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Automakers' rush on aluminum may result in shortage

Aluminum is the new buzzword in the automotive industry. The latest Range Rover and Range Rover Sport both take advantage of the lightweight material to shave huge amounts of body fat (only it's called "aluminium" over there). Audi and Jaguar have been using the stuff for years in their A8 and XJ, respectively, and now, aluminum is going mainstream, arriving on the 2015 Ford F-150.
While we're excited to see aluminum make an impact outside the premium market, its widespread adoption apparently won't come without some problems, notably in terms of supply. "There isn't an automotive manufacturer that makes vehicles in North America that we're not talking to," Tom Boney, of Novelis, the largest global supplier of aluminum sheetmetal, told The Detroit News.
According to Boney, Ford's use of aluminum on such a large scale has forced auto manufacturers in "every boardroom" to reconsider their plans following the F-150's unveiling, for one simple reason: there's not exactly enough aluminum to go around, at least in the short term. The auto industry presently only accounts for six percent of the aluminum sheet produced, but as the material is adopted by more and more brands, that figure is expected to swell to 25 percent within the next six years.

Ford dealer loses Super Bowl bet, pays $300K to lucky customers [w/video]

A Missouri Ford dealership's Super Bowl weekend sale cost it big when the improbable happened. Hutcheson Ford ran a promotion from January 29 to February 1, called the Super Weekend Sale. The gist was, if any customer purchased a vehicle between those dates and either the opening or second-half kickoff of the big game was returned for a touchdown, the dealership would refund the purchase price.
In the dealership's defense, it seemed like a safe bet. According to the mathematicians, there was just a 2.5-percent chance of either half opening with a touchdown return. But that didn't stop Seattle's Percy Harvin from doing his part to ruin Denver's evening, returning the second-half kick for an 87-yard touchdown run. Twelve Hutcheson customers were eligible for refunds thanks to the return, with prices ranging from $10,000 to $55,000, according to Automotive News. The total amount shelled out by the dealership? $300,000.
"At least we're not like that furniture guy that lost $7 million," dealership marketing manager Kathleen Frazier told AN. We think it was a big success." The dealership did take out insurance to cover its losses, meaning the $300K won't come entirely from its pockets.

Bill Ford wins National Pond Hockey Championship with employees

Who says executives aren't people? This past weekend, Bill Ford, executive chairman of Ford Motor Company, and a group of employees trekked up to Eagle River, WI for a few games of pond hockey. Team Ford took part in the 2014 Labatt Blue/USA Pond Hockey Championship, capturing its fifth title in the 50+ Tier 1 Division.
"It feels great to win," Ford, who plays on the team alongside other Ford employees, told the USA Hockey website. "It was fun to play [River Valley Pioneers] because they're great guys and we play them every year. We finally beat them, which we were due. It was a very clean game, a tough game."
The FoMoCo team managed to score seven goals to River Valley's two, and went undefeated in all five of its games during the tourney. Take a look below for the official press release on Team Ford's win.

Find out if the Ford Fiesta ST can match Europe's latest hot hatches

The V8 grunt of the Mustang has defined Ford performance cars in the US for the last 50 years, but in Europe, the Blue Oval has nearly as a long history of building some of the best hot hatches on the market with the Fiesta, Escort and later the Focus. The latest Fiesta ST has just hit the roads on both sides of the pond and has been enthusiastically received thanks to its combination of a peppy, turbocharged engine and hatchback utility.
However, Europe is getting a bumper crop of hot hatches at the moment, including the forthcoming, third-generation Mini Cooper S. Should Ford have waited to launch the ST until it knew how the competition performed? That's the answer that Xcar is after in its latest video, and it took the Fiesta to the track and some very misty, Welsh roads to find out. Scroll down to find out whether the ST stacks up.

Detroit 3 to implement delayed unified towing standards for 2015

Car buyers have a responsibility to be well-informed consumers. That's not always a very simple task, but some guidelines are self-evident. If you live in a very snowy climate, you generally know a Ford Mustang or Chevrolet Camaro might not be as viable a vehicle choice as an all-wheel drive Explorer or Traverse, for example. If you want a fuel-efficient car, it's generally a good idea to know the difference between a diesel and a hybrid. But what if it's kind of tough to be an informed consumer? What if the information you need is more difficult to come by, or worse, based on different standards for each vehicle? Well, in that case, you might be a truck shopper.
For years, customers of light-duty pickups have had to suffer through different ratings of towing capacities for each brand. For 2015 model year trucks, though, that will no longer be a problem. According to Automotive News, General Motors, Ford and Chrysler Group have announced that starting with next year's models, a common standard will be used to measure towing capacity. The Detroit Three will join Toyota, which adopted the Society of Automotive Engineers' so-called SAE J2807 standards way back in 2011.
The standard was originally supposed to be in place for MY2013, but concerns that it would lower the overall stated capacity for trucks led Detroit automakers to pass. Ford originally passed, claiming it'd wait until its new F-150 was launched to adopt the new standards, leading GM and Ram to follow suit. Nissan, meanwhile, has said it will adopt the new standards as its vehicles are updated, meaning the company's next-generation Titan should adhere to the same tow ratings as its competitors.

Detroit 3 to implement delayed unified towing standards for 2015

Car buyers have a responsibility to be well-informed consumers. That's not always a very simple task, but some guidelines are self-evident. If you live in a very snowy climate, you generally know a Ford Mustang or Chevrolet Camaro might not be as viable a vehicle choice as an all-wheel drive Explorer or Traverse, for example. If you want a fuel-efficient car, it's generally a good idea to know the difference between a diesel and a hybrid. But what if it's kind of tough to be an informed consumer? What if the information you need is more difficult to come by, or worse, based on different standards for each vehicle? Well, in that case, you might be a truck shopper. For years, customers of light-duty pickups have had to suffer through different ratings of towing capacities for each brand. For 2015 model year trucks, though, that will no longer be a problem. According to Automotive News, General Motors, Ford and Chrysler Group have announced that starting with next year's models, a common standard will be used to measure towing capacity. The Detroit Three will join Toyota, which adopted the Society of Automotive Engineers' so-called SAE J2807 standards way back in 2011. The standard was originally supposed to be in place for MY2013, but concerns that it would lower the overall stated capacity for trucks led Detroit automakers to pass. Ford originally passed, claiming it'd wait until its new F-150 was launched to adopt the new standards, leading GM and Ram to follow suit. Nissan, meanwhile, has said it will adopt the new standards as its vehicles are updated, meaning the company's next-generation Titan should adhere to the same tow ratings as its competitors. While the adoption of SAE J2807 will be helpful for light-duty customers, those interested in bigger trucks will still be left with differing standards. There is no sign of the new tow standards being adopted for the heavy-duty market.

Ford Mustang pinball machine has supple wrist, plays by sense of smell [w/video]

Ford didn't have anything major to show off at the 2014 Chicago Auto Show, so it seems it instead opted to have some fun - it brought a row of pinball machines to the show. Yes, pinball machines.
We originally told you about the Stern Pinball Ford Mustang machine a few days ago, and as day two of the Chicago show is a bit of a slow one, we opted to head to the show floor and get some snaps of the bank of new machines. Not surprisingly, there's plenty for the Mustang fan in each of these machines, ranging frond different models, to logos to a full model.
Take a look below for our full gallery of live shots, available up top. Then head below for our original gallery of stock images, along with a video and press release on the new machines.

Mustang-themed pinball game debuting in Chicago [w/video]

Believe it or not, but new pinball machines are still being made. Chicago-based Stern Pinball still makes them and has found a niche selling modern machines to individual buyers and arcade distributors. For its latest cabinet, Stern partnered with Ford to create a pinball game that pays homage to the 50th anniversary of the Mustang, including the next generation. The new machine is being unveiled at the Chicago Auto Show on February 6 and goes on sale in March.
Stern is offering the machine in three variants. The pro-level machine is meant for arcades and public spaces and retails for $4,995. All of them come with background and cabinet art by Camilo Pardo, who designed the Ford GT, and Top Gear USA host Tanner Foust is the game's announcer. Depending on where players shoot the ball, they activate events that simulate drag racing, rallying, drifting and racing the Mustang, and hitting targets lets players shift the gears up and down.
An upgraded, premium table with added art will be added later for pinball machine collectors. The third model is a signed, special edition with art of the 1965 Mustang and 2015 Mustang on the machine and chrome and Mustang badges on the speaker grilles. Prices for these editions will be announced later.

NHTSA closes Ford F-Series Super Duty steering probe without recall

The National Highway Traffic Safety Administration's investigation into 2008 Ford F-250 and F-350 Super Duty pickups, which was originally opened last year, has now ended without a recall. NHTSA was looking into steering failures on some 336,000 trucks.
The issue rested with the steering gear - NHTSA received five complaints of failures - which was redesigned in 2005. According to the report on the matter, investigators "found evidence of broken sector shaft gear teeth and piston damage consistent with incidents of single event overload."
NHTSA investigators, however, "found no evidence of fatigue or material property defects in any of the fractures. Analysis of complaint rates by vehicle build month showed no patterns indicating potential manufacturing quality issues and no difference before and after Ford introduced design changes to the input shaft and sector shaft seals in July 2007 to address potential leak concerns," according to the report, obtained by The Detroit News.

Consumer Reports says Toyota, Ford, Honda and Chevy are big winners in brand perception survey

According to Consumer Reports, the automotive brands that stand out in the minds of car buyers are, in order: Toyota, Ford, Honda and Chevrolet. This news comes after the magazine polled its readers, asking them to take into account vehicle quality, safety, performance, value, fuel economy, design/style, and technology/innovation - which are the factors that car shoppers are most influenced by.
It's important to note that this award is only about perception. In other words, it's perceived quality, not actual quality. "Often, perception can be a trailing indicator, reflecting years of good or bad performance in a category, and it can also be influenced by headlines in the media," said Jeff Bartlett, Consumer Reports deputy automotive editor.
The brand that made the biggest jump in perception amongst Consumer Reports readers is Tesla, which posted an impressive 47-point gain to finish in fifth place. Subaru is also notable for finishing in the top 10, despite being one of the smaller manufacturers doing business in the US. Scroll down below for all the details from Consumer Reports, if you're so inclined.