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Ford decides C-Max shoppers not interested in fuel economy

If you say a car – the Ford C-Max Hybrid, for example – is "fun to drive," can anyone really come up with some empirical evidence against your claim? What about calling it "versatile"? We wonder if Ford has been thinking along these lines when it talks about the green little hatch. Ford is refocusing its sales strategy for the C-Max Hybrid after the model took a sales hit on both sides of the Atlantic recently, Automotive News reports. That sales dropoff may stem from the fact that Ford has had to revise its fuel-economy figures downward for the C-Max twice since last year, most recently in June. That made the company's once-proud fuel-economy comparisons with the Toyota Prius kind of pointless. Ford is going a different route, calling the model versatile (which, to be fair it was also doing a year ago), technologically advanced and fun to drive. Since the C-Max has about 50 more horsepower than the Prius, that last part may be true. Ford representatives didn't immediately respond to a request for comment from AutoblogGreen about the mpg-mention-free advertising direction, but we will update this post if we hear back. Sales of the C-Max Hybrid have suffered in the US. Through September, Ford sold 15,245 C-Max Hybrids, down 36 percent from last year. We shall see if a new focus away from the car's lowered mpg numbers helps. At least Ford can be pleased with sales of the C-Max Energi Plug-in Hybrid, which are up 51 percent compared to 2013.

Ford says 70% of its models to get stop-start by 2017

Ford is following up on a report we posted a few weeks back that the Blue Oval would be adding stop-start technology to its entire model range. Now, the Dearborn-based automaker has announced that the fuel-saving feature would be available on 70 percent of the company's range by 2017.
Ford claims the technology will improve fuel economy by around 3.5 percent, although its actual effect will vary based on how the owner drives - apparently up to a 10-percent improvement is possible for those who sit in heavy traffic (Los Angelenos, this means you). The latest recipient of the technology is the updated 2014 Ford Fiesta with the company's three-cylinder EcoBoost powerplant.
Part of the reasoning for the new addition has to do with cost. Ford claims the tech is affordable and easy to implement. "Simply put, Auto Start-Stop helps customers use less fuel, which is an important component of Ford's Blueprint for Sustainability," Ford's global powertrain vice president, Bob Fascetti, said.

Ford Shelby GT350R sets 7:32.19 Nurburgring lap time

It was over a year ago that the Chevy Camaro Z/28 clocked a Nurburgring lap time of 7 minutes and 37.47 seconds, propelling itself up the leader boards as the fastest American muscle car to lap the infamous Nordschleife. But now word has it that another piece of Detroit iron has clocked an even faster time. According to Evo, the new Ford Shelby GT350R Mustang has lapped the Green Hell in a blitzkrieg 7:32.19. That's more than five seconds faster than the Z/28, and propels the GT350R into proper supercar territory: incrementally quicker than the Ferrari 458 Italia and in league with lap times posted by the Nissan GT-R (though not the fastest Godzilla has clocked over the years). With output quoted at "more than 500 horsepower and more than 400 lb-ft of torque," and no 0-60, quarter-mile or top end figures revealed to date, this marks the first genuine measure of performance we've seen for the track-focused pony car - though the numbers have yet to be officially confirmed. The GT350R packs a 5.2-liter V8 unburdened by 130 pounds of excess weight – helped along by carbon-fiber wheels coated in Michelin Pilot Sport Cup 2 rubber. Related Video: