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2015 Ford Edge holds line on pricing, starts at $28,100*

The Ford Edge gets an updated platform, bolder styling and a standard 2.0-liter turbocharged EcoBoost engine pumping out 245 horsepower and 270 pound-feet of torque for the 2015 model year. You might expect that all those new features would result in a big price bump, but you'd be wrong. Ford is keeping costs identical to the 2014 model with a starting MSRP of $28,100 (*plus an $895 destination charge), according to Edmunds. Ford spokesperson William Mattiace confirmed the numbers to Autoblog.
That's a pretty good deal, but the real ticket here might be the model's Sport trim. Buyers get a 2.7-liter, twin-turbocharged V6 EcoBoost engine with over 300 horsepower and standard adaptive steering for $28,600 plus destination. That's just $500 more than the base model.
Pricing for the Titanium trim has not yet been announced, but it'll be a short wait to find out. Mattiace tells Autoblog that full pricing and the configuration for the model will launch on November 5. He has also confirmed that the 2015 Edge will begin hitting dealers in the first quarter of 2015.

Car companies used to cook up sales with recipe books

The evolution of automotive marketing has undergone a number of strange phases. Few, though, match the strangeness of the 1930s to 1950s, when automotive marketers turned to cookbooks as a means of promoting their vehicles. Yes, cookbooks. We can't make this stuff up, folks.
This bizarre trend led to General Motors distributing cookbooks under the guise of its then-subsidiary Frigidaire. Ford, meanwhile, offered a compilation of recipes from Ford Credit Employees (shown above). The cookbook-craze wasn't limited to domestic manufacturers, though. As The Detroit News discovered, both Rolls-Royce and Volkswagen got in on the trend, although not until the 1970s.
The News has the full story on this strange bit of marketing. Head over and take a look.

Ford unveils all-new 2016 F-650 and F-750 at NTEA

Medium-duty work trucks might not be the most exciting vehicles, but they perform necessary jobs everyday. Ford is in the process of a complete refresh of its entire commercial vehicle lineup over the next 18 months, and it is debuting the all-new versions of its F-650 and F-750 trucks at the NTEA Work Truck Show in Indianapolis, IN.
"The all-new F-650/F-750 allow us to leverage our strengths and sales leadership in Classes 1 to 5 to create a better F-650/F-750 that's designed, engineered and built by Ford in the USA," said Ford spokesperson Mike Levine to Autoblog via email.
Huge amounts of torque is vital for trucks like these, and both models are offered with some of Fords biggest engines. Buyers can opt for either the 6.7-liter Power Stroke V8 diesel with TorqShift 6-speed automatic with available power takeoff or a gasoline-fueled 6.8-liter V10 with a 6-speed automatic. The V10 can also be ordered from the factory to be fueled by compressed natural gas or liquid propane gas.