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Ford bumped by Amazon in best-perceived brand list

Back in July, a mid-year study from YouGov found Ford to have higher brand perception than any other company in the US. While Ford failed to top the year-end study, it still has plenty to brag about. The final BrandIndex report shows that online retail giant Amazon edged out Ford for the top ranking, while Subway, the History Channel and Lowe's rounded out the top five spots.
For Ford, it's still an improvement from sixth place in the 2012 study, and, more importantly, it dominated other automakers in terms of brand perception with a clear advantage over Toyota, Honda, Chevy and Volkswagen. To determine how well - or not so well - a brand is perceived, YouGov uses a Buzz score that asks respondents whether they've "heard anything about the brand in the last two weeks, through advertising, news or word of mouth" and whether it was positive or negative. While it isn't clear how many respondents were included, YouGov does point out that Ford had a strong presence in social media, advertising and newsworthy toward the end of the year.
For more details about the study and the top companies, check out the press release posted below.

First Ford Mustang prototype shots caught by legendary spy shooter Jim Dunne

You know how people refer to someone as having "been around the block" to mean they're very experienced? Well, when it comes to automotive spy photography, Jim Dunne actually laid down the concrete slabs of the block's sidewalk. The unforgettable Dunne more or less invented the car spy game - a fact he cemented by writing book called Car Spy - and has been delivering spy shots and reporting on the industry for some 45 years now. (He also once employed this writer as his impromptu personal chauffer on a Volkswagen trip in Germany, while he slept, but that's a story for a different time.)
In any event, Dunne must be on a mission to prove that "elder statesman" doesn't also mean "washed up" as it is his shots of the upcoming new 2014 Ford Mustang that we've been handed by our friends at KGP Photography.
Mr. Dunne has likely spent the last few years obtaining powerful telescopic lenses, as the Ford in question has clearly been photographed from some distance. Nevertheless, what you see here is visual evidence that the sixth-generation Mustang has moved beyond the mule stage, and is now testing in proper prototype form. Sources indicate that there are production-spec body panels under that baggy canvass dress; but the slightly less bulky silhouette of the new car can be just made out. While the car's bumpers have been removed to obfuscate things, we can tell by way of the camo's apertures that the car's taillights have moved upwards and towards the lip of the tail. A fender vent appears to be visible, too, just behind the front wheel.

Ford Ka Concept shown in Brazil, could enter production by 2014

The Ford Ka (pronounce it like a Bostonian saying "car") is the Blue Oval's sub-Fiesta offering in a number of markets that aren't North America. It's been a staple in Europe since it launched in 1996 and in South America since 1997, where it's enjoyed quite a bit of popularity as an affordable, efficient city car.
The European and South American models grew apart over the years, until Europe ended up with a Fiesta-inspired car and Brazil retained a more evolved version of the original Ka's styling. With this Ka Concept, which is really a concept in name only, Ford is previewing a Ka not just for the European market, but as the brand's new, global small car. With city car sales expected to grow dramatically in coming years and the ever increasing price of fuel, Ford's move to get a new, competitive car into the market on a global level isn't surprising.
Wearing Ford's new, familial grille, the Ka Concept features the same crisp, sculpted sheetmetal that's adorned the Fusion and Fiesta. Developed in-house by Ford Brazil, a production version could launch by 2014, according to Ford's press release. It's unclear what engines will sit under this car's hood, although we'd bet the 1.0-liter, EcoBoost three-cylinder from the Fiesta will be available at some point.