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U.S. auto sales fall in July, as Detroit dials back on inventory, rental sales

DETROIT — U.S. carmakers said on Tuesday they continued to slash low-margin sales to daily rental fleets in July as General Motors, Ford and Fiat Chrysler Automobiles struggled to curb a slide in retail sales. July is on track to be the fifth straight month in which the annual pace of car and light truck sales declined from the same month a year ago, in part because of fewer fleet sales, analysts and industry executives said. July 2016 sales hit a strong 17.9-million-vehicle pace. GM said the seasonally adjusted annual sales rate fell to an estimated 16.9 million vehicles in July. At midmorning on Tuesday, GM shares were down 3.4 percent at $34.77, Ford was down 2.8 percent at $10.91, and Fiat Chrysler shares were down 0.3 percent at $12.05 in New York. GM sales dropped 15 percent from a year ago to 226,107 vehicles, as the company cut rental fleet sales more than 80 percent. The automaker said inventories of unsold vehicles at month's end were 104 days, down from 105 days at the end of June. GM has promised investors to reduce inventories to 70 days by year-end. Ford said its July sales dipped 7.5 percent to 200,212 vehicles, as it cut fleet sales more than 26 percent. Inventories fell to 77 days from 79 the previous month. Fiat Chrysler said sales dropped 10 percent to 161,477, as it also cut back sales to daily rental fleets. Among the top Japanese companies, only Toyota reported a year-to-year gain, with sales up 4 percent to 222,057 — just 4,000 units behind GM. Honda sales were down 1 percent to 150,980 — its first-quarter sales continuing to decline in North America but seeing a big increase in China. And Nissan sales fell 3 percent to 128,295. GM, Ford and Fiat Chrysler have cautioned that second-half financial results likely will be lower than first-half results, in part reflecting production cuts in North America and pricing pressures. The automakers this year have been deliberately dialing back sales to rental-car companies, which often generate little to no profit, while struggling to keep retail sales from sagging further, according to industry analysts. Industry consultant LMC cut its full-year forecast for new vehicle sales to 17 million vehicles. Automakers sold a record 17.55 million vehicles in the United States in 2016.

Ford tops mid-year ranking of brands in the US

YouGov's mid-year Brand Index rankings of America's best perceived brands has been released, and Ford has found its way to the top. The Dearborn, Michigan based manufacturer beat out online shopping giant Amazon, The History Channel, and home improvement superstore Lowe's, to take the top spot.
Ford jumped from sixth overall in 2012 to first for 2013, but those that have been watching these rankings shouldn't be hugely surprised. Ford was rated the best perceived automotive manufacturer by the same organization last year. The Blue Oval's success on the overall brand rankings is made all the more impressive by the complete lack of other automakers on the list.
YouGov (that is, survey respondents) cited Ford's first quarter of 2013 business, which saw an increase in market share and the best earnings recorded in over 10 years. Successfully launching the Focus and Fusion (pictured) and keeping them fresh in the minds of consumers has also contributed to Ford's best overall score.

2014 Ford C-Max Energi plug-in hybrids get deep, deep discount

Math-phobes may not appreciate all the price discounts available for potential buyers of the Ford C-Max Energi Plug-in Hybrid. For everyone else, though, break out the calculators and celebrate. Because the plug-ins, or at least the 2014 model-year versions, can be had for as much as a third off. How? Start with $4,000 bonus cash from Ford (double what it used to be) and add another $1,750 in dealer discounts, according to Cars Direct. Additionally, the feds will provide a $4,000 tax incentive, while shoppers in the great state of California might get another $1,500 in clean-vehicle rebates. Add them all up – oh, and another $1,000 thrown in by some dealers – and the MSRP of just under $34,000 gets brought down to less than $22,000 out of pocket. It makes that recent $900 price cut for the model seem pretty minor by comparison, doesn't it. Ford is looking to unload a bunch of 2014 model-year C-Max Energi models after sales, which started strong last year, tapered off in recent months. While Americans boosted C-Max Energi purchases by 18 percent last year to 8,433 units, that year-over-year sales gain had been 58 percent through last June. Meanwhile, January sales were down 16 percent to just 395 units. Related Videos: Featured Gallery 2013 Ford C-Max Energi: First Drive View 20 Photos News Source: Cars Direct via Green Car ReportsImage Credit: Copyright 2015 Drew Phillips/AOL Green Ford Hybrid PHEV discounts