1988 Ford F-250 Custom Pickup on 2040-cars

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Chevy, GMC and Ram dealers are worried they'll run out of new pickups

One of the unexpected side effects of the ongoing coronavirus pandemic is a shortage of pickups at Chevrolet, GMC and Ram dealers. Supplies are running out, and the factories that build these trucks remain closed. Stores across the nation began increasing incentives in March, when the first stay-at-home orders were issued, in a bid to continue luring buyers into showrooms. They also launched online sales channels, or expanded their existing digital business. Sales nonetheless plummeted in April 2020, but in-demand vehicles, like the Ram 1500 and the Chevrolet Silverado, are still selling relatively well thanks in part to the aforementioned incentives. Pickups outsold sedans for the first time in April 2020, according to The Detroit News, by 17,000 units. The problem is that General Motors, Fiat Chrysler Automobiles (FCA), and Ford temporarily closed their factories in March. "The pipeline is very dry," said Mike Maroone, the CEO of a large dealership group named Maroone USA, in an interview with Automotive News. He told the publication his Chevrolet stores are sitting on a 30-day supply of the Silverado, which is one of America's best-selling vehicles. "That is a problem for us," he concluded. Coronavirus-related lockdowns and factory closures compound problems already faced by dealerships who represent General Motors-owned brands. They entered 2020 with a thinner inventory than a year earlier due to the 40-day United Auto Workers (UAW) strike that paralyzed the company late in 2019, and the 0%, 84-month offers announced in March have sapped supply. Ram wasn't affected by a strike, but it has relied heavily on generous incentives to move trucks off lots. Ford, on the other hand, limited incentives to 2019 models. Inventory levels differ greatly from region to region. The national average for the Silverado stood at an 82-day supply in March 2020, down from 120 in March 2019. Ram stores had a 114-day supply of the 1500 (compared to 134 a year earlier), while Ford bucked that trend with a 111-day supply versus 84 in 2019. Don't panic if you're in the market for a truck; we're not facing a complete drought. Automotive News added that America's light-duty pickup inventory could fall to 400,000 units by the end of May, and drop further to 260,000 units in June. For context, there were about 700,000 light-duty trucks in stock in May and June of 2019. That's unquestionably a sharp drop, but there will still be over a quarter of a million trucks to choose from.

2015 Ford F-150 claims segment's best payload, towing ratings

While we are set to drive the new, 2015 Ford F-150 in the coming days, there's a big piece of news on the latest-generation of the Blue Oval's bread-and-butter pickup coming out of Dearborn, and it focuses on the truck's hauling and towing abilities.
The new F-150 will have a maximum payload of 3,300-pounds (V8 models), and, perhaps more importantly, a 12,200-pound tow rating (EcoBoost V6 models), which for the first time are compliant with the Society of Automotive Engineer's J2807 standards. Those best-in-class figures are significant feathers in Ford's cap as the Detroit Three continue duking it out for the title of top pickup.
"As founding members of the SAE trailer towing committee, we will meet SAE trailer towing standards," Ford's Aaron Miller told Autoblog.

First 2016 Ford Shelby GT350R rolls off the line in Flat Rock

Thursday was a big day for the hottest version of the current Ford Mustang as the first Shelby GT350R rolled off the line at the Blue Oval's Flat Rock, MI, factory. "This is a special day for all Mustang enthusiasts," said executive chairman Bill Ford. "We have taken the GT350 formula to the next level of innovation, style, and performance. Today the legend continues." Ford has been making headlines with the both versions of the GT350, highlighting its carbon-fiber wheels, HUD shift lights, and then announcing its reasonable starting price. At just $62,195, the GT350R significantly undercuts other track-focused offerings, including its arch-nemesis, the $75,000-Chevrolet Camaro Z/28. Scroll down for the brief press release from Ford. ALL-NEW FORD SHELBY® #GT350R MUSTANG ROARS OFF THE LINE AT FLAT ROCK ASSEMBLY PLANT One of the most iconic performance Mustang nameplates of all time the all-new Shelby® GT350R roared off the line today at Ford's Flat Rock Assembly Plant. The new GT350R Mustang is the most athletic Mustang ever, designed to tackle the world's most challenging roads and race tracks while creating an exhilarating experience for the driver. "This is a special day for all Mustang enthusiasts," said Bill Ford, executive chairman, Ford Motor Company. "We have taken the GT350 formula to the next level of innovation, style and performance. Today the legend continues." Click here for more information on the all-new Shelby® GT350 and GT350R Mustang. About Ford Motor Company Ford Motor Company, a global automotive industry leader based in Dearborn, Michigan, manufactures or distributes automobiles across six continents. With about 195,000 employees and 66 plants worldwide, the company's automotive brands include Ford and Lincoln. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford and its products worldwide, please visit http://corporate.ford.com. Related Video: