Ford Fairmont on 2040-cars

Auto blog

Global buyers prefer red, black Ford Mustangs

As sales of the new, 2015 Ford Mustang kick off across the globe, Ford is uncovering some interesting data about its long-lived muscle car, and some of the most interesting stats focus on the color palette. Not surprisingly, buyers have a thing for a red Mustang. Race Red, a bright, glossy color, is the number one shade among Mustang owners in both Europe and China with 20 percent of Europeans and 35 percent of Chinese owners opting for the shade. Ford's Ruby Red paint was the third most popular color among American consumers. That's because Mustang owners in the land of the free and home of the brave prefer a literal dark horse, opting for the glossy Black. Magnetic, a dark gray shade, was the second favorite among American Mustang owners. That's right, America's favorite color overall, white, didn't even crack the top three (although Oxford White hit number two in China). Black remained popular in other markets, as well. Absolute Black, a metallic shade, tied Race Red in Europe, appearing on 20 percent of vehicles. Just under 20 percent of Chinese buyers, meanwhile, opted for the same gloss black Americans preferred. Check out Ford's full press release for more detailed stats on how customers in three of the company's largest markets are designing their Mustangs. Related Video: MAR 12, 2015 | DEARBORN, MICH. EARLY DATA INDICATES UNIVERSAL PASSION FOR MUSTANG EXTENDS TO COLORS AS ICONIC PONY CAR GOES GLOBAL; RED, BLACK RULE As all-new Ford Mustang officially arrives in global markets for the first time, customers worldwide are opting for red and black as their top exterior color choices Approximately 1.1 million Mustangs configured online by pony car enthusiasts throughout Europe; more than 18,000 consumers in China signed up to take all-new Mustang for a test spin U.S. Mustang sales up 32 percent in February – making it the best-selling sports car in America DEARBORN, Mich., March 12, 2015 – Red and black clinch the top spots as the most popular exterior paint colors for the first global Mustang, according to initial consumer data. Mustang demand has been high, with the car reaching dealer lots in the United States late last year and China in early 2015. It's set to go on sale in Europe midyear, with nearly 1.1 million pony cars configured on Ford's European websites just a month after ordering banks opened.

Hot sales have Detroit automakers shortening summer shutdowns

Back in May, there was speculation that the Detroit Three automakers would maintain or perhaps even extend their traditional summer shutdowns, mostly due to a bitingly cold winter that saw below-freezing temperatures infiltrate the southernmost reaches of the US, putting a chill on auto sales. Now, though, the numbers are in, and thanks to some promising sales figures, it looks like some domestic line workers are going to be working clear through July, in some cases.
According to Automotive News, Ford has slashed its traditional two-week hiatus for factory workers in half at four of its plants, while both Chrysler and General Motors will keep factories running nonstop (two plants in Chrysler's case and a third of GM's factories).
This is, as we said, thanks to some positive numbers. Chief among those is the Seasonal Adjusted Annual Rate, which was at an eight-year high of 17 million units. Individual figures were less promising. GM, embroiled in its recall scandal, still saw a one-percent increase while Ford dropped six percent in year-over-year sales. Chrysler was the big winner, though, with a nine-percent jump in June.

2014 Ford Fiesta gets fuel economy bump to 41 mpg

The 2014 Ford Fiesta is in showrooms now with refreshed styling and new performance ST model, but it's what isn't yet available that should help the Fiesta stand out from the growing crowd of subcompacts. Aside from the new 1.0-liter EcoBoost model coming later this year, Ford recently told us that a new Fiesta SFE trim level is on the way that should put the updated Fiesta at the top of its class for fuel economy.
The new Fiesta SFE will hit an estimated 41 miles per gallon on the highway when equipped with the six-speed automatic transmission. The current listing on fueleconomy.gov shows the 2014 Fiesta getting up to 29 mpg city and 39 highway, but the SFE will get minor aero tuning and a recalibrated engine controller to help bump the highway figure past rivals like the Chevrolet Sonic and Nissan Versa - both of which top out at 40-mpg highway. There's still no word as to when the small 1.0-liter EcoBoost will show in the US, but Ford has indicated that engine's fuel economy isn't expected to be released until October.