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2015 Ford Edge First Drive [w/videos]

We're routinely told that it's not easy being the middle child. The oldest sibling will always outshine the rest, while the youngest is routinely doted upon. The middle child, meanwhile, is seemingly never able to measure up. You know the drill: Marcia, Marcia, Marcia! But that hasn't really been the case for Ford's mid-kid crossover, the Edge. Sandwiched between its highly successful big brother, the Explorer, and the stylish younger brother, the Escape, the Edge has had plenty of its own bragging rights over the years. It's where the Blue Oval chose to first launch MyFord Touch in 2011, and was one of the company's first applications of an EcoBoost engine in a CUV. For 2015, Ford has given the Edge a brand-new outfit, complete with stand-out sheetmetal and a revamped 2.0-liter four-cylinder engine fitted with a twin-scroll turbocharger and direct-injection. The result is a vehicle that truly stands out from its compact and fullsize siblings while promising to retain Ford's edge in the midsize CUV market. Where many of Ford's cars have opted for a slim, Aston Martin-like grille, the new Edge's face is big and bold. It's around back, however, where the Edge really comes up with its own personality. The slimmer D-pillar forms the edges of a more aggressively raked rear window. It's difficult to spot in pictures, but the result is a decidedly more assertive profile than the outgoing CUV. Beyond that, the rear is home to Fusion-inspired taillights, although unlike Ford's popular midsize sedan, they're joined together by a vehicle-spanning lighting element that prominently features a Ford badge at its center. Ford's work on the Edge's interior is less progressive, though. The owner of a 2014 model wouldn't feel the least bit out of place climbing behind the wheel of a 2015, as it features Ford's same reconfigurable instrument cluster, and a center stack that's been crowned by the latest (and final) edition of MyFord Touch. Meanwhile, more JD Power Initial Quality Study-friendly buttons have replaced the obstinate and unintuitive touch-capacitive controls. The conservative take on the interior design belies the big improvements in material quality. The leather inserts in the doors are more heavily padded and the plastics are far softer. It's a similar story throughout the cabin, where owners will notice softer dash plastics and generally richer materials.

Auto sales in March and first quarter down nearly across the board

Nearly every major automaker reported weak U.S. sales for March and the first quarter of 2019, citing a rough start to the year, but said a robust economy and strong labor market should encourage consumers to buy more vehicles as 2019 rolls on. GM, which no longer releases monthly sales figures, saw first-quarter sales fall 7 percent, with declines across all brands. Sales of Silverado pickup trucks fell nearly 16 percent and the high-margin Chevy Suburban large SUV dropped 25 percent. Ford also no longer releases monthly sales numbers, but is due to release its first-quarter sales figures on Thursday. According to industry data, Ford's sales fell 2 percent in the quarter and 5 percent in March. Ford representatives did not immediately respond to requests for comment. FCA reported a 7 percent fall in U.S. sales in March and a 3 percent drop for the first quarter. All of FCA's brands dropped in March, except for Ram, which saw a 15 percent increase in pickup truck sales. "The industry had a tough first quarter, but with spring finally starting to show its face and continued strong economic indicators ... we are confident that new vehicle sales demand will strengthen going forward," FCA's U.S. head of sales, Reid Bigland, said in a statement. Toyota reported a 3.5 percent fall in U.S. sales in March and 5 percent for the first quarter, hurt by declining demand for its Corolla sedans and Camry vehicles. "While some of our competitors are abandoning sedans, we remain optimistic about the future of the segment," Toyota said in a statement. Nissan posted a 5.3 percent drop in sales in March, and its first-quarter sales were down 11.6 percent. Honda and Hyundai bucked the trend. Honda's U.S. sales rose 4.3 percent in March and 2 percent in the quarter, while Hyundai's were up 1.7 percent and 2.1 percent, respectively. Passenger-car sales suffered throughout the January-March quarter compared with the same period in 2018 as Americans continued to abandon them in favor of larger, more comfortable pickup trucks and SUVs, which are far more profitable for automakers. The battle for market share in the particularly lucrative large-pickup truck market intensified in the quarter, as Fiat Chrysler Automobiles' Ram brand outsold the U.S.' No. 1 automaker General Motors' Chevrolet-brand trucks. The two automakers have both launched redesigned pickup trucks.

Ford Transit production fires up, American Pickers among first takers

Not long ago, the History Channel showed a seemingly unending stream of World War II documentaries, but it made a switch a few years ago to include an increasing mix of 'reality' programming. American Pickers was one of the early attempts at this new formula, with cameras following hosts Mike Wolfe and Frank Fritz around the country in a Mercedes-Benz Sprinter as they tracked down collectibles and "rusty gold" for their Iowa shop, Antique Archeology. The show has since gone on to become one of the channel's most popular programs.
Starting in the new episode airing tonight, the affable hosts will swap their Benz for a 2015 Ford Transit, a nicely timed bit of marketing to coincide with the launch of the model's assembly at the Blue Oval's Kansas City Assembly Plant, which also kicks off this week. Ford is touting 2,000 new jobs created as part of its $1.1-billion investment in the plant.
No strangers to product placement, the guys from American Pickers say their switch away from the Sprinter is because they wanted to balance cargo capacity and fuel economy to make the most of their cross-country jaunts. They opted for the largest Transit available with a long wheelbase, extended body and high roof, giving them 487 cubic feet of cargo room. Hauling power comes from a 3.2-liter, five-cylinder diesel engine with 190 horsepower and 346 pound-feet of torque and a six-speed automatic transmission with rear-wheel drive. Fittingly, the van wears the same Antique Archaeology logo over white paint as their old Sprinter.