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Lincoln 'not true luxury' yet, says Ford design chief

Lincoln is "not true luxury," according to Ford's design boss, J Mays. His statements come from a story in The Detroit News that saw candid language on the issues facing Ford's troubled premium brand. Notably, there's a need for a strong character, with Mays saying, "Every brand needs to have a DNA and a unique selling point and things in the vehicle that make you think, 'That's that particular brand.'"
With a range of rebadged Fords, it's not hard to see why that DNA is missing. Mays hinted that a full recovery for Lincoln will be a ten-year process, that's been kicked off with the MKZ sedan. While that car is still largely a Ford Fusion under its extremely pretty wrapper, it's the first Lincoln in some time to inject its own unique take both through the exterior styling and through interior features, such as the vertical, pushbutton gear selection.
Some analysts weren't so certain about Mays' 10-year estimate. Jim Hall of 2953 Analytics thinks it'll be more like 30 years before Lincoln can show a true return to form. The issue, as Hall explains it, is that, "luxury has a degree of exclusivity," that Lincoln just doesn't have. Michelle Krebs from Edmunds adds, "it's definitely a wanna-be luxury brand," comparing the troubled American brand with Infiniti and Acura, two other brands that have struggled to find their place in the luxury market.

Ford unveils its facelifted Falcon finale with new XR8

While its days may be numbered, Ford isn't just going to let its Falcon sedan limp out for the Australian market. No, the Blue Oval is releasing a refreshed Falcon for its final years, and it's lead by this, the new XR8. That's right, this dead-car-driving is going to go out on a high note.
Ford's global design DNA dominates the looks of the new Falcon, with a grille reminiscent of the US market Fusion and the European-market Mondeo. The headlights aren't a straight port, and boast their own unique LED running light pattern (at least on the XR8), but the overall look is strikingly similar. Out back, LED taillights highlight the rear of the Faclon. Despite the substantial new fascia, this is still a mid-cycle refresh. That means most of the rest of the Falcon's body panels are carryovers from the current model.
The XR8 model, shown above, arrives with a supercharged V8, allegedly displacing 5.0 liters. Unfortunately, details on the Falcon's mechanicals are in remarkably short supply. Ford has committed to a range of turbocharged four, as well as turbocharged and naturally aspirated six-cylinders, in addition to the V8, although specifics on those mills aren't available.

Again? Ford issues second 2015 Fusion and Lincoln MKZ seat belt recall

In 2016, Ford issued a recall for 603,392 2013-2016 Fusions and 2013-2015 Lincoln MKZs due to potentially faulty seat belts. Apparently, that wasn't the end of it. Ford announced another recall this week for the same issue, this time covering 108,399 2015 Fusions and MKZs.  In both cases, the seat belt anchor pretensioners are the issue. According to Ford, "increased temperatures generated during deployment of the driver or front-passenger seat belt anchor pretensioner could degrade the tensile strength of the cable below the level needed to restrain an occupant." Basically, heat could weaken the seat belts, and in extreme cases, they wouldn't be able to keep up proper safety standards. Ford knows of at least one injury that has occurred due to this issue.   The recall includes 103,374 vehicles in the United States, 4,002 in Canada, and 1,023 in Mexico. Possibly affected Fusions were built at Ford's Flat Rock Assembly Plant between August 1, 2014 and January 30, 2015. The MKZs were built at the Hermosillo Assembly Plant between August 1, 2014 and November 21, 2014.  As a fix, Ford says dealers will add an extra coating to the seat belt pretensioner cable for protection from the heat. If this recall might affect your vehicle, call your local Ford dealership and use recall reference No. 19S25. This news comes after Ford recalled 1.3 million Fusions and MKZs in 2018 due to the possibility that the steering wheels could fall off. Fusions have also been recalled due to the risk of rolling away.