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Ford doubling 1.0L EcoBoost engine production

Ford's 1.0-liter EcoBoost three-cylinder engine hasn't been around that long, but it sounds like the engine is getting to be fairly popular in the automaker's global car lineup. The Detroit News is reporting that Ford has add a second shift that will allow its German engine plant to double daily output from 500 engines to 1,000.
The increased capacity is part of a plan to sell more than 300,000 vehicles a year with this engine in Europe by 2015. Europe is currently the only market where the smallest of the EcoBoost engines is offered (including in the Focus pictured above), but US-spec Fiesta models will be getting this mill for 2014.
Three-cylinder engines are expected to continue to grow in popularity in coming years with the report indicating that global production of these engines will double by 2018 to 9.8 million units. General Motors, BMW and Mitsubishi are all expected to introduce three-cylinder engines in the near term, as well.

Ford Transit production fires up, American Pickers among first takers

Not long ago, the History Channel showed a seemingly unending stream of World War II documentaries, but it made a switch a few years ago to include an increasing mix of 'reality' programming. American Pickers was one of the early attempts at this new formula, with cameras following hosts Mike Wolfe and Frank Fritz around the country in a Mercedes-Benz Sprinter as they tracked down collectibles and "rusty gold" for their Iowa shop, Antique Archeology. The show has since gone on to become one of the channel's most popular programs.
Starting in the new episode airing tonight, the affable hosts will swap their Benz for a 2015 Ford Transit, a nicely timed bit of marketing to coincide with the launch of the model's assembly at the Blue Oval's Kansas City Assembly Plant, which also kicks off this week. Ford is touting 2,000 new jobs created as part of its $1.1-billion investment in the plant.
No strangers to product placement, the guys from American Pickers say their switch away from the Sprinter is because they wanted to balance cargo capacity and fuel economy to make the most of their cross-country jaunts. They opted for the largest Transit available with a long wheelbase, extended body and high roof, giving them 487 cubic feet of cargo room. Hauling power comes from a 3.2-liter, five-cylinder diesel engine with 190 horsepower and 346 pound-feet of torque and a six-speed automatic transmission with rear-wheel drive. Fittingly, the van wears the same Antique Archaeology logo over white paint as their old Sprinter.

Ford C-Max Commercial Brings Cadillac 'Poolside' Ad Down To Earth

If we had tried to predict the first video response to the controversial Poolside video for the Cadillac ELR, we would not have thought it would center on compost. But, hey, it's always nice to be reminded that the real world is sometimes better than fiction. Instead of the chic swagger of 'Poolside,' 'Anything Is Possible' is all about getting dirty. The new short in question is called Upside: Anything Is Possible and it promotes two things: Detroit Dirt and the Ford C-Max Energi. As in the ELR ad, Ford's plug-in C-Max only makes an appearance at the tail end of the spot, but instead of the chic swagger of Poolside, Anything Is Possible is all about getting dirty. The ad stars Pashon Murray, co-founder of Detroit Dirt, which takes natural waste from around Detroit, composts it into soil and then spreads that around "forgotten parcels" of Detroit to create urban farms. Detroit Dirt gets its bio-waste from a lot of sources, including the Detroit Zoological Society (all that herbivore manure has to go somewhere), Ford and General Motors, but this particular ad was the idea of Ford's PR agency, Team Detroit. It was a frenetic shoot, filmed with an LA-based director right after a big winter storm blew through Detroit, and Murray couldn't be happier with the result. "This was Ford Motor Company pushing my story, letting me tell the story that I believe in," Murray tells AutoblogGreen. "I get to help push this car and I get to tell my story." She says that the Team Detroit and Ford had to agree on the message, "from my understanding, [YouTube] is where they wanted to start, not where they wanted to finish." The ad is already getting a positive response on Twitter, so we won't be surprised if it shows up in more places soon. "It's not saying Ford is better than GM. It's telling the story of a black woman who's working hard in Detroit." As Detroit Dirt has off-screen support from both GM and Ford, it's unsurprising to hear Murray say that the video "is not a rivalry thing." She notes that the ad agency Team Detroit came to her and offered to tell the Detroit Dirt story using the framework of the GM ad. "It's a parody on this commercial, but it's not saying Ford is better than GM," she said. "It's telling the story of a black woman who's working hard in Detroit." What is that story? It's about urban farming, recovery and recycling. Murray tells us that for the last seven or eight years, she's been dedicated to sustainability.