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Ford decides C-Max shoppers not interested in fuel economy

If you say a car – the Ford C-Max Hybrid, for example – is "fun to drive," can anyone really come up with some empirical evidence against your claim? What about calling it "versatile"? We wonder if Ford has been thinking along these lines when it talks about the green little hatch. Ford is refocusing its sales strategy for the C-Max Hybrid after the model took a sales hit on both sides of the Atlantic recently, Automotive News reports. That sales dropoff may stem from the fact that Ford has had to revise its fuel-economy figures downward for the C-Max twice since last year, most recently in June. That made the company's once-proud fuel-economy comparisons with the Toyota Prius kind of pointless. Ford is going a different route, calling the model versatile (which, to be fair it was also doing a year ago), technologically advanced and fun to drive. Since the C-Max has about 50 more horsepower than the Prius, that last part may be true. Ford representatives didn't immediately respond to a request for comment from AutoblogGreen about the mpg-mention-free advertising direction, but we will update this post if we hear back. Sales of the C-Max Hybrid have suffered in the US. Through September, Ford sold 15,245 C-Max Hybrids, down 36 percent from last year. We shall see if a new focus away from the car's lowered mpg numbers helps. At least Ford can be pleased with sales of the C-Max Energi Plug-in Hybrid, which are up 51 percent compared to 2013.

Alan Mulally talks about why Ford's Falcon had to die

When Ford made the decision to end production of the Falcon sedan and Territory CUV in Australia, it wasn't a popular move Down Under. The large, four-door Falcon had been in production for 50 years, and while Ford has reaffirmed its commitment to the Australian market, it's understandable that some people still aren't all that crazy about the Blue Oval's decision.
Speaking to CEO Alan Mulally after Ford's Go Further event in Sydney, Australian site Go Auto reports that the decision was not one made lightly, and that the automaker is doing everything possible to respect the Falcon and Territory's "stakeholders." It's an interesting piece that shows a softer side of a corporation, while demonstrating that Ford is doing everything in its power to make the end of production as smooth as possible for all parties.
Head over to Go Auto for the full series of remarks from Mulally, and then let us know what you think of Ford's handling of the Falcon and Territory discontinuations, in Comments.

Ford to add 5,000 US jobs plus 3 plants and 23 vehicles globally

16 of the 23 new launches will be for the North American market.
2014 is shaping up to be a big year for Ford Motor Company, as it's announced an onslaught of 23 new global product launches which will help create 5,000 new jobs in the US. As part of the new product push, three more manufacturing plants will be opened.