other accessories. But even without the Pro Power Onboard option, Ford's new bed setup enables more versatility than in previous models. The new Tailgate Work Surface option adds a flat work area with integrated rulers, recesses for pencils or small tools, and even a stand for a personal device.  Ford is neither the first to offer an auxiliary power outlet in a half-ton pickup bed, nor was Ford the first to introduce a more feature-rich tailgate. GMC's MultiPro tailgate was a major innovation on that front, and while it is geared mostly toward improving the cargo utility of the bed, it can also be customized with 12-volt power and even an accessory speaker system. The Ram 1500 is also offered with both a multi-function tailgate and AC power in the bed, though the latter option is limited to models with the RamBox cargo package.  As half-ton pickups approach levels of towing and hauling capability that begin to blur lines with heavy-duty offerings, it's clear that automakers are looking for ways to differentiate themselves without stepping on their own bigger trucks' toes. These new bed and tailgate innovations may yet be the tip of the iceberg when it comes to full-size pickup versatility. Related Video:    

Obama Administration wants 200-mile EV that charges in under 10 minutes

When it comes to electric vehicles, you can find issues preventing mass adoption pretty much anywhere. Which is why you can then also look for solutions pretty much anywhere. That's the method the Obama Administration announced yesterday and it involves everything from shorter charging times to more public chargers, from bigger government fleets of electrified vehicles to an "Electric Vehicle Hackathon." The new plan is looking into blistering charging speeds of up to 350 kW. Perhaps most exciting, there was a commitment made to try and increase the speed of fast charging. Today, Tesla's Supercharger network has the fastest public charging available ( up to 145 kW), but the new plan is looking into blistering speeds of up to 350 kW. That's fast enough to recharge a 200-mile EV in under 10 minutes. Another cool future was promised by the Battery500 Consortium goal, which wants to create better batteries that cost under $100 per kWh. There was no actual technology revealed at this time, but announcements like this are about new ways to approach the future, not the nitty-gritty technical details. That's why the new announcement touts the fact that 12 utilities and charging companies have committed to increase their deployment of EVs and charging infrastructure, that there are 35 new partners (businesses, non-profits, universities, and utilities) for the DOE's Workplace Charging Challenge, and that there will be an EV "Hackathon" this fall to, "discover insights and develop new solutions for electric vehicle charging." The White House's announcement comes on the heels of the first-ever Sustainable Transportation Summit (STS). The STS was sponsored by the Department of Energy (DOE) and was held earlier this month in Washington, DC. After all this activity, almost 50 companies and organizations have signed on to the new "Guiding Principles to Promote Electric Vehicles and Charging Infrastructure" document, including the usual suspects: Tesla, BMW, Nissan, Ford, General Motors, Chargepoint, the California Air Resources Board, and the State of California (notably, the usual suspects are also missing). You can read the entire announcement from the White House here, but we've put the Guiding Principles below. The Obama Administration has made strong pushes for electric vehicles before, including proposals to increase the tax credit for EV buyers to $10,000, among other things.