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Ford tops mid-year ranking of brands in the US

YouGov's mid-year Brand Index rankings of America's best perceived brands has been released, and Ford has found its way to the top. The Dearborn, Michigan based manufacturer beat out online shopping giant Amazon, The History Channel, and home improvement superstore Lowe's, to take the top spot.
Ford jumped from sixth overall in 2012 to first for 2013, but those that have been watching these rankings shouldn't be hugely surprised. Ford was rated the best perceived automotive manufacturer by the same organization last year. The Blue Oval's success on the overall brand rankings is made all the more impressive by the complete lack of other automakers on the list.
YouGov (that is, survey respondents) cited Ford's first quarter of 2013 business, which saw an increase in market share and the best earnings recorded in over 10 years. Successfully launching the Focus and Fusion (pictured) and keeping them fresh in the minds of consumers has also contributed to Ford's best overall score.

Ford Smart Mobility plan moves forward with P2P car sharing

Back when 2015 was still just days old, Ford Motor Company outlined its Smart Mobility plan at the Consumer Electronics Show in Las Vegas. It consisted of 25 global experiments meant to test out various ideas, with a stated goal of learning how to better address future transportation needs and direct the company's efforts. Six months later, Ford is ready to take what it's learned and move to the next phase. During the keynote address at the 5th annual Further with Ford future trends event – this year held, significantly, in Palo Alto, California – CEO Mark Fields announced Smart Mobility is moving from experimentation to implementation. Mostly. On the more concrete action side of things, Ford Credit Company is working with partners in the US and London, England on a pilot peer-to-peer car-sharing program. Stateside, this will see it team up with Getaround, inviting some 14,000 people in six cities to sign up for pre-screened, short-term car rentals. Across the pond, Ford will work with easyCar Club, targeting 12,000 folks in a similar service. Smart Mobility will also bring the GoDrive one-way car sharing program under its umbrella, upgrading it from what it calls an experiment to an actual pilot program. Fields also revealed a new electric bike design called the MoDe:Flex. The sporty model joins its two previously announced brethren, the MoDe:Me and MoDe:Pro. MoDe:Link, the app that provides a variety of info and allows for eyes-free navigation using hand grips that give haptic feedback to parlay direction changes has been extended to run on an Android smart watch. There, the app can process a rider's biofeedback signals to alter output. For instance, in "no sweat" mode, the bike will pick up more of the workload as your heart rate increases, keeping you from overexerting yourself. None of the bikes are being offered for sale, or for use as part of any sort of sharing program. At least, not for now. Instead, they remain in the realm of multimodal mobility experimentation. Check out the video above for a closer look at Ford's P2P car sharing plans or move down for a look at its latest ebike. You can find lots of detail about the shift in the Smart Mobility plan in the official press release, which is also below. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Paul and Todd from Everyday Driver | Autoblog Podcast #477

Episode #477 of the Autoblog Podcast is here. This week, Dan Roth is joined by guests Paul Schmucker and Todd Deeken of Everyday Driver to talk cars, podcasting, and more. It's a freewheeling chat, and it all starts with the Autoblog Garage - check it out! Check out the rundown with times for topics, and thanks for listening! Autoblog Podcast #477 The video meant to be presented here is no longer available. Sorry for the inconvenience. Topics EveryDay Driver In The Autoblog Garage 2016 Buick Cascada Ford Mustang Boss 302 vs. Shelby GT350 Hosts: Dan Roth Guests: Paul Schmucker, Todd Deeken Total Duration: 01:08:20 Get The Podcast iTunes – Subscribe to the Autoblog Podcast in iTunes RSS – Add the Autoblog Podcast feed to your RSS aggregator MP3 – Download the MP3 directly Feedback Email – Podcast at Autoblog dot com Review the show in iTunes Podcasts Buick Ford buick cascada cascada