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Ex-GM VP LaNeve takes over Lincoln ad agency

Those of you that caught yesterday's op-ed about Lincoln will have heard already, but Mark LaNeve has taken the helm at Team Detroit. Once the North American vice president of sales, service and marketing for General Motors, LaNeve will now head up the agency that handles all of Ford advertising. LaNeve will also run the account for Lincoln. While at GM from 2001 to 2009, the exec oversaw ad campaigns like Cadillac's Breakthrough and sales initiatives like "Employee Pricing for Everyone."
He left in 2009 to join Allstate as chief marketing officer, oversaw the creation of the Mayhem ad spots and was moved into the role of VP of agency operations overseeing Allstate's 10,000 agents. He resigned from the insurer in February 2012 for personal reasons and joined Team Detroit in August 2012 as chief operating officer, in charge of satellite offices in New York and internationally. He replaces ex-CEO Cameron McNaughton, and will continue to hold the title of COO.
Lincoln is trying to get its 2013 back to rights after putting big dollar commercials for the 2013 MKZ on television then having production glitches preventing cars from getting to dealerships. With rumors of a relaunch in the works, it's no surprise LaNeve has been given the reins - and from here it looks like the brand is desperate for the kind of magic he's proved he can marshal. Perhaps he can start by calling a mulligan on the renaming exercise that gave us the hoary "Lincoln Motor Company" and go back to oh, say, "Lincoln." Then he can ask the product folks to get to work on the MKC concept...

Next Ford Mustang to drop 400 pounds

The Ford Mustang is already the lightest of the current crop of muscle cars, at around 3,600 pounds for a GT coupe with the six-speed manual transmission. That's almost 260 pounds less than a Chevrolet Camaro SS and about 450 pounds less than a Dodge Challenger R/T, which means the Mustang has a pretty big advantage when it comes to handling, braking, accelerating and economy. More good news: The next Mustang will be even lighter.
According to a report from Edmunds, the sixth-generation Mustang, which is set to debut at the 2014 North American International Auto Show, will shed an additional 400 pounds of body fat. That 11-percent weight reduction will be thanks to lightweight materials, with a particular focus on using stronger, but less material in construction. Aluminum will feature heavily, but Edmunds' inside source warns that there is "nothing terribly exotic" coming to the original pony car.
The other big news is that the new Mustang will be smaller overall. It's going to be 15-inches shorter than the 188.5-inch Mustang on sale today, while it'll also be 6.5 inches narrower. Shorter overhangs, both in the front and rear, are also good signs for those that want an agile Mustang.

'Blood Muscle' auction to sell impressive collection of ill-begotten classic cars

The old saying goes that if you can't do the time, don't do the crime. But being a criminal can involve more than just taking a trip to the big house; it can also mean losing possessions purchased from any ill-gotten gains. Still, one man's loss is another's gain, and if you're in Lodi, NJ, on September 12, you stand the chance to buy some of the ultimate muscle cars from the US Marshals in what is being gruesomely nicknamed the Blood Muscle auction.
The grisly moniker was earned because all of the vehicles belonged to the president of a blood testing company who is facing prison time for alleged bribery, according to Hemmings. After all, they are muscle cars bought with actual blood money. The seven-vehicle collection includes some of the ultimate muscle cars ever made, and the original buyer clearly had an eye for rarity.
This cornucopia of V8 power includes a teal 1970 Ford Mustang Boss 429, a 1967 Shelby GT500 Mustang, an orange 1970 Plymouth Superbird, a 1970 Chevrolet Chevelle SS convertible and perhaps most prized of all - a trio of 1969 Yenko Chevys with a Chevelle, Nova and Camaro all represented. From the included photos, all of them look to be in fantastic condition.