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Pickup prices rising at 2x industry average

We've said it before, but bears repeating: Pickup trucks are the financial engines of America's automakers. Good thing, then, that the segment is in rude health - in fact, Automotive News is suggesting that pickup truck sales are arguably healthier than they were pre-recession, even though the segment's volume is still significantly down from where it was before the bottom fell out of the US economy. That's because per-unit profits on full-size trucks are skyrocketing, outpacing the industry's average price increases by more than double since 2005. According to data from Edmunds, the average transaction price of a full-size pickup is now $39,915 - a heady increase over the $31,059 average price in 2005 - a gain of over 8 percent after inflation is factored in.
Just how important are trucks to automakers' bottom lines? Automotive News quotes a Morgan Stanley analyst as saying the Ford F-Series is responsible for 90 percent of the company's 2012 profits, and General Motors isn't far behind, with the Chevrolet Silverado and GMC Sierra twins chipping in about two-thirds of the automaker's earnings.
Automotive News points out that Detroit's automakers now have the money to invest in modernizing their full-size truck offerings, in part because they don't have the same overhead and legacy costs that pushed General Motors and Chrysler into bankruptcy. Certainly, the pickup segment has seen a lot of innovations as of late, including turbocharged V6s, coil-spring rear suspensions and active aero. Those improvements in important areas like fuel economy and ride comfort have given existing pickup buyers new reasons to upgrade. In addition, automakers are piling on the tech and luxury goodies, creating more and more high-content, high-profit models like the Ford F-150 King Ranch, Ram 1500 Laramie Longhorn and Chevrolet Silverado High Country (shown).

2015 Ford Mustang production starts in Flat Rock

Today's the day, Ford fans. Production has officially commenced on the sixth-generation 2015 Mustang at the company's Flat Rock, MI factory. As production ramps up, sales should kick off in the coming months.
The production news isn't just a bit deal for American fans. With the new Mustang getting a bespoke right-hand-drive variant, the pony car's worldwide availability has swollen to include 120 different countries, including its home nation.
"Mustang is and will continue to be an automotive icon," Joe Hinrichs, Ford's president of the Americas, said in a statement. "Expanding its availability globally affords our customers around the world the opportunity to have a true firsthand Mustang experience - one unlike any other."

More evidence GT500-replacement will be named GT350

During the recent unveiling of the 2015 Ford Mustang, we saw the car in both V6 and GT form, but we'll have to wait a little bit longer to see the successor to the Shelby GT500. In the meantime, though, it looks like SVTPerformance.com has confirmed reports that this high-performance model will bring the Shelby GT350 name back to Ford.
According to the forum post, a user found the Shelby GT350 name on a Ford promo website listing its 2015 lineup. The Shelby GT350 name was first used on a Mustang back in 1965, and most recently it has been a model created for customers as a post-title purchase by Shelby American. As for that car, Shelby confirmed earlier in the year that its GT350 would be phased out at the end of this month.
The million-dollar question for Mustang and Shelby enthusiasts is when we'll see next factory Shelby GT350. Last we heard it was planned for a debut at the New York Auto Show. We've included our previous spy shots of this hi-po, sixth-gen Mustang, and we've also captured it on spy video showing off its exhaust note.