2008 Ford Mustang on 2040-cars

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2015 Hennessey VelociRaptor 600 fills an F-150 Raptor-sized void

Ford is rumored to possibly debut a new F-150 Raptor at the upcoming Detroit Auto Show in January, but whether that's the case or not, Hennessey Performance is ready to fill the muscle truck niche now with its latest VelociRaptor 600 Supercharged based on the 2015 F-150. The fantastically named VelociRaptor package has been available on the regular Raptor for the past few years, taking power up to 600 horsepower or more, depending on what the buyer desired. With the latest one, the performance truck is now based on the aluminum-bodied F-150, specifically the FX4 Super Crew model with the 5.0-liter V8. "Having Ford's world-class new truck design, with a weight savings of nearly 700 pounds, our VelociRaptor 600 Supercharged will have an even greater level of performance and driving excitement," said founder John Hennessey in the company's release. The heart of VelociRaptor is the Roots-type supercharger running at 8 psi on the V8. With help from upgraded fuel injectors, a proprietary engine management system and stainless steel exhaust, it boosts grunt from a stock 385 horsepower to over 600 hp. To make sure that power gets to the road, the package also includes 33-inch BFGoodrich mounted on 17-inch Hennessey wheels. For buyers in need of more, the company offers optional parts including an off-road coilover suspension, different front and rear bumpers, a winch, LED light bar and Brembo brakes. Speaking to Autoblog, Hennessey said he feels confident that the latest VelociRaptor could do high-four-second sprints to 60 miles per hour, compared to the outgoing model in the low-five-second range. Prices for the VelociRaptor start at $73,500, which includes the donor F-150, and orders are open now. Actual deliveries should start by March at the latest, according to Hennessey. The company also plans to offer a similar package for EcoBoost F-150s later. Scroll down to read the full announcement about this muscle truck. Introducing the 2015 Hennessey VelociRaptor 600 Supercharged Texas tuner adds power and improved off-road capabilities to Ford's all-new aluminum bodied pick-up trucks December 16, 2014-For immediate release Sealy, Texas-For the past five years, Ford F-150 truck enthusiasts have had the special opportunity to own the SVT Raptor. With 411 hp and baja pre-runner capabilities, the Ford Raptor was one of the most capable 4x4's ever built. Sadly, Ford Raptor production has ended, leaving a void in the market for 2015.

Ford Shelby GT350 Mustang to cost $52,995?

The 2015 Ford Shelby GT350 Mustang was one of the shining stars of this year's Los Angeles Auto Show. And the Blue Oval's latest muscle car might even have reason to burn a little brighter if a recent rumor about its price proves true. Best of all are rumors that an even more potent version of the Shelby is potentially on the way. According to Horsepower Kings citing unnamed Ford sources at the LA Auto Show, the 2015 GT350 carries a starting price of $52,995, and the Tech package adds a further $2,995 on top of that. There's also the claim of a Track package for an undisclosed price. However, it doesn't look like LA is the last we'll see of the newest Shelby because the source also alleges that a top-rung GT350R is under development with bigger brakes, modified aerodynamics and sportier tires. This rubber-burner is reported to be unveiled at the North American International Auto Show in Detroit in January. Assuming these claims are correct, it puts the Shelby in fighting form against its two Chevrolet Camaro rivals. Ford reports that the GT350's 5.2-liter V8 pumps out over 500 horsepower and more than 400 pound-feet of torque. At $52,995, it would undercut by a couple of grand the $55,505 (before destination) base price of the 580-hp 2015 ZL1. The super 'Stang might also beat the 505-hp Z/28 with its power rating, while being vastly cheaper than the track-focused Camaro's $72,305 price. This could be quite the performance shoot-out.

Car companies used to cook up sales with recipe books

The evolution of automotive marketing has undergone a number of strange phases. Few, though, match the strangeness of the 1930s to 1950s, when automotive marketers turned to cookbooks as a means of promoting their vehicles. Yes, cookbooks. We can't make this stuff up, folks.
This bizarre trend led to General Motors distributing cookbooks under the guise of its then-subsidiary Frigidaire. Ford, meanwhile, offered a compilation of recipes from Ford Credit Employees (shown above). The cookbook-craze wasn't limited to domestic manufacturers, though. As The Detroit News discovered, both Rolls-Royce and Volkswagen got in on the trend, although not until the 1970s.
The News has the full story on this strange bit of marketing. Head over and take a look.