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Here's why automakers roll out those Texas-themed pickup trucks

Every year, automakers with a full-size truck link make a big show of the Texas State Fair, usually involving a reveal of a new model. Sometimes they show a whole new truck, and other times a special edition centered on the Lone Star state. While some people might write this off as a quirk of the industry, others might be wondering, "What's the big deal with Texas?" As it turns out, part of the big deal with Texas is big truck sales. According to Dave Sullivan, product analysis manager at AutoPacific, Texas buys more trucks than any other state in the country. It's not a small margin either. Edmunds.com, one in five trucks sold in the US are sold in Texas. The state also accounts for 15 percent of the country's large truck sales, which is more than twice that of California, the second largest truck market in America. Even when you break down sales only in Texas, trucks are a huge piece of the pie - Sullivan says that a quarter of new vehicle sales in Texas are trucks. One in five trucks sold in the US are sold in Texas. But it's not just sales that make truck builders give attention to Texas. As Sullivan explained, "Pickups are life in Texas." Both he and Hugh Milne, marketing and advertising manager for the Chevy Silverado line, said that trucks are key fixtures in Texas society, as both work trucks and luxury vehicles (or Texas Cadillacs as Milne called them). Milne said Texas is so important in the truck market that if you want to be successful in the rest of the country, "you've got to be successful in Texas." As for the State Fair, it has become a prime location for reveals in part because of the importance of the Texas market and because of how big the fair is. Milne also revealed that the State Fair also hosts its own auto show, so it's an ideal venue for a vehicle introduction. So there you have it. Why do truck builders obsess over Texas? It's because Texas obsesses over trucks. When you have one market that loves your product that much, you give it the attention it deserves. Related Video: Image Credit: Donovan Reese via Getty Images Auto News Marketing/Advertising Chevrolet Ford RAM Truck f-150 texas state fair

Ford to hack $4k off price of Focus EV amid slow sales

Between slow sales and a hefty price drop for its nearest rival, the Ford Focus Electric may be looking at a pretty substantial price cut. The Detroit News is reporting that Ford will drop the price of the all-electric by about $4,000 to $35,200 to be more competitive with the Nissan Leaf, which received a big price cut for 2013 down to $28,800.
Ford has already admitted to having low expectations for the car's sales and massive rebates were reported earlier in the year, but there is still no official word from Ford on this matter. The company's consumer site still lists the 2014 model's starting price as $39,200. In addition to the Leaf, the Focus Electric will also have to deal with the lower prices of smaller EVs including the Honda Fit EV, Fiat 500e and the Chevrolet Spark EV.

Peel and Ford Transit do a great Austin Powers impression

It's no secret that the average fullsize cargo van is big. Like, really big. Expressing that size, though, without actually seeing the van in question, is a pretty tall order. When viewed from the right angle, even something as big as a cargo van can appear very small (look up forced perspective, to see what we mean). That's why it's always good to have a second object on hand, to provide a sense of scale. Ford took this simple idea to the extreme, illustrating the size of the new Ford Transit by pulling the world's smallest production car, the Peel P50, nose first into the van's 487-cubic-foot cargo area. That's no big deal, though, right? After all, at just 54 inches long and 39 inches wide, the Peel would fit quite happily in even the smallest fullsize truck bed. Ford takes it a step further, though. With the help of an actual reverse gear (we're guessing this is a CVT-equipped, electric model), the P50 manages to turn itself around and drive out. It does this in less than two minutes. So yeah, the Ford Transit is a pretty big van. Take a look below for the video from Ford. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Related Gallery Peel P-50 and Trident News Source: fordvideo1 via YouTube Auto News Humor Ford Minivan/Van Commercial Vehicles Videos ford transit