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2015 Ford Focus Sedan is fresh-faced and ready to defend its Most Popular crown

Ford has made an art of deeper-than-normal midlife updates since the 2010 Fusion, a strategy that has allowed it to keep models looking fresher in showrooms for longer without needing full redesigns. Instead of slight touchups to light fixtures, new paint colors and perhaps new wheel patterns, Ford has been digging deeper, with significant sheetmetal changes and very different front-end looks, along with an increased emphasis on new in-car technologies to keep models vibrant. Other automakers are following this trend, and Ford itself is continuing on the path with this new 2015 Focus Sedan.
There's a handsome new SE Sport Package that includes a firmer touring suspension, modest body kit and 17-inch wheels.
We first saw this sleek Aston Martin-like nose fitted to a Focus at the Geneva Motor Show last month, but Ford only showed the new look on the five-door hatchback - this is the first appearance of the sedan, which will bow at next week's New York Auto Show. The front end treatment is the same, with a new hood, new headlamps incorporating LED accents, a different grille shape and a completely revised lower fascia that does away with the 2014 model's controversial triangle-shaped corners and gaping intakes. The rear gets a new two-piece, laser-brazed trunk lid with new taillamps, but the overall look is quite similar to last year's car. In any case, the refreshed look brings the Focus sedan more in line with the design of Ford's other recently reworked cars, including the Fusion and Fiesta.

Ford Shelby GT350R, GT successor, F-150 Raptor and more rumored for Detroit debut

According to a pair of reports from Hearst's car mags, Car and Driver and Road & Track, Ford has a whole mess of good stuff on deck for the Detroit Auto Show in January. And it all sounds awesome. First, expect to see a hotter version of the Shelby GT350 in Detroit, likely called GT350R. Think of this as the already-hot Shelby with even more track-focused bits baked in – brakes, tires, aero, etc. Everything about the GT350 sounds great, so expect this R variant to be something seriously fierce. As R&T suggests, if the GT350 is the company's new Boss 302, the R is the Laguna Seca. But that's not even close to the biggest news. Road & Track believes a proper Ford GT replacement will debut in Detroit – a road-going version of the Le Mans GTE-class car the Blue Oval is working on for 2016. We've heard about this before, but having the street-legal car debut in Detroit would be absolutely huge news. The performance story continues, though, with R&T suggesting that the next-gen Ford F-150 Raptor will bow in Detroit. Details are scarce about what, exactly, the aluminum-bodied desert stormer will hold, but we expect good things. Finally, Ford's hot hatches might make some news in the Motor City, too. Car and Driver seems to think the all-wheel-drive Focus RS will bow in The D, and that an updated version of the Fiesta ST will also show its face. Road & Track, meanwhile, believes the Focus RS showing will be saved for a European auto show – think Geneva – and our gut feeling is to agree with the R&T theory. All of these rumors point to Ford officially announcing its dedicated performance division – like Mercedes-AMG, BMW M, and so on. We've heard reports of a new, global performance brand from the company already, with the name 999 thrown out as a possibility. In any case, if these rumblings prove to be true, there's going to be a ton to drool over from Ford in January. Stay tuned.

How privacy fears are driving automakers in the age of the connected car [w/poll]

A recent GAO report concluded car companies don't adequately disclose how and why they share location data. As cars collect and store more and more data about the whereabouts of their drivers, automakers are responding to critics who say they should be more transparent about how those details are used. Ford is hiring a global privacy policy attorney to craft the company's customer privacy policies in the era of connected and autonomous cars. "In this emerging space, there is an important need to address customer privacy policies," reads a job description posted on the "people and careers" portion of the company's website. "As part of our compliance and ethics organization at Ford, this person will have an immediate and direct impact in shaping existing and future policy and corporate thinking in this area." Ford is creating the new position, based at its Dearborn headquarters, at a time technology advances are outpacing privacy protections. Earlier this year, a report from the federal government concluded car companies don't adequately disclose to motorists how and why they share location data. That report, from the Government Accountability Office, found many car companies did not describe how they shared location data, did not allow consumers to request their data be deleted and that there was a "wide variation" in how car companies retained vehicle-specific or identifiable location data. It noted there is increased risk of location data being used in ways "consumers did not intend." Ford was one of 10 companies the GAO surveyed while compiling its report. Customers are opting to share that data largely by using features like maps and turn-by-turn direction that are run by a vehicle's telematics unit. Depending on the company, it can be unclear how that data is collected, retained or shared. At the time the GAO report was issued, AAA, the nation's largest motoring club, urged carmakers to be more transparent in how they handle data and to offer stronger security protections. Shaping Autonomous Car Regulations At Ford, the new hire could change how the company handles that data. According to the job description, the successful applicant will, "demonstrate visionary thinking around privacy strategy – imagine how consumer and employee expectations around privacy may evolve and how business should adapt, develop approaches that maximize the benefit of data sharing for consumers and business, etc." (Emphasis from Ford).