1999 Ford Econoline Mini Bus on 2040-cars

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NHTSA and Ford investigating steering issues in Crown Vic, Grand Marquis and Marauder

There may be more steering woes for the Ford Crown Victoria. The National Highway Traffic Safety Administration has opened a preliminary evaluation into the Crown Vic and Mercury Grand Marquis from the 2004 to 2007 model years and the Mercury Marauder for the 2004 and 2005 model years because the steering shaft can jam. The issue could potentially affect an estimated 500,000 vehicles.
According to the regulator, there is a possibility that the driver's side heat shield for the exhaust manifold can rust, dislodge, and then wedge into the steering shaft. If this occurs, it leads to a situation where the driver can no longer control the car.
NHTSA has received five complaints of this happening, including one alleged case with an injury. In that situation, the car was driving onto the highway, lost control and rolled over. One occupant was hurt in the accident.

Uber releases fleet of self-driving vehicles to select few in Pittsburgh

Starting today, a select group of Uber users in Pittsburgh, PA will have the ability to request a self-driving vehicle. If a self-driving vehicle is in the area, Uber will send it, as well as a safety driver, to drive loyal customers to their destination. The announcement to give customers the opportunity to get a ride in one of Uber's self-driving vehicles comes roughly a year and a half after the company set up its Advanced Technologies Center in the city. On Tuesday, the company offered a few members of the press the opportunity to ride in one of the company's self-driving cars. The fleet, despite Uber's collaboration with Volvo, was comprised of 14 Ford Fusions equipped with a host of self-driving technology, reports TechCrunch. Uber is giving away free rides as a way to obtain real-world testing, which is crucial for self-driving technology. Recently, nuTonomoy beat Uber to the punch by launching the world's first autonomous taxis in Singapore. While the choice to release its self-driving cars in Pittsburgh mainly comes down to the fact that its ATC is located there, the city faces four seasons and its difficult streets that are comprised of bridges, railroad lines, and an irregular grid layout will prove to be a challenge for the autonomous cars. Since the self-driving vehicles are still being tested, the cars will come with two full-time Uber employees. One employee will loosely grasp the car's steering wheel, ready to take over if something goes awry, while the other will monitor the computer's software. As TechCrunch points out, Uber's autonomous vehicles drove in a similar manner to a regular driver. It obeyed traffic laws, mimicked a driver by coming to stops gently and at other times abruptly, as well as driving slightly into another lane to dodge a poorly-parked vehicle, reports TechCrunch. There's no word on whether regular Uber customers will get a ride in one of the company's Fusions or one of the Volvo's that its working on. Automakers and companies alike have been in a race to put autonomous vehicles on the road. Tesla recently updated its Autopilot system, Apple laid off dozens of employees to reboot its self-driving car project, and Google is working giving its autonomous vehicle the ability to detect emergency vehicles. While this is a large step for Uber, vehicles with autonomous capabilities still have a long way to go.

Ford bondage ads reportedly trigger firings at Indian ad agency

You will probably remember the ads for the Ford Figo hatchback in India, the ones that showcased the extra large boot of the little hatchback by joking that you can fit three of your enemies in the trunk. One of the ads had Michael Schumacher in the front seat, obviously pleased about having Sebastian Vettel, Lewis Hamilton and Fernando Alonso tied up in the back. But the other two had Paris Hilton and ex-Italian prime minister Silvio Berlusconi up front and three bound and gagged women in the back - in Hilton's case (shown above), it was the Kardashians.
This did not go over well, and Reuters reports that certain employees at JWT India have been fired over the matter. It is also reported that the images weren't actual advertisements, nor were they part of an actual campaign; JWT said they "were never intended for paid publication, were never requested by our Ford client." A JWT rep said the employees who created the ads did so on their own, Ford commented to Automotive News that the ads were "part of a creative exercise intended to test concepts for an advertising competition."
The problem, if the story is to be believed, is that the employees skipped the regular review protocols and uploaded their work to an ad industry site - they were found on Ads of the World. That page, like the employees, has been removed.