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Ford Focus RS configurator hits the Internet

Ford made waves yesterday when it drooped the performance and pricing details on the new Focus RS. Perhaps keen to keep the momentum going, the Blue Oval has launched the configurator for its new fire-breathing hot hatchback. As configurators go, this is a lot like the Ford's other build-your-own tools, only it's even more limited. The total list of options on the new Focus RS is quite light. You can pick from one of four colors, including the stylish Nitro Blue shown above, while there are just two interior upholstery schemes – partial black leather and full black leather for the standard Recaro seats. Your decision there will ultimately inform just how pricey your Focus RS will get. Opt for the full leather interior and you'll be stuck with the so-called RS2 package, which adds heated, powered front seats, a heated steering wheel, heated mirrors, and navigation to the standard SYNC3 infotainment system. Oh, and it'll also drive the price up by $2,785. Other options include a handsome set of 19-inch wheels, with the option of ultra sticky Michelin Pilot Sport Cup 2 tires. The wheels alone are a $1,395 option while adding the tires runs the price up $595, which is a bargain considering how pricey 19-inch PS Cup 2s are. The final option is a simple sunroof, priced at just $895. As you can see above, we've built our ideal Focus RS, finished in Nitro Blue with the 19-inch wheels, RS2 package (we live in Michigan, after all) and standard Michelin rubber. Yep, we passed on the more aggressive tire, with blame going to replacement costs. The total price comes to $41,480. Head on over to Ford's website and build your very own Focus RS, and then head back here and let us know how you optioned it, down in Comments. Related Video:

The tricky business of octane, power, and MPG

Given tepid green-car sales numbers this year, consumers in the US aren't making the transition away from internal combustion engines too quickly. Regulations are still mandating cleaner emissions, though. In addition to downsizing and turbocharging, there's growing consideration about moving to higher-octane fuel to improve overall efficiency. In a new report, engineers at FCA, Ford and General Motors Powertrain are showing that it could work, too. The major advantage to higher-octane fuel is that it supports higher compression ratios. That in turn can lead to more power from burning the same amount of gas. "Higher ethanol content is one available option for increasing the octane ratings of gasoline and would provide additional engine efficiency benefits for part and full load operation," the researchers write in the study's abstract. The authors even think it could be possible to update some modern vehicles' engine calibration to be optimized for the better gas. While the benefits are there, we still have a long way to go before higher-octane fuel becomes a national standard. According to Green Car Congress, 87 percent of the gas sold in the US is regular grade 87-octane. Meanwhile, premium 91-93 octane makes up just 10 percent. The various grades of fuel illuminate even more annoyances with the current system. For example, Ford generally recommends 93-octane for EcoBoost engines, and the power outputs that the company publishes are based on using it. However according to Green Car Reports, such premium gas is very difficult to find in some regions of the US, especially along the West Coast. The powertrains still run on lesser grades but with lower power output. The researchers' discussion of possibly increasing ethanol in gas also comes during a heated debate on the substance. The current administration is pushing for less of the corn-based fuel in the coming years. Although, several presidential hopefuls might be favor of reversing that course.

Ford reports 58% drop in Q2 profits on European losses

Ford Motor Company announced Wednesday that it has posted a $1 billion profit for the second quarter of 2012. That sounds like good news for the Blue Oval, until you take into account that Ford posted a $2.4 billion profit for Q2 a year ago. That is a substantial 58 percent loss.
Ford also posted $465 million in international losses, with $404 million of those losses coming directly from Europe. The automaker also increased its European loss projections to $1 billion for 2012, due in large part to the economic crisis overseas, which has resulted in increased unemployment and decreased consumer confidence.