2011 Ford Mustang Base Coupe 2-door 3.7l on 2040-cars

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Ford Mustang was almost 'Imported from Detroit'

The Ford Mustang achieved iconic status nearly the moment the sheet came off at the 1964 World's Fair. And if Henry Ford II wasn't getting divorced around that time, the pony car might have been called the Torino and been marketed as 'Imported from Detroit,' according to Automotive News. We'll explain. During research for the new book Once in a Great City: A Detroit Story, author David Maraniss found an interesting connection between Chrysler's (now FCA US) slogan and the Ford Mustang. Before the pony car even had a name, the Blue Oval's advertising agency had the idea to market it as a "brand new import ... from Detroit," according to Automotive News. The vehicle would be sold as "inspired by Italy's great road cars, but straight from Detroit." The name Torino was suggested, as well. However, the real world interfered in making the Mustang Detroit's first import. According to the author, Henry Ford II was getting a divorce, and his future wife was Italian. It was therefore thought to be a bad idea to sell the future pony car as being from Italy. Things clearly changed by the time the Torino hit the streets years later. Related Video:

Ford adding stop-start to all major model lines

Ford has gone all-in on its efforts to offer most of its new vehicles with a fuel-efficient EcoBoost engine, but the automaker is reportedly preparing to take another big step toward improving vehicle efficiency. Automotive News is reporting that Ford will soon expand the availability of start-stop technology, which was first offered - presumably the first non-hybrid vehicle, that is - on the 2013 Fusion (equipped with the 1.6-liter EcoBoost engine) as a $295 option.
The benefit of start-stop is reduced fuel consumption as it shuts the engine off at long stops, and AN quotes Ford as saying that drivers can save more than $1,000 on fuel costs over five years. Despite this, the option hasn't been popular on the Fusion thus far, but it could be more beneficial on bigger vehicles like the F-150. Ford also said that the next-gen Edge, which was previewed in concept form at the LA Auto Show, will be equipped with auto start-stop to help make the EcoBoost engines even more efficient.

Weekly Recap: Diesel scandal continues to fuel VW's woes

Volkswagen's woes continued this week when it was delisted from the Dow Jones Sustainability Index and stripped of awards. Senators are also lining up to advocate for criminal and civil action against the automaker, and its consumer reputation is in tatters. Put simply, it's been another rough period for VW. Despite this, the company eked out a sales gain of less than one percent in September, though that was well behind the overall market's performance. Sister brand Audi, which sells a diesel A3, was less affected, posting a 16-percent gain in September. Revelations that Volkswagen rigged millions of diesel-powered cars around the world didn't surface until September 18, so the full sales impact of the ongoing scandal won't likely be felt until October. Meanwhile, VW's image continues to take a beating, and an AutoPacific survey found only one in 14 vehicle owners have a positive opinion of the company. Before the scandal broke, three-quarters of respondents had a positive view of VW. The survey also found 64 percent don't trust Volkswagen, though the same number believe other companies are or may also be using cheating devices to pass emissions tests. "The reputation of diesels has been severely damaged, at least for the short term," Ed Kim, AutoPacific's vice president of industry analysis, said in a statement. Despite the lingering malaise, experts believe VW will recover, just as Toyota and General Motors eventually emerged from their own high-profile controversies. "Consumers have proven through numerous recalls that they are resilient and quickly return to their buying habits," Kim said. OTHER NEWS & NOTES Mazda to reveal sports car concept in Tokyo Mazda will bring a curvy sports car concept to the Tokyo Motor Show in October. The automaker is being especially coy with the details, only releasing the dark teaser shot that you see to the right and a cryptic statement that suggests the concept "condense[s] Mazda's entire history of sports-car development into a single model." Immediately, speculation abounded this is an RX-7 and RX-8 successor, though Mazda didn't specify what engine the concept will have. Reportedly, the company is still working on rotary engines. Mazda will have a Cosmo Sport 110S on its stand in Tokyo, which pioneered rotary technology in 1967. Read into that what you will. The Rock pitches Ford service Dwayne Johnson, also known as The Rock, is the new frontman for Ford service.