2014 Ford Expedition El Limited on 2040-cars

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Ford announces free brake pad offer if customers stop by dealers

These days, when you buy a new car, it's not unreasonable to expect a certain period of free maintenance to come along as well. Sometimes this is through the life of the warranty, in other cases a little less. But Ford Motor Company is going beyond those deals for at least one part of its cars. As of now, if you buy a set of Motorcraft brake pads for a Ford, Lincoln or Mercury model, you get free replacements for as long as you own the vehicle. The offer is good at Ford or Lincoln dealers and Quick Lane Tire & Auto Centers.
"We will replace the pads for as long as you own the vehicle," said Elizabeth Weigandt to Autoblog. She did clarify that the Motorcraft pads are generally for models from the '90s or newer. Also, to take advantage of this program, a person must return to the same dealer each time to get the free parts.
Of course, Ford isn't just handing out brake pads to anyone who walks by; there are certain stipulations. First, the components have to be worn down to less than three millimeters to be eligible, and the buyer still has to pay for the labor to install them. If the model is used as a fleet vehicle for commercial purposes like as a taxi or limousine, this offer also doesn't apply; the same thing for racecars. On the plus side, if you recently bought a set of pads from one of the participating locations, you're still in luck. The deal covers parts purchased as of July 1.

Ford opens research center in Silicon Valley

These days, the software running a vehicle's myriad of electronic systems seems to be getting nearly as much development focus from automakers as the traditional mechanical parts that keep a car going. Constantly improving that technology requires a lot of experimentation, though, and Ford is expanding its presence in Silicon Valley with the just-opened Research and Innovation Center Palo Alto to make that progress possible. Ford opened its first office in the country's technological hub in 2012 to draw talent and devise ways to deal with vast amounts of sensor data. Apparently, setting up shop in Silicon Valley was deemed a success because the Blue Oval decided to create this new lab in the Stanford Research Park to focus on five areas: connectivity, mobility, autonomous vehicles, customer experience and analytics. Among the center's potential projects, Ford is hoping to develop better natural speech recognition, which is absolutely vital for improving infotainment systems. Assuming the tech eventually works well enough, your voice might even be used to adjust a vehicle's power seats, according to the automaker. The Blue Oval is also letting engineers from Stanford University test autonomous driving algorithms on a self-driving version of the Fusion. In a smaller stakes venture, researchers are working to get a Nest smart thermometer to automatically adjust the temperature at home depending on if an owner's vehicle is leaving or coming back. To really show that its serious about these ventures, Ford hired Dragos Maciuca away from Apple as the center's technical leader. The automaker also wants to have 125 researchers at work there by the end of the year.

Everything new at the 2019 New York International Auto Show

Transcript: Welcome to the 2019 New York Auto Show. It's the last auto show, and so far it's my favorite of the year. We have a new buggy, compact pickup and trail ready SUV from Volkswagen. Ford brought the new Escape and a new Mustang performance variant, and we have a brand new Toyota Highlander and Subaru Outback. Let's go take a look around. We're here at the New York Auto Show with the Subaru stand. Normally the Subaru stand is just some white carpet and some show lighting. This year it's like we're in a national park. It's ... Frankly, I'm from Oregon. You're from Colorado. Yeah. It's making us feel at home. And in that way what better place and what better people to introduce this Subaru Outback which is pretty much the official car of Colorado and Oregon. Yeah. You actually have to buy a Subaru before they let you move to Colorado. Now instead of climbing up there and taking a look because we've been told we can't do that we're gonna go over there and check out another one. So the exterior, not that different. No. Looks exactly like an Outback. There's actually oddly a little more black plastic trim on the outside. A little too much for me. Right. It's interesting because it kind of slowly went away from that from the beginning because in the beginning the black plastic trim kind of made it an Outback, and now they're kind of bringing it back. I guess they needed to make it more macho. Right. Right. Now we're inside. Inside it looks pretty different. Swank. It's kind of swank for an Outback which has been pretty plain. Now this is the newly available vertically gigantic touch screen here. 11.6 inches. That is massive. This is how big it is when it's turned on ... just for the viewers. Now this is the onyx trim. So with that you get the black mirrors, the black wheels. This upholstery is special to the onyx, so it's gray and black and you also have this green stitching. Yeah, I like this accent stitching. It's kind of neat. Oh there's also a little tray there. Well this is a deep bin here. You can probably fit a phone. There we go. Almost. Yeah there are two USB ports. There's an additional two in the backseat. So this thing here you pop in the cup holder and it gives you a little more space or less space. These are really big, so if you have one of those Nalgene bottles I'm guessing it's going to fit in there. One of my complaints about my Subaru that I own now which is a naturally aspirated Crosstrek is that up in the mountains. It's slow?