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Autoblog fan favorite car ads from Super Bowl XLIX

Super Bowl XLIX is in the books, and the New England Patriots emerged victorious. Of course, if you're like us, the big game wasn't so much about the battle between the east coast and west, so much as a fight between the world's automotive advertisers. We collected and collated all of last night's new ads and put them together for you to vote on. And yes, we're limiting this year's contest to last night's new features. That's why you aren't seeing Dodge's epic Wisdom among our collection of commercials, and it's a similar story with Chevrolet's Truck Guy Focus Group series, which highlights the new Colorado. You can still vote for your favorites. We won't be closing the voting on our Super Bowl page, so while the winners and losers are correct as of this writing, it's entirely possible that there could be some changes in the rankings as time goes on. So, without any further ado, here are the winning ads based on your voting. Nissan: With Dad Fiat: Ready For Action Jeep: Beautiful Lands BMW: Newfangled Idea Mercedes-Benz: Fable NASCAR: America Start Your Engines As for those ads that failed to impact you, loyal readers, Toyota was the absolute, undisputed loser. The Japanese brand ran four ads in total – two for Toyota and two for Lexus – and all of them have negative tallies as of this writing. Lexus' Make Some Noise and Lets Play and Toyota's One Bold Choice and My Bold Dad both had very weak showings among the commercials that aired, although they weren't alone. Neither Mazda nor Kia scored particularly well, despite featuring celebrity magic act Penn and Teller and former James Bond, Pierce Brosnan, respectively. Chevrolet was the winner of the losers, as of our writing, recording the fewest downvotes for its audience-punking The Big Game ad. If you want to take a second look at the losing ads, you can head back to our Super Bowl page for the complete collection. But for now, head into Comments and let us know what you think of the results.

Chrysler banks $507 million in Q2, trims 2013 earnings forecast

Chrysler has some good news and some bad news. First, profits were up 16 percent over the second quarter of 2012, bringing the Auburn Hills, Michigan-based manufacturer $507 million on the back of strong demand for trucks and SUVs (a recurring theme this quarter, particularly in the US). Q2 revenue was up as well, from $16.8 billion in 2012 to $18 billion in 2013. The bad news is that the Pentastar's overall earnings forecast for net income in 2013 has been trimmed from $2.2 billion to between $1.7 and $2.2 billion, according to Automotive News.
In addition to the adjusted net income forecast, Chrysler tweaked its operating profit from $3.8 billion to between $3.3 and $3.8 billion. This has gone largely unexplained by Chrysler, perhaps hoping the news of a three-percent increase in its transaction prices for Q2 will allow it to sweep this adjustment under the rug.
The star of the show for Chrysler has been its US sales, which saw a 10-percent jump, both bettering the industry average of eight percent and improving over the same stretch of 2012. As with the increase in transaction prices, Chrysler has the new Ram pickup and Jeep Grand Cherokee to thank. Perhaps most worrying from this report, though, is that every brand in the automaker's stable saw an increase in sales... except for the Chrysler brand itself.

So, just how different are the Fiat 124 Spider and Mazda MX-5 Miata?

"We leveraged a great platform." That's how Bob Broderdorf, Jr., Fiat's North American director, summarizes the creation of the 124 Spider. We all know Fiat's new roadster shares its underpinnings with the fourth-generation Mazda MX-5 Miata, but there are a lot of key differences to keep them separate in the eyes of consumers. Mazda may have engineered the platform, but Fiat added many of its own touches. Here, we'll take a closer look at the spec sheets of the two cars, and summarize the major differences between the Japanese and Italian roadsters. If you need a refresher, read our full First Drive of the 2016 MX-5 Miata, and glance at all the Fiat 124 Spider details in this post. Design Fiat Chrysler design lead Ralph Gilles is super excited about this car. "I think it's going to change lives," he told the assembled media at an event in Auburn Hills, MI, earlier this month. Yes, it's definitely exciting to add a small roadster to any lineup, especially one that uses such a proven platform. But we're not sure people are going to get all that jazzed about it from a design standpoint. You'll either love it or hate it, and we're kind of leaning toward the latter. Every single body panel is new, and the design is "100 percent Italian." There are a number of creases and angles throughout the exterior, with a squared-off rear end and rectangular taillamps. Fiat trusts you'll be able to spot the similarities between the new 124 Spider and the original, but we're not so sure. We can see a bit of the old car's grille on the new car's face, and the dual hood blisters are a nice throwback touch, but that's about it. Trust us when we say that this car looks way better in photos. In person, it really didn't wow us. Of course, beauty is in the eye of the beholder. One colleague told us his wife, a long-time Miata owner, hates the look of the new one but will absolutely adore the Fiat. Good for her, and good for Fiat. But based on design alone, we'll take the Mazda every single time. What about you? Dimensions When Broderdorf said Fiat leveraged the Miata's platform, that means the Italians took it as-is. The two cars ride on an identical, 90.9-inch wheelbase. The front and rear tracks lengths are the same, at 58.9 and 59.1 inches, respectively. But that's where the similarities end.