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Chevy's latest Silverado videos assume we're idiots

UPDATE: This article has been revised to reflect that any mention of materials used in a future Chevrolet Silverado is speculation. Can we have a sound, rational debate about the merits of aluminum versus steel? According to Chevrolet's latest marketing videos pitting the Silverado against the Ford F-150, the answer is no. The tone of all three ads is almost Orwellian: steel good, aluminum bad. Of course, this will all be a hilarious joke when an aluminum-bodied Silverado comes in 2018. That's an if, as a member of the General Motor public relations team has reminded me that any articles regarding future product are pure speculation. Until then Chevy needs to sell the current Silverado, with its body comprised chiefly of steel, against the Ford F-150's lightweight aluminum panels. Instead of touting the merits of the "most-dependable, longest lasting pickup," the strategy seems to center around negative propaganda towards the 13th element. The tone of all three ads is almost Orwellian: steel good, aluminum bad. Of the three videos, the most fair is Silverado vs. F-150 Repair Costs and Time: Howie Long Head to Head. Basically: aluminum costs more than steel, it's more difficult to repair, and requires special equipment for body shops. In terms of Chevy versus Ford, the blue oval truck costs more and takes longer to repair - an average of $1,755 more and 34 more days in the shop, according to the ad. But why stop there when you can have pitchman Howie Long raising an eyebrow at random facts? When Silverado Chief Engineer Eric Stanczak says of the Ford, "It's manufactured in a way that combines aluminum, rivets, and adhesive in a process that's different than Silverado." Long responds, "Huh. Interesting." At the end of the video, Long says "I'd be interested to know what happens to insurance costs." Note he's not saying anything substantive. If Chevy's legal team could sign off on some facts about insurance rates, it would be in this ad. On our Autoblog Cost to Own calculator, there is no significant difference in projected insurance costs between the two trucks. But at least that ad has facts. The other two videos are pure hype. In Cages: High Stength Steel, real people are asked what they think of aluminum and steel in a room with two cages. Then a bear is released into the room, and the subjects scurry to the safety of the steel cage.

Dan Gurney, legendary all-American racer, dies at 86

American racer Dan Gurney, who raced and won in Formula One, the 24 Hours of Le Mans, IndyCar and NASCAR in the 1960s and who started a trend by spraying champagne on the victory podium, died in California on Sunday. He was 86. The news was announced by his wife, Evi, and family in a statement. "With one last smile on his handsome face, Dan drove off into the unknown just before noon today, January 14, 2018," they said. "In deepest sorrow, with gratitude in our hearts for the love and joy you have given us during your time on this earth, we say, 'Godspeed.'" The family said Gurney, whose Formula One career spanned one of the most glamorous and dangerous periods of the sport's history from 1959 to 1970, had died of complications from pneumonia. He won seven IndyCar races, five in NASCAR and four in F1, placing second twice in the Indianapolis 500. He raced in multiple series concurrently throughout much of his career. He was the first of just three drivers to win races in four series — sports cars, Indycars, Formula One and NASCAR. The feat was later replicated by Mario Andretti and Joan Pablo Montoya. At the height of his popularity, in 1964, Car and Driver promoted the idea of electing him president. He retired from racing in 1970 but returned for a NASCAR race in 1980. Between 1965 and 2012, his All American Racers, which he founded with Carroll Shelby and Goodyear, built 158 race cars and is the only constructor to have built a winning F1 Grand Prix car, a winning Indy 500 car and a winning Sports Car. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings. Reporting by Alan Baldwin Featured Gallery Dan Gurney obituary View 20 Photos Motorsports Ferrari Ford Porsche IndyCar dan gurney

Autocar pits Formula Ford against Germany's finest

Ford has quite the racing pedigree, but usually, its racers are relegated to the track. Not the new Formula Ford EcoBoost, though. It's a turbocharged, open-wheeled racer complete with a 200-horsepower, 1.0-liter, three-cylinder engine... and it's legal on the roads of the UK.
That's stressed in this video from Autocar, with the mag going so far as to show the car's tax disc and license plates. Being a road-legal offering, it's tempting to see just how well an open-wheeler that delivers racecar-like performance while also netting over 100 miles per gallon (assume this is on the British cycle, for obvious reasons) stacks up against modern performance cars.
Autocar lined up the Formula Ford against an Audi R8 V10, a BMW M6 Gran Coupe and a Mercedes-Benz A45 AMG in a number of situations to see which would come out on top. Take a look below for the full video.