1979 Fiat Spider 2000 on 2040-cars

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Just 45% of Fiat dealers are profitable, and they're angry about it

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On average, Fiat dealers have only been selling about 17 cars a month.
We've been wondering for some time how Fiat dealers in North America have been getting along with just one model range in their showrooms up until recently. Franchisees spent millions building, stocking and manning sleek new 'studio' showrooms, only to have but a single model to sell, the cherubic 500. And even with its many derivatives, the Cinquecento is still an inexpensive model with its attendant lower margins. Perhaps it should come as no surprise then, that just 45 percent of US Fiat dealers are said to be profitable.

Watch how one man finds contentment in his Fiat 2300 S Coupe

At least once a day we hear about the glory of cars of years past, whether for their light weight, their simplicity, their manual transmissions or the way you could order options without ordering packages. But we know that we - and yes, even we here at Autoblog - romanticize plenty of it; that light weight meant atrocious NVH, those options sheets didn't include any of the things we take for granted in a Ford Fiesta today.
Nevertheless, there are those classics that make it worth it - for them it is no problem to endure the constant draft of bad window seals, the need to add another quart of oil every couple hundred miles. Petrolicious has found one such car and owner, Pierantonio Micciarelli and his Fiat 2300 S Coupe in Milan, Italy. His Ghia-bodied two-door can't be driven during the day and cost him 800 euros in gas for a 2,500-kilometer trip to a wedding, but the payoff is that moving beauty that makes him "feel like an emperor."
But there's no reason to listen to us tell it - enjoy Macciarelli tell his own story in the video below.

Marchionne says electric Maserati may debut by 2019

Ask Sergio Marchionne's opinion on the prospects of making a profit on producing electric-vehicle versions of Fiats or Chryslers, and he's likely to shoot the concept down. Bring that price point up into Maserati range, though? That apparently may be in the works, according to Bloomberg News. The famously EV-averse Marchionne says the company may start work on an electric vehicle for its hoped-for Maserati Alfieri model. Additionally, a hybrid version of the Maserati Levante SUV may also be developed during the next few years. The EV may be available by 2019, while the hybrid may start sales shortly thereafter. Meanwhile, Fiat may also be working on an electric city car, which would be its first in Europe. The key, of course, is the price point. The Maserati brand means that a new EV may be a legitimate competitor to Tesla Motors because such a badge could approach the $100,000 threshold where the Tesla competes. Marchionne has long professed that it's nearly impossible to make money on electric vehicles. Earlier this month, Marchionne, speaking with UK's Car magazine, suggested that Tesla Motors is the best example of this theory, because, for all the demand for and growth of the California-based company, Tesla has never made an annual profit. And while the Fiat 500e electric vehicle has been feted for its style and performance, Marchionne has always insisted that the model was produced strictly to comply with California's zero-emissions policy, and that the company loses about $10,000 on each 500e it sells. Related Video: Green Chrysler Fiat Electric Sergio Marchionne