2010 Ford Expedition El Eddie Bauer Sport Utility 4-door 5.4l on 2040-cars

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Car companies used to cook up sales with recipe books

The evolution of automotive marketing has undergone a number of strange phases. Few, though, match the strangeness of the 1930s to 1950s, when automotive marketers turned to cookbooks as a means of promoting their vehicles. Yes, cookbooks. We can't make this stuff up, folks.
This bizarre trend led to General Motors distributing cookbooks under the guise of its then-subsidiary Frigidaire. Ford, meanwhile, offered a compilation of recipes from Ford Credit Employees (shown above). The cookbook-craze wasn't limited to domestic manufacturers, though. As The Detroit News discovered, both Rolls-Royce and Volkswagen got in on the trend, although not until the 1970s.
The News has the full story on this strange bit of marketing. Head over and take a look.

1947 Chevy rat rod pickup leaves rubber and smoke in its wake

Cool comes in multiple flavors. One one hand, we have the sophisticated attraction of svelte design and the efficient use of power. Of course, on the other hand there is the allure of being the bad boy and going against the grain. That is part of the appeal of rat rods. Ideally, they are built without rules to an owner's specific tastes, and this widened and heavily modified 1947 Chevrolet pickup rod is a perfect example of that spirit.
Coming down the highway with a bent grille, rusted body and pouring smoke, it looks like the pickup from hell. It backs up the looks with some very impressive mechanicals too. Owner Troy Gubser says that the truck packs a Ford Power Stroke diesel with to 42 pounds of boost that runs out of 8-inch exhaust stacks at the back. He claims it managed 505 horsepower and 885 pound-feet of torque on the dyno. To harness all that power, this hot rod has a ZF five-speed manual gearbox with a ceramic clutch and short-throw shifter. Plus, it has cool little features like a doorbell on the tailgate that operates an air horn.
You might not expect a truck like this to actually be useful, but it has a fifth wheel coupling to haul an RV around drag races and car shows. The air suspension also probably keeps the ride fairly comfy when Gubser wants it to be. Scroll down to check out this beastly rat rod pickup and watch it engage in some diesel drag racing. Warning, there is some NSFW language.

Get a taste of Ford GT ownership from Dust Devils

It seems that the automotive world might be right on the cusp of getting some kind of follow-up to the Ford GT. It might not be called the GT or even use the coupe's retro look, but rumors point to such a beast being on the way. If the future halo model can inspire as much adoration among fans as the previous ones, then the Blue Oval is sure to have another winner on its hands. To get idea just how closely GT owners are bonded to their cars, take a ride with the participants in the ninth Ford GT National Rally in this short documentary titled Dust Devils. The owners convened with over 80 of the retro supercars in Las Vegas, NV, to admire the coupes and give them a workout on the desert roads. It's especially nice to see the drivers of these limited production Fords unafraid to take their cars to the track and stretch their legs a little. Related Gallery 2016 Honda Accord Coupe V6: Quick Spin View 25 Photos There's just something about the shape of the GT and the GT40 before it that gets everything right aesthetically. The long, low-slung look is simultaneously menacing and lithe, and the growl from the latest model's supercharged V8 is nothing to complain about either. Get just the slightest taste of what it's like to have one of these halo Fords in this clip, from the people that love them the most. News Source: Lets Make Media via Vimeo Ford Ownership Coupe Performance Supercars Videos