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Ford's Farley apologizes for saying Blue Oval tracks customers with GPS

Ford marketing head honcho Jim Farley made waves at CES this week by telling show attendees, "We know everyone who breaks the law, we know when you're doing it." according to a report by Business Insider. Farley continued by saying, "We have GPS in your car, so we know what you're doing. By the way, we don't supply that data to anyone."
Farley has since amended his statement, saying that Ford dose not, in fact, track its customers in their cars "without their approval or consent."
Apparently carried away with a hypothetical notion, Farley was attempting to describe how Ford might be able to employee aggregated user data for things like accurate traffic reporting and pattern spotting. A Ford spokesperson confirmed with Business Insider that its GPS units are not sharing the whereabouts of drivers, though there are a few on-board services that might do so. After opting in to the services (and presumably being made aware of any/all tracking and data collection), Ford's Sync Services Directions and Crew Chief software do, in fact, allow data collection as a means of improving both systems. Farley added that the opt-in data is not shared, even when being tracked.

2015 Ford Mustang GT road test ride-along

You've no doubt already pored over our first drive of the 2015 Ford Mustang, where author Jonathon Ramsey proclaimed that "this new car shames the old, redefines the model and gallops far ahead of anything else in the segment." And following Ramsey's first stint behind the wheel of Ford's new coupe, we sent him back out with another 'Stang to capture some of these same impressions over a backdrop of the car moving quickly along gorgeous California canyon roads.
But this also gave our author and editors time to read through the hundreds of comments left on that original Mustang review. You readers are indeed a vocal bunch, and one particular comment about how the automotive media is so willing to bash an outgoing car as soon as the new one arrives really caught our attention. In this video, Ramsey stands by his written text, saying the new Mustang is "massively better than the one it replaces," and in doing so, addresses your comments while providing more insight into just how good the Ford truly is.
We won't spoil the rest for you. Check out the feature video above, and as always, leave us your thoughts in the Comments section below.

Weekly Recap: Ferrari, Ford and Porsche power up for Geneva

Monday was Groundhog Day. Tuesday, apparently, was Sports Car Day. The Ferrari 488 GTB, the Ford Focus RS and the Porsche Cayman GT4 all debuted within hours of each other ahead of their rollouts at the Geneva Motor Show. Three sporty machines, three vastly different approaches – and a lot of implications for enthusiasts. That's a day worth repeating. It also illustrates the opportunities automakers see in the performance market, which is expected to grow in the coming years. Ford estimates the segment has expanded 14 percent in Europe and surged 70 percent in North America since 2009. The Detroit Auto Show was evidence of this, and performance cars of every stripe debuted, including the Acura NSX, Ford GT, Alfa Romeo 4C Spider and several others. This isn't a fad. Performance cars aren't going away. The question is why? Stricter CAFE standards are looming in the United States, as are tighter emissions regulations in Europe. And no one expects gas prices to remain low in America. None of this matters for sports cars, and automakers are increasingly using them to elevate their images. That's why Dodge rolled out two 707-horsepower Hellcats last year. It's why Ford has decided to resurrect the GT for road and track. It's why in the depths of bankruptcy, General Motors continued work on the Chevrolet Corvette Stingray, not to mention the Z06. "Great brands are made one car at a time," Ford of Europe president Jim Farley said at the reveal of the Focus RS. Still, companies make those cars for different reasons. View 5 Photos Mainstream brands like Ford and Dodge want to build cars that get people talking, excite their bases and drive more potential customers into the showroom. They probably don't buy a Focus RS or a Hellcat, but suddenly the regular Focus hatch looks a bit hotter, and that V6 Charger seems to be just a touch more muscular. The halo of performance is alive and well in the eyes of automakers and their customers. "It's one of the most effective catalysts for ingenuity and innovation," said Joe Bakaj, vice president of product development for Ford of Europe. That also leads to a trickle-down effect. Some of the technologies inevitably make their way to other products. It's hard to think the new all-wheel-drive system in the Focus RS that distributes torque front to rear and side to side won't be used in other vehicles. It's different for Ferrari and Porsche.