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Social media star Scott Monty leaves Ford

It seems weird to think that an automaker could have a social media star, but Ford does. Or at least it did. Scott Monty, its Global Digital Communications Manager, led the company's team for almost six years and forged a reputation as being one of the most talented people in corporate social media. But the guru recently announced that he would be leaving the automaker for an undisclosed job elsewhere.
"I just decided the time was right. I am going to take a little time with my family, and I am going to start on a new adventure pretty soon," said Monty in an interview with AdWeek. He also explained a little about his theory of how companies should use social media. In his opinion, it should be a chance to go beyond standard marketing and build a relationship with people. Businesses need to have a broad focus for its online message, and using just one service isn't enough to be successful.
Under his guidance, Ford expanded its Facebook presence significantly. According to AdWeek, it launched the 2010 Explorer on the popular site. Also, when the company wanted to investigate selling electric models, it initially gauged the public's reaction on Facebook and then advertised them there first. Monty has been a major supporter of Twitter as well to broaden the company's communication with the public.

FBI Seizes Computers, Listening Devices From Ford Headquarters

FBI agents searched Ford Motor Company's headquarters in Dearborn, Michigan, this month as part of an investigation into possible corporate espionage. Eight devices, along with documents, computers and financial records, were among the items seized by federal agents on July 11, according to documents obtained by The Detroit News. The FBI searched Leach's home on June 20 and seized more than two dozen items in that search, Reuters reported. Former engineer Sharon Leach, a 17-year Ford veteran of company, was fired last month, according to The News, which first reported the story. She admitted to placing recording devices under conference tables before meetings. She told Ford security she used the recordings to assist in her meeting notes. She couldn't remove the devices after meetings without drawing attention to herself, leaving the devices to record other meetings. Leach has not been charged for any wrongdoing. Former federal prosecutor and Wayne State University law professor Peter Henning told The News that using a search warrant, rather than a subpoena, shows the FBI suspects more employees could be implicated. "If it's an economic espionage case or trade-secrets case, that rarely involves one individual," Henning told The Detroit News. "So the concern is if you send a subpoena and ask for recording devices, those things can be erased." Leach, Ford and the FBI declined to comment on the investigation. Related Gallery AOL Autos Test Drive: 2014 Ford Fiesta ST Auto News Ford espionage corporate

2014 Ford Fiesta gets fuel economy bump to 41 mpg

The 2014 Ford Fiesta is in showrooms now with refreshed styling and new performance ST model, but it's what isn't yet available that should help the Fiesta stand out from the growing crowd of subcompacts. Aside from the new 1.0-liter EcoBoost model coming later this year, Ford recently told us that a new Fiesta SFE trim level is on the way that should put the updated Fiesta at the top of its class for fuel economy.
The new Fiesta SFE will hit an estimated 41 miles per gallon on the highway when equipped with the six-speed automatic transmission. The current listing on fueleconomy.gov shows the 2014 Fiesta getting up to 29 mpg city and 39 highway, but the SFE will get minor aero tuning and a recalibrated engine controller to help bump the highway figure past rivals like the Chevrolet Sonic and Nissan Versa - both of which top out at 40-mpg highway. There's still no word as to when the small 1.0-liter EcoBoost will show in the US, but Ford has indicated that engine's fuel economy isn't expected to be released until October.