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Ford readying 2015 F-150 drift truck for SEMA

Between the Mustangs you'd find in Formula D and the Fiestas in the Global and World rallycross championships, there's no shortage of Ford drift cars on the scene. But at the upcoming SEMA Show in Las Vegas, the Blue Oval automaker intends to show off a different kind of drift machine.
Created in collaboration with driftmeister Vaughn Gittin, Jr., this custom F-150 has been designed for "on- and off-road capabilities, as well as drifting and jumping." It's got a suspension with components from Kibbetech King and Air Lift Performance to give it 12 inches of travel and comes packed with 5 Recaro seats. Other details remain limited, but if the rendering above is anything to go by, it ought to be pretty awesome.
Alongside the Gittin truck, Ford will also be showcasing another F-150 designed together with freestyle motorcross rider Brian Deegan, packing the 3.5-liter EcoBoost engine and a long list of enhancements. Between these two trucks, Ford hopes to extend its winning streak for the Hottest Truck award that it's taken four years running now. Feel free to read more in the press release below.

Ford partnering with MIT, Stanford on autonomous vehicle research

Ask any car engineer what's the biggest variable in achieving fuel economy targets, and he'll tell you "the driver." If one human can't understand human driving behavior enough to be certain about an innocuous number like miles per gallon, how is an autonomous car supposed to figure out what hundreds of other drivers are going to do in the course of a day? Ford has enlisted the help of Stanford and the Massachusetts Institute of Technology to find out.
Starting with the automated Fusion Hybrid introduced in December, MIT will be developing algorithms that driverless cars can use to "predict actions of other vehicles and pedestrians" and objects within the three-dimensional map provided by its four LIDAR sensors.
The Stanford team will research how to extend the 'vision' of that LIDAR array beyond obstructions while driving, analogous to the way a driver uses the entire width of a lane to see what's ahead of a larger vehicle in front. Ford says it wants to "provide the vehicle with common sense" as part of its Blueprint for Mobility, preparing for an autonomous world from 2025 and beyond.

Ford gets out of car subscriptions, sells Canvas to rival Fair

Ford says it’s selling its Canvas subscription service to competitor Fair, getting out of the subscription game after less than three years. Terms of the deal were not announced. Ford acquired Canvas in 2016 as a wholly-owned subsidiary based in San Francisco as a service to pilot subscriptions to Ford and Lincoln vehicles, eventually rolling out to Los Angeles and Dallas. The company said it had amassed around 3,800 subscribers in that time, who will have the opportunity to join Fair when their current subscriptions end and will receive more information from both subscription companies. But that number pales in comparison with Santa Monica, California-based Fair, which claims more than 45,000 subscriptions in 30 markets since launching in 2017. Ford was always fairly quiet about Canvas, and Automotive News last year reported that Lincoln executives expressed surprise over soft demand, saying that subscribers were looking for short-term solutions and often dropped out after just a few months. Ford is also in cost-cutting mode under CEO Jim HackettÂ’s $11 billion restructuring plan. The Blue Oval joins Cadillac, which put its $1,800-a-month Book By Cadillac subscription service on ice late last year, citing higher costs and fewer customers than expected. Cadillac has pledged to eventually relaunch the service as a pilot in select cities, but mumÂ’s been the word since. More recently, VolvoÂ’s Care by Volvo subscription service has come under scrutiny from dealers and an investigation from the California Department of Motor Vehicles and has made changes to its program. Thought it also has added the XC60, XC90 and V60 to the list of available vehicles. Fair touts itself as a “commitment-free” solution, with all-inclusive plans covering 24-7 roadside assistance, routine maintenance, insurance and other perks. It uses a mobile app to get customers prequalified, and it analyzes their eligibility and targets an affordable range of monthly payments. Customers then shop for cars and sign up for one via an initial payment that ranges by vehicle type, with the ability to keep the cars as long as they want and drop the service at any time. It peddles used cars from more than 30 different brands, none more than six years old or with more than 70,000 miles on the odometer. Fair on Tuesday announced it has raised $500 million in loans from a group of creditors, including Mizuho Bank and Japan's SoftBank, as it looks to expand its leasing services to Uber drivers.