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Auto blog
Ford files trademark application for 'Model E'
Fri, 27 Dec 2013In early December, Ford filed an application with the US Patent and Trademark Office for the name "Model E." Historically, Ford never produced a Model E, and while automakers are known to file for trademarks they never use, some have wondered if the application might be used for a concept car.
Based on other recent events, though, it could be a legal move. In 2000 Ford sued an online start-up called Model E over the similarity of that name to Ford's industry-shaping Model T, but the judge dismissed the case citing lack of proper grounds. In August 2013, Tesla applied for trademark registration for Model E, and at the time, Ford said it would review the application. Tesla actually made two applications for Model E, one for automobiles and structural parts therefore, the other for "providing maintenance and repair services for automobiles," and there are plenty of theories about what the name could be applied to.
The Published for Opposition date for Tesla's applications is December 31, 2013, after which anyone who thinks they'd be harmed by Tesla being granted the trademark gets 30 days to register their issues. This is just speculation, but Ford's application - which was filed for automobiles only - might be about protecting what it sees as unwelcome encroachment on the name Model T, protection it wasn't able to enforce before when the stakes were only online and much smaller.
Ladies Love It: Ford Fiesta wins Womens World Car of the Year
Thu, 25 Jul 2013It's official: A panel of female automotive writers has chosen the Ford Fiesta 1.0-liter EcoBoost as the Womens World Car of the Year, and it beat tough competition like the Mazda CX-5, Range Rover and Porsche Boxster S for the overall top spot.
The CX-5 and Range Rover won the SUV and Luxury Car categories, respectively, and the Boxster S laid claim to the Sports Car category, beating the runner up Audi RS5 and third place Toyota GT86/Subaru BRZ (or Scion FR-S). The Audi Allroad was named the Family car of the year.
The panel consisted of 18 female automotive writers from around the world tasked with picking the best car in each of eight categories, including top vehicle overall, using criteria that women utilize when shopping for a car. That includes safety, value-for-money, aesthetic appearance, storage space, child-friendliness, ease-of-driving, color, sex appeal and environmental footprint.
Ford to build Explorer in Russia to meet demand [w/video]
Fri, 12 Apr 2013The current Ford Explorer is sold in more than 64 countries, and this three-row vehicle continues to grow in popularity worldwide. To keep up with demand, Ford began producing the Explorer at Ford Sollers Elabuga Assembly Plant in Tatarstan, Russia, a joint venture facility. This partnership will build Russian-market Explorers only, and production of export vehicles not destined for Russian buyers will continue to be built at Ford's assembly plant in Chicago.
Before this plant went online, Ford would ship Explorers to Russia (and other regions around the world) as partially assembled knock-down units where final assembly would eventually take place. While there is no indication as to how many Explorers Ford Sollers will build for Russia, Ford did add that exports of the SUV were up 65 percent last year (from 2011) accounting for more than 24,000 units.
Scroll down for a press release about the Russian Explorer as well as a video (bad music and all) showing the SUV being produced in Tatarstan.