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Jay Leno's Garage goes eco with Ricardo HyBoost

"Now before you turn away, this is not another boring hybrid car thing..." Despite the slightly defensive introduction from Jay, the latest episode of Jay Leno's Garage is actually pretty fascinating. The Ricardo HyBoost is a 2009 Ford Focus that has had a 1.1-liter engine swapped in for the stock 2.0-liter four. That might not get you performance enthusiasts out there fired up, until, that is, you hear that the 1.1L is also fed by both a turbocharger and an electrically driven supercharger for an instant-on "torque-fill" effect. Sounds about right, considering that Ricardo engineering is part of the genius behind the McLaren P1.
Perhaps most exciting of all, the Ricardo folks say that the package should run somewhere in the neighborhood of $1,100. A sort of performance-hybrid that makes sense for the frugal driver and the enthusiast one, then. There's a lot more to the HyBoost, all of which can be seen in the video below.

Ford bumped by Amazon in best-perceived brand list

Back in July, a mid-year study from YouGov found Ford to have higher brand perception than any other company in the US. While Ford failed to top the year-end study, it still has plenty to brag about. The final BrandIndex report shows that online retail giant Amazon edged out Ford for the top ranking, while Subway, the History Channel and Lowe's rounded out the top five spots.
For Ford, it's still an improvement from sixth place in the 2012 study, and, more importantly, it dominated other automakers in terms of brand perception with a clear advantage over Toyota, Honda, Chevy and Volkswagen. To determine how well - or not so well - a brand is perceived, YouGov uses a Buzz score that asks respondents whether they've "heard anything about the brand in the last two weeks, through advertising, news or word of mouth" and whether it was positive or negative. While it isn't clear how many respondents were included, YouGov does point out that Ford had a strong presence in social media, advertising and newsworthy toward the end of the year.
For more details about the study and the top companies, check out the press release posted below.

1964 Ford GT40 prototype to be auctioned in April

The Ford GT40 owns a firm spot on the list of the greatest American racecars ever made, being the first car from the United States to take an overall win in the 24 Hours of Le Mans. And now Mecum will auction what it claims is second-oldest GT40 still in existence at its Houston sale on April 12.
The story of the GT40 is fascinating. Henry Ford II attempted to buy Ferrari in the early '60s, but Enzo refused. Ford decided if he couldn't have them, then he would beat the Prancing Horse on the track. Ford went to Carroll Shelby and asked him to spearhead the program. The early cars combined a steel monocoque chassis with Ford's 4.2-liter V8 engine pumping out around 350 horsepower. The first prototype made its public debuted on April 1, 1964, at the New York Auto Show.
Shelby kept building prototypes, including GT/104, which is for sale here. This version featured a lighter steel chassis and was raced at Le Mans in 1964. However, a fire forced it to retire. It was then repainted and had a 4.7-liter (289-cubic-inch) engine fitted. The chassis had its best finish at the 1965 Daytona Continental 2,000 Kilometers where it finished third with Bob Bondurant and Ritchie Ginther behind the wheel. Later that season, it was shipped back to Ford where it was restored and displayed at auto shows until 1971 when the automaker sold it. Since then, it has had many private owners.