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Consumer Reports says Toyota, Ford, Honda and Chevy are big winners in brand perception survey

According to Consumer Reports, the automotive brands that stand out in the minds of car buyers are, in order: Toyota, Ford, Honda and Chevrolet. This news comes after the magazine polled its readers, asking them to take into account vehicle quality, safety, performance, value, fuel economy, design/style, and technology/innovation - which are the factors that car shoppers are most influenced by.
It's important to note that this award is only about perception. In other words, it's perceived quality, not actual quality. "Often, perception can be a trailing indicator, reflecting years of good or bad performance in a category, and it can also be influenced by headlines in the media," said Jeff Bartlett, Consumer Reports deputy automotive editor.
The brand that made the biggest jump in perception amongst Consumer Reports readers is Tesla, which posted an impressive 47-point gain to finish in fifth place. Subaru is also notable for finishing in the top 10, despite being one of the smaller manufacturers doing business in the US. Scroll down below for all the details from Consumer Reports, if you're so inclined.

Ford issues four recalls covering 163k vehicles

Recalls! 2014 will be forever remembered as the year that automakers went recall crazy, with millions and millions of vehicles adding up to crush previous recall records well before the end of the year. Adding to that tally is Ford, which announced a call-back for 163,000 vehicles.
Leading that charge are the 2.0-liter, EcoBoost four-cylinder engines of the Ford Focus ST and Ford Escape. 160,000 of the 2013 and 2014 models have bad wiring harnesses that can disrupt the signals traveling to the powertrain control module. That, in turn, could lead to a check engine light, reduced power and stalling. Notably, Ford hasn't recalled any other vehicles that feature the 2.0 EcoBoost, such as the Fusion, Taurus or Explorer.
While the Focus ST and Escape constitute the vast majority of recalled vehicles, they aren't the only problem children in the Ford family. 1,300 Transit passenger vans from model year 2015 were recalled due to brake fluid leaks, while another 600 Transit cargo variants were recalled after Ford discovered the windowless sliding doors could come open in the event of a side-impact crash. Dealers will replace the sealing washers on the passenger variants and add a reinforcement plate on the cargo models, The Detroit News reports.

How and why Ford is rolling out Vignale in Europe

We know that Ford is positioning the new, upscale Vignale brand in Europe to fill a niche market of customers who want a bit more luxury, a lot more service and the same reliability and dependability that a non-Vignale Ford offers. But so far, we've been in the dark regarding how the Blue Oval will sell Vignale vehicles, how many of them will be created, and what the new sub-brand has in store for the future.
Gaetano Thorel, Ford's European marketing head, recently was interviewed by Automotive News and shared details about Ford Vignale. Thorel says, "The Vignale trim line will be priced like an ST model but attract a completely different type of customer." Specifically, he says it will attract customers in the upper 15 percent of the price band who don't want a performance-oriented ST model. He adds that Vignale cars will be about 10 percent more expensive than Titanium-trim cars. About 500 of Ford's European dealers will sell Vignale Fords, Thorel says, "in areas that make sense." The automaker expects 10 percent of its European sales to be Vignale cars, which equates to about 5 percent of its global sales. When asked if there are any other Vignale models planned beyond the Mondeo, Thorel said, "There is nothing written in stone yet."