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Ford's Simple Suit Makes You Feel Like A Drunk Driver

We've all heard about the dangers of drunk driving for practically our entire lives. Whether it's from PSAs on TV or lectures in school, no one can claim ignorance of drunk driving being extremely dangerous. However, that doesn't prevent some people from still doing it. Ford is trying to take the safety message directly to young drivers with a special suit that allows them to simulate driving under the influence. It is all part of Ford's Driving Skills for Life program that gives free driving education to young people. The program is meant to "train kids in skills they don't learn in driver's ed," said Kelli Felker, Ford Safety Communications Manager, to Autoblog. The drivers don a few items to impair their senses and make them off-balance to simulate having a few too many drinks and then go out on a closed course with an instructor to see the effects. Felker said that the suit is a new part of the program, and Ford just received the outfit in the US. It will be incorporated into the training here in the late spring or early summer. Scroll down to see the effect it has on drivers in Europe. This content is hosted by a third party. To view it, please update your privacy preferences. Manage Settings.

Ford could post best-ever profits in Q1 2013

Analysts are saying that Ford Motor Company may have earned a record $2.7 billion pretax profit in North America during the first quarter of 2013, a number that represents its highest first quarter profit ever. The impressive earnings are further proof that the American automaker is making a solid comeback as the economy begins to recover.
Morgan Stanley and JP Morgan Chase are estimating that Ford's first quarter North American profit may have topped 12 percent. The firm cited the automaker's fresh lineup, but noted that CEO Alan Mulally needs to uphold the pace as the company works to gain ground in the car and utility segments.
Ford's success has been led by increased demand for its F-Series pickup, the best-selling vehicle in the US for 31 years, and by the Fusion sedan that recently recorded its best-ever quarterly sales in the domestic market. Ford is expected to release its first-quarter revenue on Wednesday, of this week.

2014 Ford Fiesta gets fuel economy bump to 41 mpg

The 2014 Ford Fiesta is in showrooms now with refreshed styling and new performance ST model, but it's what isn't yet available that should help the Fiesta stand out from the growing crowd of subcompacts. Aside from the new 1.0-liter EcoBoost model coming later this year, Ford recently told us that a new Fiesta SFE trim level is on the way that should put the updated Fiesta at the top of its class for fuel economy.
The new Fiesta SFE will hit an estimated 41 miles per gallon on the highway when equipped with the six-speed automatic transmission. The current listing on fueleconomy.gov shows the 2014 Fiesta getting up to 29 mpg city and 39 highway, but the SFE will get minor aero tuning and a recalibrated engine controller to help bump the highway figure past rivals like the Chevrolet Sonic and Nissan Versa - both of which top out at 40-mpg highway. There's still no word as to when the small 1.0-liter EcoBoost will show in the US, but Ford has indicated that engine's fuel economy isn't expected to be released until October.