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2015 Ford Mustang revs it up at Cars & Coffee

Just because the new 2015 Ford Mustang has officially been released, you didn't think that would be the end of the matter - did you? Of course not. There'll still be plenty of rumors, reports and video footage to bring you. Like this, the first non-official footage of the new pony car in the wild.
Shot by YouTube user SotA1080 and dug up by our friends at CarBuzz, this clip shows the new Mustang posing for photos (alongside other Mustangs) and starting up its engine at the most recent gathering of Cars & Coffee in Irvine, CA. And this being the GT model, it's not packing the V6 or the turbo four, but the red-blooded 5.0-liter V8 that tells us and enthusiasts worldwide that the new Mustang has not lost its way. Scroll on down to watch the footage for yourself.

Stock Miata beats bunch of high-powered cars in wet 1/4-mile drag race

When is a stock, 167-horsepower Mazda MX-5 Miata quicker than a Chevrolet Corvette, Ford Mustang, Lamborghini Gallardo, Lotus Elise and a Porsche 911? When it's raining. Sort of.
Mazda Canada arranged a unique drag race to show off the fact that the Miata's optional power retractable folding hardtop can go from top-down to top-up in just 12 seconds flat. In this video, all six cars line up for a drag race, and it starts to rain (well, sort of - but you'll have to watch the video all the way to the end to see what we mean). The green flag is waved, and the timer starts as soon as the convertibles begin to put their tops up. But because the Miata's roof mechanism gets the car's roof back up a full 5.1 seconds quicker than the second-place car, the Mazda gets a serious advantage off the line for the actual drag race.
It's a fun video. And while we've spoiled the results (come on, the video was uploaded by Mazda, you knew the Miata was going to win), be sure to see how it all unfolds, below.

Car companies used to cook up sales with recipe books

The evolution of automotive marketing has undergone a number of strange phases. Few, though, match the strangeness of the 1930s to 1950s, when automotive marketers turned to cookbooks as a means of promoting their vehicles. Yes, cookbooks. We can't make this stuff up, folks.
This bizarre trend led to General Motors distributing cookbooks under the guise of its then-subsidiary Frigidaire. Ford, meanwhile, offered a compilation of recipes from Ford Credit Employees (shown above). The cookbook-craze wasn't limited to domestic manufacturers, though. As The Detroit News discovered, both Rolls-Royce and Volkswagen got in on the trend, although not until the 1970s.
The News has the full story on this strange bit of marketing. Head over and take a look.