1940 Ford Model A on 2040-cars

Auto blog

Ford books $2.6B pretax quarterly profit

While its crosstown competitors at General Motors are smarting over a drastic drop in net income to $200 million in the second quarter, Ford has reason to celebrate. The Blue Oval has announced its own Q2 financial results, including a growing net income of $1.3 billion, a $78 million increase over last year. Pretax profits for the company reached $2.6 billion, up $44 million from 2013, but total revenue dropped slightly to $37.4 billion, down from $37.9 billion. Profits per share before one-time charges totaled 40 cents per share, beating Wall Street analysts' expectations of 36 cents a share.
Regionally, the Blue Oval performed strongly, as well. North America posted a record quarterly pre-tax profit of $2.4 billion, a $119 million increase. Europe also showed signs of turn around with its first profit in three years of $14 million after a loss of $306 million in Q2 2013. Ford is actually predicting profitability in the troubled region in 2015. Asia Pacific operations also performed well with $159 million in profits, up $29 million from last year. The only region where the business posted a loss was South America.
According to Automotive News, Ford also announced more precise plans about the changeover to build the aluminum-intensive 2015 F-150. In August, the Dearborn plant will shutdown for eight weeks to retool and its Kansas City plant will do the same next year.

How the 2015 Ford Mustang will save your knees

The 2015 Mustang is one of the most hotly anticipated vehicles of the moment, and Ford continues to leak out interesting little details about its newest pony car. The latest info doesn't have anything to do with its quarter-mile time or handling, but if any of that goes drastically wrong, the innovative new glovebox-mounted airbag may prevent passengers from knee injuries.
All variants of the 2015 Mustang get the active knee airbag as standard, and it's the first vehicle in Ford's lineup to receive the system. The setup is actually quite simple and ingenious. The glovebox is made from a plastic outer panel that is attached to the inner door. Sandwiched between them is this new injection-molded plastic bladder that folds flat when in use. If the passenger-side airbag deploys, the system springs into action to act as a cushion for your knees. Compared to a traditional knee airbag that has to fully inflate, this arrangement is 65 percent lighter and can use a 75 percent smaller inflator. It's also basically invisible when you look at the glovebox door.
Ford spokesperson Ed Saenz declined to tell Autoblog whether the system will appear in other vehicles in the Blue Oval's lineup but said, "We're considering other applications." Provided it's effective, the approach seems too simple not to make its way to other products. Scroll down to watch a video showing how the glovebox-mounted knee airbag works.

Ford hybrid sales rebound following MPG controversy

Ford hybrid customers apparently have very short memories. With two EPA fuel economy reratings in the last year, sales of the C-Max, Fusion Hybrid and Lincoln MKZ haven't been too terribly dented, Ward's Auto reports.
All three vehicles saw sales dips following the August 2013 rerating, although sales of the MKZ Hybrid had begun to rebound as early as November of that year. C-Max sales, meanwhile, took slightly longer, with sales on a steadily improving course as early as February of this year.
The second rerating, in June of this year, has had an even smaller effect on the Blue Oval's hybrids. The C-Max has actually been subject to a sales increase, while both the MKZ and Fusion saw minor sales drops (less than 400 units between the two in the month following the rerating).