2014 Ford F150 Xlt on 2040-cars

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Ford mulling EcoSport for US? [w/poll]

"We certainly have that ability. We're studying it very, very closely." Those are the words of Jim Farley, global head of sales, marketing, service at Ford. The investigation Farley is referring to is the possibility of selling the company's new EcoSport crossover in America.
The diminutive Fiesta-based EcoSport was developed for emerging markets like Brazil and, more recently, China, but it apparently may have a future in the States, where it would form a new entry-level rung below the Escape in Ford's already robust crossover stable. Ford has big plans for its tiny CUV - Farley tells Automotive News that the EcoSport is only available in 10 countries right now, but by 2017, its distribution will have mushroomed to 62 countries. At the time the second-generation model launched at the 2012 Beijing Motor Show as a 2013 model, Ford said the EcoSport would eventually be sold in nearly 100 markets worldwide.
The Brazilian- and Indian-assembled EcoSport is available with a variety of gasoline-powered engines, but the 1.0-liter, three-cylinder EcoBoost giving 118 horsepower and 125 pound-feet of torque would seem to be the powertrain of choice for America, as it was recently confirmed for the stateside 2014 Fiesta.

Ford blows up Takata airbag recall by over 447k vehicles

Ford is the latest automaker to announce an expansion to its Takata driver-side airbag inflator recall, and the latest increase adds an additional 447,310 vehicles to the nationwide total. The company says that this expansion comes at the request of the National Highway Traffic Safety Administration. The expanded recall campaign covers: The 2005-2008 Ford Mustang built between August 18, 2004, and June 25, 2007, at the at Flat Rock Assembly Plant The 2005-2006 Ford GT built between February 11, 2005, and January 30, 2006, at the at the Wixom Assembly Plant As of December 18, Ford knows of a total of 502,489 vehicles in need of replacement driver side inflators. Of those, 462,911 are in the US, 27,516 in Canada, 7,578 in Mexico and 4,484 outside of North America. The automaker is aware of one injury that may be related to these exploding parts. Earlier in December, the automaker issued an expanded recall covering passenger side Takata airbag inflators for the Ranger pickup and Ford GT. When taking this into account, the grand total of Ford products with inflators that need replacement for the driver or passenger side is 538,977 vehicles. Scroll down to read the company's full announcement of this enlarged safety campaign. FORD EXPANDS TAKATA DRIVER-SIDE AIRBAG INFLATOR SAFETY RECALL DEC 18, 2014 | DEARBORN, MICH. At the request of the National Highway Traffic Safety Administration, Ford is expanding its recall on Takata driver-side airbag inflators. This recall includes approximately 502,489 vehicles, an addition of approximately 447,310 vehicles. This brings the total number of Ford vehicles being recalled for Takata airbag inflators to approximately 538,977. This expanded recall includes 2005-2008 Ford Mustang vehicles built Aug. 18, 2004 to June 25, 2007 at Flat Rock Assembly Plant and 2005-2006 Ford GT vehicles built Feb. 11, 2005 to Jan. 30, 2006 at Wixom Assembly Plant. As of Dec. 18, 2014, Ford is aware of approximately 462,911 vehicles in the United States and federalized territories, approximately 27,516 in Canada and approximately 7,578 in Mexico affected by this recall. Approximately 4,484 additional vehicles outside of North America are also included in this action. Ford is aware of one accident with an injury that may be related to this condition. Dealers will replace the airbag inflator at no cost to the customer.

Ford files trademark application for 'Model E'

In early December, Ford filed an application with the US Patent and Trademark Office for the name "Model E." Historically, Ford never produced a Model E, and while automakers are known to file for trademarks they never use, some have wondered if the application might be used for a concept car.
Based on other recent events, though, it could be a legal move. In 2000 Ford sued an online start-up called Model E over the similarity of that name to Ford's industry-shaping Model T, but the judge dismissed the case citing lack of proper grounds. In August 2013, Tesla applied for trademark registration for Model E, and at the time, Ford said it would review the application. Tesla actually made two applications for Model E, one for automobiles and structural parts therefore, the other for "providing maintenance and repair services for automobiles," and there are plenty of theories about what the name could be applied to.
The Published for Opposition date for Tesla's applications is December 31, 2013, after which anyone who thinks they'd be harmed by Tesla being granted the trademark gets 30 days to register their issues. This is just speculation, but Ford's application - which was filed for automobiles only - might be about protecting what it sees as unwelcome encroachment on the name Model T, protection it wasn't able to enforce before when the stakes were only online and much smaller.