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Car and Driver shows off awesome 1960s ads

Fri, Sep 11 2015

Someone must have recently rediscovered the keys to the archives at Car and Driver, and the access has been put to good use. Following last month's fantastic look at automotive ads from the '50s, there's now a new gallery running from March 1960 through December 1969. This collection provides a great overview of a decade full of iconic cars. If you're a fan of Carroll Shelby, particularly his Mustangs, then there's a lot to love among this group. One ad from July 1965 aimed to sell the GT350, but with an ocean of text and a tiny picture, it probably could've used a once-over by Don Draper's team. By December '65, the copywriters ironed out the problems with a spot proclaiming boldly "Shelby GT350 is 'Son of Cobra.'" The company offered some great accessories, too. For those into European motoring, there's a humorous attempt to sell the Alfa Romeo Giulia as both a racecar and family hauler. Toyota also boasts about the winning record for the 2000GT. Among the best text comes from BMW for lines like: "What's BMW got? The most advanced high-performance engine in any production car, for a cruising speed of 100 mph." Of course, Volkswagen's famous "Lemon" ad for the Beetle also gets its due here. Separately, each of these ads is fascinating, but taken together they tell the story of a great decade of motoring. Go give them all a read at Car and Driver. Related Video: News Source: Car and DriverImage Credit: GM Heritage Center Marketing/Advertising Read This Alfa Romeo BMW Ford Toyota Volkswagen shelby alfa romeo giulia shelby gt350 toyota 2000gt

Tier 1 suppliers call GM the worst OEM to work with

Mon, 12 May 2014

Among automakers with a big US presence, General Motors is the worst to work for, according to a new survey from Tier 1 automotive suppliers, conducted by Planning Perspectives, Inc.
The Detroit-based manufacturer, which has been under fire following the ignition switch recall and its accompanying scandal, finished behind six other automakers with big US manufacturing operations. Suppliers had issues with trust and communications, as well as intellectual property protection. GM was also the least likely to allow suppliers to raise their prices in the face of unexpected increases in material cost, all of which contributed to 55 percent of suppliers saying their relationship with GM was "poor to very poor."
GM's cross-town competitors didn't fare much better. Chrysler finished in fifth place, ahead of GM and behind Dearborn-based Ford, which was passed for third place this year by Nissan. Toyota took the top marks, while Honda captured second place.

XCAR stages epic drag race between Ford GT40, GT70 and GT

Mon, 19 Aug 2013

XCAR has put together what it believes is a first - a drag race between Ford's legendary, Le Mans-winning GT40, the more recent GT supercar it inspired and the little-known GT70 rally car. The three mid-engined monsters were all built for very different purposes, and not surprisingly, they come to battle with very different powertrains.
The GT40 is powered by a thumping, naturally aspirated V8. This example, which looks like a Mark IV model, is likely powered by a 7.0-liter engine, although it's not entirely clear how much power it's putting down. The GT70, meanwhile, was Ford's response to the Lancia Stratos. Considering that the Lancia is one of the greatest rally cars in history and many of you are probably just hearing of the GT70 for the first time, you can imagine how much success Ford had with it. Only six were produced before a change in regulations doomed this mid-engined rally car.
The Ford GT, meanwhile, doesn't really need an introduction. 550 horsepower is on offer from a 5.4-liter, supercharged V8, which keeps the GT competitive even against more modern supercars. 60 miles per hour arrives in well under four seconds while the top speed sits at 212 mph. Not bad for a car that went out of production in 2006.